Showing posts with label Mattel. Show all posts
Showing posts with label Mattel. Show all posts

Wednesday, 13 August 2025

Local Legends Don’t Just Race — They Build the Road for Others

Hi Guys, 

In a sport where speed meets precision, and passion fuels every lap, two young local racers are carving their own path in the high-octane world of motorsport. Nathi Msimanga and Simphiwe Mohlahlo are more than just drivers; they’re Driven to be Legendary, living proof that with determination and resilience, legends are born, even in the face of obstacles.

From the very first time Nathi Msimanga picked up a Hot Wheels car and created the roar of an engine, to the time he felt the thrill of speed back in 2016, he knew racing was more than a hobby; it was his calling. Introduced to South African motorsport by his father, Nathi’s passion quickly grew beyond just competition. “It wasn’t just about racing cars, it was about the challenge, the drive to turn something I love into a real career, even when most people don’t understand why I’m chasing this dream,” he shares.

Local Legends Don’t Just Race — They Build the Road for Others

For Nathi, entering motorsport wasn’t simple. “The path to becoming a racer wasn’t easy. There’s little information about the cost, requirements, the various opportunities for racers of different ages or about the possible career paths for aspiring local racers. I was lucky my dad had an extensive network, which helped me get started.” That determination to break into an underrepresented sport continues to fuel his ambition to climb the leaderboard and inspire others to do the same.

Local Legends Don’t Just Race — They Build the Road for Others

Simphiwe Mohlahlo’s journey took a different route. Though she always admired speed and fast cars, it wasn’t until recently that she found herself fully immersed in the racing world. “I started attending events in 2023, just soaking it all in to understand what it takes to become a racer. Motorsport felt like a distant dream, especially as a woman. So I want to show girls of all ages that it’s possible to break through, no matter how expensive or tough it seems.”

Her drive to be legendary comes from a bigger purpose: “Every time I get into a racing car, I’m breaking barriers, creating awareness and building a path for other women who want to follow. It’s about creating opportunities and awareness for the next generation, reminding them that the Hot Wheels car in their hands is the beginning of a journey to being fulfilled.”

Local Legends Don’t Just Race — They Build the Road for Others

Being legendary, for both of them, is about more than trophies or fame. It’s about encouraging others to make a mark that’s uniquely theirs. “It’s about creating something new from your own passion, not copying what others have done,” Nathi says. Simphiwe agrees, adding, “Legends push beyond limits, break barriers, and overcome every challenge, proving what the words ‘dedication’ and ‘talent’ really mean.”

Local Legends Don’t Just Race — They Build the Road for Others

They both understand the power of inspiration. Showing kids in South Africa that racing isn’t just a fantasy from movies or overseas, it’s real and possible here. It starts with your first Hot Wheels car that leads you into the driver’s seat, and sometimes, it’s building a collection of premium cars that continues to inspire you to even greater heights. Simphiwe urges parents to notice and nurture the interests their children have, even if those interests don’t fit the usual mould. “My journey is different from most racers who start young, but I’m proof you can catch up and compete when you’re truly dedicated.”

Their favourite Hot Wheels cars reflect their personalities. Nathi is drawn to the iconic Fast and Furious R34 GTR, while Simphiwe champions the bold Ford Mustang Dark Horse. These little cars are more than toys; they’re symbols of speed, ambition, and dreams.

Together, Nathi and Simphiwe have turned their passion for racing into a lasting legacy and inspired a new generation to follow in their tire tracks. Being ‘Driven To Be Legendary’ is about passion, persistence, and the courage to chase a dream against the odds, and it can all start by getting your hands on the Hot Wheels Premium range to fuel your motor racing dreams, or even the dream of owning your own supercar.



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Thursday, 30 January 2025

Mattel Celebrates 80th Anniversary with Ruby Collection

Hi Friends, 

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, is celebrating its 80th anniversary with the preview of the limited-edition Mattel 80th Ruby Anniversary Collection. This milestone pays homage to the company’s legacy of inspiring play and innovation, pairing its signature red with striking ruby accents across beloved products.

The range, which will be unveiled for the first time at the Nuremberg Toy Fair, features a collection of products from iconic Mattel brands, including collectible Barbie dolls, Polly Pocket compact playsets, Hot Wheels vehicles, a ruby-red Magic 8 Ball, a special edition UNO deck, a Thomas & Friends die-cast engine, and a reimagined Fisher-Price Chatter Telephone. Each item reflects the legacy of innovation and joy that Mattel has brought to generations of children and fans worldwide. Founded 80 years ago in a Californian garage by Ruth and Elliot Handler and Harold Matson, Mattel has transformed how generations of children play, inspiring dreams and leaving an indelible mark on global culture. To commemorate this remarkable journey, Mattel will celebrate 2025 with this product unveiling being the first in a year-long journey that reflects its vibrant history and commitment to delighting fans of all ages.

Since its founding, Mattel has made giving back a core part of its mission, embedded in its culture and amplified through the purpose of its iconic brands. In celebration of its 80th Anniversary and Ruby collection, Mattel will Play it Forward by donating resources to Save the Children in the U.S. and U.K., marking 20 years of partnership with the global humanitarian organization. Since 2005, Mattel has supported Save the Children’s education and emergency response programming.
Mattel Celebrates 80th Anniversary with Ruby Collection
Speaking about the launch Lisa McKnight, Chief Brand Officer, Mattel said: “As we celebrate 80 years of inspiring play and sparking imaginations, the Mattel 80th Ruby Anniversary Collection reflects our rich history and commitment to innovation. This collection pays tribute to our iconic brands and the millions of fans who have made Mattel a cherished part of their lives for generations.”

Featured Products from the Mattel 80th Ruby Anniversary Collection:

Barbie™Barbie® 
  • Mattel 80® Doll (JGD25)SRP: €14.99 | Ages: 3+ | Available: Spring 2025
    • Dressed in a ruby-red party dress adorned with a festive bow and a bodice inspired by the iconic Mattel logo, this collectible Barbie doll celebrates Mattel’s long legacy of play. Accessories include silvery heeled sandals and a matching necklace, perfect for fans and collectors alike.
  • Mattel 80® Anniversary Barbie® Signature Dolls (JBJ17/18)SRP: €84.99 | Ages: 6+ | Available: Fall 2025
    • This elegant collector’s doll pays tribute to Mattel’s legacy with a glamorous design draped in radiant ruby red, a stunning representation of the company’s milestone anniversary.
Polly Pocket™
  • Polly Pocket Ruby Red Ring Box (JGK21)SRP: €14.99 | Ages: 4+ | Available: Fall 2025
    • Celebrate with Polly in a heart-shaped Ring Box Compact featuring a transparent glitter finish. Inside, Polly doll enjoys a festive party scene complete with a balloon animal pet and a removable, adjustable cake-themed ring.
GamesUNO® 
  • Mattel 80th Ruby Red Edition (JGK30)SRP: €12.99 | Ages: 7+ | Available: Fall 2025
    • This celebratory edition of UNO features graphics inspired by Mattel products, combining classic gameplay with a nod to the company’s storied past.
Magic 8 Ball™ 
  • Ruby Red Edition (JKG11)SRP: €12.99 | Ages: 6+ | Available: Fall 2025
  • The classic fortune-telling toy gets a ruby-red makeover to mark the anniversary, inviting fans to celebrate decades of joy and innovation.
Hot Wheels™
  • Hot Wheels® Pop Culture Kool Kombi (JBL68)SRP: €2.39 | Ages: 3+ | Available: Spring 2025
    • This premium Hot Wheels vehicle celebrates iconic pop culture properties with authentic details and display-worthy packaging.
  • Hot Wheels Core Mattel 80th Anniversary 5-Pack (JGK08)SRP: €11.95 | Ages: 3+ | Available: Fall 2025
    • A must-have set featuring Hot Wheels classics like Bone Shaker and Twin Mill, each adorned with special 80th-anniversary decos in collectible packaging.
Thomas & Friends™
  • Thomas & Friends Small Die-Cast Mattel 80th Engine (JFV72)SRP: €13.99 | Ages: 3+ | Available: Fall 2025
    • This collector’s edition die-cast Thomas engine features premium metallic-colored paint and rolling stock cars, perfect for fans and collectors.
Fisher-Price®
  • Fisher-Price® Red Chatter Telephone™ (JGG97)SRP: €15.99 | Ages: 1+ | Available: Fall 2025
    • The iconic Chatter Telephone pull-along toy is reimagined in Mattel’s signature red, complete with a spinning dial, realistic ringing sounds, and moving eyes to engage little ones.
The Mattel 80th Ruby Anniversary Collection is a testament to the company’s enduring commitment to play, innovation, and cultural impact. Fans and collectors can look forward to these collectible items beginning Spring 2025, with additional products rolling out through the year.


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Tuesday, 23 April 2024

Hot Wheels Unveils New Die-Cast to Encourage Open-Ended Play Ahead of Autism Acceptance Month

Hi Guys, 

Hot Wheels launches the Flippin Fast die-cast with a design validated by the Autistic Self Advocacy Network, encouraging infinite ways of play for fans.

Mattel, Inc. (NASDAQ: MAT) announced the Hot Wheels® Flippin Fast™ die-cast, a new vehicle designed to encourage an open-ended play experience, ahead of Autism Acceptance Month in April. The Flippin Fast die-cast ignites the challenger spirit as one of the most versatile die-cast vehicles from Hot Wheels. Its fidget toy-inspired design allows kids to enjoy the wide range of motion from a Hot Wheels car as they roll it forward, and backwards and flip it upside down.

Hot Wheels partnered with the Autistic Self Advocacy Network (ASAN), a nonprofit advocacy organization run by individuals on the autism spectrum, to validate the design and compatibility of the Flippin Fast die-cast to ensure it delivers an experience that meets the unique needs of all Hot Wheels fans, including those who may benefit from an open-ended, soothing, and sensory play experience.
Hot Wheels Unveils New Die-Cast to Encourage Open-Ended Play Ahead of Autism Acceptance Month
"It's exciting that Mattel has taken the needs of autistic kids into consideration with this new toy. Too often, autistic children and their families are told that they are 'playing wrong,' but allowing kids to play in the way they choose can promote self-regulation and self-expression,” said Zoe Gross, Director of Advocacy, Autistic Self Advocacy Network. “This car can be played with in any configuration, and whether kids prefer to play pretend with it or just spin the wheels, the design emphasizes that there's no wrong way to play."

While the Flippin Fast die-cast vehicle is intended for children ages three and up across all ability levels, ASAN’s seal on the packaging indicates that it meets the unique play needs of the autism spectrum community.
Hot Wheels Unveils New Die-Cast to Encourage Open-Ended Play Ahead of Autism Acceptance Month
“Hot Wheels is always listening to consumers and finding ways to implement their feedback into our new products to ensure we are meeting their differing needs through play,” said Ted Wu, Vice President, Global Head of Design for Vehicles, Mattel. “In this case, we created a toy where there is truly no ‘wrong’ way to play with it. Flip it, spin it, or roll it forward, backwards and even upside down – there are endless ways for everyone to play.”

Mattel has a long-standing relationship with ASAN and has worked with the nonprofit to help validate and inform the development of a variety of toy products and characters across Mattel’s portfolio of brands. The relationship kicked off with the introduction of Bruno, the Thomas & Friends franchise’s first-ever character with autism, across all franchise touchpoints in September of 2022.

Hot Wheels Flippin Fast is the latest way Mattel is evolving its product offerings to be more accessible and inclusive, engaging consumers more intentionally with products that meet their unique needs.
Hot Wheels Unveils New Die-Cast to Encourage Open-Ended Play Ahead of Autism Acceptance Month
About Mattel 
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO®, Masters of the Universe®, Matchbox ®, Monster High®, MEGA® and Polly Pocket®, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, and digital and live experiences. Our products are sold in collaboration with the world’s leading retail and e-commerce companies. 
Hot Wheels Unveils New Die-Cast to Encourage Open-Ended Play Ahead of Autism Acceptance Month
About the Autistic Self Advocacy Network
The Autistic Self Advocacy Network (ASAN) is a nonprofit advocacy organization run by and for individuals on the autism spectrum. ASAN advocates for the inclusion of autistic people in decisions that affect them, including legislation, depiction in the media, and disability services. A policy-focused organization, ASAN also provides educational materials to allow people with intellectual and developmental disabilities to get involved in policy advocacy on the issues that matter most to them. ASAN works to improve the public's understanding of autism and emphasizes the importance of inclusion for autistic people and all those with intellectual and developmental disabilities.

Note - Press release as supplied by Mattel South Africa

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Saturday, 10 June 2023

How to Stimulate Your child's Creativity & Fine Motor Skills?

Hi Guys, 

The Build and Tumble Table is an exciting new toy from MEGA that offers a unique and innovative way for children to engage in block-building fun. Little builders can get creative when they build on the table. Then, they can press the buttons to activate the tumble features, knocking down their creations. Designed for kids aged 1 to 5, this table is perfect for parents who want to share in the joys of building with their little ones.

The MEGA Build and Tumble Table is Ideal for little hands, these blocks are easy to grip and easy to stack, helping to develop fine motor skills, creativity and imagination. Made with high-quality materials that are built to last, ensuring that it can withstand even the most energetic and enthusiastic builders, the Build and Tumble Table has a bright and colourful design, sure to capture the attention of young children, encouraging them to engage with the toy and explore their imaginations.
How to Stimulate Your child's Creativity & Fine Motor Skills?
Developing Fine Motor Skills
The MEGA Build and Tumble Table is an excellent tool for developing fine motor skills in young children. By manipulating and placing the blocks on the table, children are able to develop their hand-eye coordination and fine motor control, which are essential skills for their overall growth and development.
How to Stimulate Your child's Creativity & Fine Motor Skills?
Exploration of Critical Thinking
In addition to developing fine motor skills, the Build and Tumble Table also encourages critical thinking and problem-solving in young children. By providing them with a variety of different shapes and sizes of blocks, children can explore different ways of combining and arranging them, developing their spatial awareness and critical thinking skills.

Boosting Imagination and Stimulating Creativity
Perhaps one of the most significant benefits of the MEGA Build and Tumble Table is its ability to stimulate creativity and imagination in young children. With its endless possibilities for building and exploring, children can let their imaginations run wild and create a wide range of different structures and designs.
How to Stimulate Your child's Creativity & Fine Motor Skills?
By allowing children to experiment with different colours, shapes, and sizes of blocks, the MEGA Build and Tumble Table encourages them to think outside the box and explore new and exciting ways of building and creating. This then helps to boost their confidence and self-esteem, allowing them to feel proud of their creations and eager to continue exploring and building.

The Build and Tumble Table from MEGA is an excellent tool for parents who want to engage in block-building fun with their children while helping them to develop critical skills and is available at leading retailers nationwide.

Till next time...Aashish 
Thanks! Cheers!!! 


Subscribe to my YOUTUBE Channel for historical tech, new gadgets, stationery, product reviews and mystery unboxings. #TheLifesWay Link to all social media platforms - https://t.co/gUHjo8DQ7h Your Lifestyle and Technology Blog for the last 10 Years!

Jurassic World Celebrates its 30th Anniversary and Continues to Inspire New & Nostalgic Fans

Hi Guys, 

As we celebrate the past 30 years of Jurassic work, from the first blockbuster feature film in 1993 to new animated content available on Netflix in 2023, the brand cherishes 3 decades of providing audiences with immersive entertainment centred around the awe-inspiring world of dinosaurs.

Through its films, it has captivated both new and nostalgic fans by offering thrilling adventures, breathtaking visual effects, and compelling storytelling. The cinematic features create a sense of wonder, excitement, and suspense as audiences experience the awe-inspiring scale and majesty of dinosaurs. Now, 30 years after the first film, Jurassic World continues to provide a unique and engaging entertainment experience that sparks the imagination and fascination of people of all ages.
Jurassic World Celebrates its 30th Anniversary and Continues to Inspire New & Nostalgic Fans
Kids and collectors are now captivated by Mattel’s diverse Jurassic World product range. The products include action figures, playsets, vehicles, role-playing accessories, and collectable items featuring characters and dinosaurs from the Jurassic World franchise, allowing fans to recreate their favourite scenes, engage in imaginative play, and build their own Jurassic World-themed adventures.

As Technology has progressed, the integration of Mattel's products with the Jurassic World App adds an interactive and digital dimension to the play experience. The Jurassic World App serves as a companion that enhances toy play by providing augmented reality (AR) features, interactive games, and additional content. By scanning the codes of the different species, users can unlock those as virtual dinosaurs, participate in virtual battles, and explore digital environments within the app. This integration between physical toys and digital play creates a seamless and immersive play experience.
Jurassic World Celebrates its 30th Anniversary and Continues to Inspire New & Nostalgic Fans
For fans who have not added the action figures to their collections yet, they can grab some popcorn and enjoy the exhilarating weekly blockbusters as Movie Room, on DStv channel 113, has got you covered with 24-hour entertainment and Adventure Action Sundays, with thrilling Jurassic Park/World Movie Marathon, throughout June.

Adventure Action Sundays

Jurassic Park: The Lost World (1997)
Sunday, 11 June, 21:40

John Hammond along with a few other members try to explore Jurassic Park's second site. However, things get complicated when the dinosaurs go wild, and everyone is forced to run for their lives.

Starring: Jeff Goldblum, Julianne Moore, Pete Postlethwaite, and Arliss Howard

Jurassic Park III (2001)
Sunday, 18 June, 20:05

Paul and Amanda Kirby, a wealthy couple, offer research funding to Alan Grant, a doctor, on the condition that he accompanies them to find their missing son on a deadly island.

Starring: Sam Neill, William H. Macy, Téa Leoni, Alessandro Nivola, Trevor Morgan and Michael Jeter

Jurassic World (2015)
Sunday, 25 June, 19:05

A theme park showcasing genetically engineered dinosaurs turns into a nightmare for its tourists when one of the dinosaurs escapes its enclosure. An ex-military animal expert steps up to save the day.

Starring: Chris Pratt, Bryce Dallas Howard, Vincent D'Onofrio, Ty Simpkins, Nick Robinson, Omar Sy, BD Wong and Irrfan Khan

Jurassic World: Fallen Kingdom (2018)
Sunday, 25 June, 21:15

After a volcano eruption proves to be a threat for the dinosaurs, Owen and Claire reach the defunct Jurassic World, a theme park, to save the animals from extinction.

Starring: Chris Pratt, Bryce Dallas Howard, Rafe Spall, Toby Jones, Ted Levine, BD Wong, and Jeff Goldblum

Jurassic World products are available at leading retailers nationwide and are subject to availability.

Till next time...Aashish 
Thanks! Cheers!!! 


Subscribe to my YOUTUBE Channel for historical tech, new gadgets, stationery, product reviews and mystery unboxings. #TheLifesWay Link to all social media platforms - https://t.co/gUHjo8DQ7h Your Lifestyle and Technology Blog for the last 10 Years! 

Friday, 24 February 2023

Mattel Leads The Way with Eco-Friendly Toys @Mattel @FisherPrice

Hi Guys, 

Fisher-Price Eco Rock-A-Stack turns Learning & Development into an Eco-Friendly Play Time.

26.8 million toys are thrown away yearly, leading to an ever-growing negative impact on the environment. As most are made of plastic, which is thought to be durable, sturdy and also washable, but Mattel is looking to change the narrative by producing environmentally friendly products like the Eco Rock-A-Stack.
Mattel Leads The Way with Eco-Friendly Toys @Mattel @FisherPrice
It’s not always easy to find products that are made with sustainability in mind. Eco-friendly choices can now start even before your baby is born, and impact more than just an environmentally conscious consumer, but also the parent looking for safe toys that aid learning and development.

The iconic Fisher-Price Rock-a-Stack toy features a bat-at-rocker base and 5 colourful rings to grasp and stack. This adorable gift set is loaded with hands-on play that helps your baby develop dexterity, hand-eye coordination, and problem-solving skills.

Now made from Sugar Cane with a minimum of 90% ethanol extracted, this family-favourite toy is reducing your carbon footprint and the impact of plastic waste on the environment, and also as a grasping, stacking and sorting toy, it helps develop fine motor skills and problem-solving skills for babies ages 6 months and older.

Cheers!!!

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Sunday, 13 March 2022

A Memoir - This Month Last Year - Mar 2021 www.thelifesway.com #TheLifesWay

Hi Friends, 

March 2021 was the time and moment I have been praying for as my deputation again started from 2-Mar-21 onwards after a gap of 10 months or so. The total salary that I drew from offshore was less than the rent I paid here in Johannesburg for the house and amenities every month so I was on my savings for the 10 months or so. It really gave me a perspective that you need to upgrade yourself to better organisations as and when someone offers your hike and promotions rather than keeping yourself in the same comfort zone of one organisation. I have lived 15 years in a single organisation and they are going to reward me using an R2000 voucher once I complete them in Jun-22. That's way less than the prizes of R5000 radio channels and Twitter handles of various banks are given to random people every week. 

1. @NescafeRicoffy Shares Pride and Respect in Every Sip #NescafeRicoffy #NESCAFERICOFFYRESPONSIBLYSOURCED - - https://www.thelifesway.com/2021/03/nescafericoffy-shares-pride-and-respect.html - I received this invite for the first time from Nescafe and attended the session too. I won an R2000 gift voucher from Sandton City along with multiple packs of Nescafe Ricoffy from them which are still going on at my home as well as the kid's nanny's house. I used the voucher to buy Polo South Africa clothes during the black Friday sale and some were spent on Lindt chocolates which I distributed to the PR companies of several brands and other individuals who invited me to their food events from time to time. Later in the year, I had the chance to meet Catherine Constantinides at Acrobranch in Melrose who was the MC at this event of Nescafe. 
A Memoir - This Month Last Year - Mar 2021 www.thelifesway.com #TheLifesWay
2. Movies @MontecasinoZA Brings Back the Magic of the Big Screen #MonteMovies #ZamundaRoyalsZA - https://www.thelifesway.com/2021/03/movies-montecasinoza-brings-back-magic.html - I received this unusual event to attend the movies at Montecasino where there was a movie for kids as well as one for adults. I was part of both the events and somehow I won in both the lucky draw contests to receive myself Coca Cola goodies, as well as Tomato Watches which I later gifted to my relatives. I really like watching movies at the theatre as compared to watching them on streaming platforms. 

3. UNO® Celebrates 50 Years of Bringing People Together #UNO50 #UNO50SA @Mattel - https://www.thelifesway.com/2021/03/uno-celebrates-50-years-of-bringing.html - Mattel South Africa sent their UNO gift package on the occasion of their completion of 50 Years and this gift is such a unique one. I have kept the same in the package to date and only checked it again as I wanted to get some photos of the package. UNO is one of the games I learned and then beat all the players not once but twice in a friendly game in London. 

March 2022 is already is a great month as I am getting some new opportunities to look forward to. I am able to complete the 20 kilometres I planned for every week and am on my way to reaching 1000 kilometres by the end of the year. I am also on the way to complete my 42 Years of Hanuman Chalisa prayers by the time I wanted them to be over. I also bought a lot of stuff that I always wanted to buy and now don't have to look towards any trade exchanges rather they have to pay me if they want me to do anything on my social media channels. 

Cheers!!!
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Sunday, 1 August 2021

A Memoir - This Month Last Year - Aug 2020 www.thelifesway.com #TheLifesWay

Hi Friends, 

August 2020 was very hectic as I joined a project for an Australian client from here and the work timings were really hectic. Some of the days I have worked for more than 18 hours or so and it was always sleepy but somehow I had the energy from the lockdown level to concentrate despite so many demanding circumstances. I also thought that I will start my life again in Australia or maybe visit the country using this chance but it didn't work out in the end. 

1. As it was the time of watching a lot of movies on the weekends and also reviewing the same as I had the unlimited energy to share the same with my readers - 

#TheLifesWayReviews LOOTCASE @DisneyplusHSVIP #Movies #Lootcase #Comedy
#TheLifesWayReviews NAUKAR VAHUTI DA @PrimeVideoIN #Punjabi #Comedy #Movie
#TheLifesWayReviews SHAKUNTALA DEVI @PrimeVideoIN #Biography #Drama #Movie
#TheLifesWayReviews - RAAT AKELI HAI @NetflixSA #Movie #Crime #RaatAkeliHai
#TheLifesWayReviews - DOOR KE DARSHAN @NetflixSA #Movie #Comedy #DoorDarshan
#TheLifesWayReviews - GUNJAN SAXENA The Kargil Girl @NetflixSA #Movie #Biography
#TheLifesWayReviews - CLASS OF '83 @NetflixSA #Crime #Movie #ClassOf83
Some of the web series and movies launched during the lockdown around the world really kept audiences glued to their TV, tablet or mobile screens and I have watched most on my smartphone at 1.5x or speeds of that kind because I can't wait for music to play out when you have so much of content to watch and review. 

2. Time To Learn Smartwatch #FisherPriceSmartWatch @FisherPrice @Mattel
Introducing #Thomas&FriendsSA Track Master #ThomasDieselTunnel Blast @FisherPrice
Reyansh suffered from a drop from the office chair which we bought recently and hurt his chin where he needed more than 5-6 stitches and it was after my insurance was not there as my deputation ended in South Africa. It was really hectic to see him suffer and it was all blood. The hospital didn't allow us to enter to only one person as the covid protocols were in place. It was really a hectic evening and I was not happy to see my kid crying a lot to the point where I just took out my jacket in distress as I walked towards the hospital without any in the cold winters of the season. But somehow these Mattel toys came in for review and he was very happy to play with them. You can see the band-aid on his chin in all these pictures. 
A Memoir - This Month Last Year - Aug 2020 www.thelifesway.com #TheLifesWay
Keisha started her Youtube channel and started doing some unboxing videos and toys review on her channel. She did a lot of videos but currently today, the channel has been sitting idle as she is not getting time from her studies. Soon I will start the shooting and post more on her channel. 

4. #TheLifesWayReviews - @Sandisk SSD Plus 480GB #SSDPlus #SolidStateDrive - I received this review unit of the SSD which didn't worked despite using all the casings I had and it didn't work in plug and play mode for me. I even sent the company a request to sponsor me the device but still I have not received any update on my proposal. I am sure it's a no as the other bloggers have received the better versions of the devices to keep.

5. Getting Introduced to the #SamsungNote20Ultra at Virtual #SamsungEvent #Unpacked2020 @SamsungMobileSA  - It was a great affair to join the team at the virtual Samsung Event after a long time and it was my first in many years. Not only I got to enjoy the devices after the launch events at the experience zone but I also won myself a Samsung Note 20 device. It was a great upgrade from my Samsung Note 8 which I bought in 2018 at the birth of my son Reyansh from Amazon India. I am really grateful to the Samsung Electronics for making me a winner. 

I really loved the month of August because of my win of a Galaxy device and it was wonderful to receive one and start using one. I have been taking a lot of pictures using the device and totally in love with the flat design of the screen. Sometimes Universe has great plans for you and you should be always grateful for those opportunities that it present to make it your own. 

Cheers!!!
Contact Aashish Rai Jain at thelifesway@gmail.com to collaborate and promote your brand, services and products. #TheLifesWay #PhotoYatra #9YearsofTheLifesWay. Follow me on www.instagram.com/thelifesway for all travel-related photo posts and subscribe to my YOUTUBE Channel too. Namaste!

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Wednesday, 24 February 2021

Learning to Play Alone With Laugh & Learn Smart Stages Puppy and Sis @FisherPrice

Hi Friends, 

By Dr. Bettye M. Caldwell Ph.D. Professor of Pediatrics in Child Development and Education

Parents often feel they must occupy their baby’s every waking moment or boredom will set in. Not so. Not only is learning how to play alone an important skill to grasp, but your baby will be more cheerful overall if you don’t play together 100 per cent of the time. If your child needs downtime, she may turn away, get restless, or cry. Tune in to the baby’s cues. When you respect a wish for independent play (supervised, of course), you show that being alone can be a good thing.

Also, encourage your child to develop self-entertainment skills. Engage them in a favourite activity. Play for a few minutes, then step back to observe. Once your baby is comfortable with you being some distance away, walk out of sight for a few minutes. (Of course, make sure the area is carefully baby-proofed, and keep your baby within your sight.) When your child first realises you’re gone, they may fuss but will probably settle down in a few minutes and become absorbed in the activity or toy. Wean yourself from being the driving force of play; you’ll help boost your child’s creativity.

While learning through play is your baby’s “work,” for you it can be one of the very best perks of parenting.

Our parenting advice is given as suggestions only.
Learning to Play Alone With Laugh & Learn Smart Stages Puppy and Sis @FisherPrice
Laugh & Learn™ Smart Stages™ Puppy and Sis
Have you already met Smart Stages™ Puppy and Sis? These soft and cuddly pals are entertaining companions for little explorers at the age of 6-36 months. They respond to your baby's touch with exciting sing-along songs and phrases that introduce more than 100 first words, parts of the body, colours, shapes and more! And because every baby develops at their own pace, Puppy and Sis come with Smart Stages™ technology, so you adjust the level to unlock new content as your child grows. There are a variety of songs, sounds and phrases within each of the three levels of play. And Puppy and Sis's light-up, multicolour heart even twinkles along to the music!

Level 1 – Explore – Baby can press Puppy and Sis’s hands, foot, heart, nose or ear to hear first words, colours, the alphabet, parts of the body and more!

Level 2 – Encourage – In this level, fun phrases reward little ones as they're encouraged to count along, find colours, and identify parts of the body!

Level 3 – Pretend – Puppy and Sis are ready to play pretend with fun sing-along songs and phrases that engage toddlers in exciting and imaginative play, all while expanding their vocabulary!
Learning to Play Alone With Laugh & Learn Smart Stages Puppy and Sis @FisherPrice
Cheers!!!
Support me if you like reading this blog post by buying me a cup of tea or coffee - https://www.buymeacoffee.com/TheLifesWay Contact at thelifesway@gmail.com to collaborate and promote your services and products. Subscribe to my YOUTUBE Channel for giveaways, product reviews and mystery unboxings. #TheLifesWay #9YearsofTheLifesWay. Namaste!

Sunday, 20 December 2020

8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post

Hi Friends, 

1 Dream to make The Life's Way a brand to reckon with!
8th Blog Anniversary on 27th December 2020 
2.86 Million Pageviews Achieved on 2222 Blog Posts

Reached Local Guides Level 9 Top Contributor in Johannesburg, South Africa
26 Million Photo Views Achieved on Google Maps with 10550 Photos
186k Views on 201 Reviews Posted for Google Maps #LetsGuide #LocalGuides

Posted 75 Videos on The Life's Way - Youtube Channel
235 minutes of new content
6192 likes on the videos
159,785 minutes watch time by viewers
315,249 views in 2020
Crossed 700+ Subscribers and gained 576 subscribers in 2020

#TheLifesWay #PhotoYatra
Thousands of photos on InstagramTwitter, and Facebook
Thanks to everyone who contributed and collaborated in the growth of The Life's Way! 

2020 has been an internal and external struggle between myself and the brands who were not providing me with any value in terms of any invites, review units or media or press drops or sponsored gadgets from time to time. Internal struggle in terms of heartbreaks I did of the executives working for the various PR companies who have been in constant touch with me for multiple years but didn't realize that I could say No. External struggle in terms of some of the brands taking my name off their lists of press releases and other invites whatsoever or anything happenings around their products. 

Meanwhile, I took out all the thousands of posts done for many brands in the mid of 2020 but then at the end of 2020, I thought that I have done all the hard work to put them on my blog so why take them down. It's bringing me some traffic and if the brand notices this then it will be a favour from my end to them considering my heart is bigger than them. Thought this kind of emotional atyachaar is not valued in the business world but I am an emotional fool. 
8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post
The biggest moment of my life was getting to meet Technical Guruji at Delhi Airport in Jan 2020
Let's start on the achievements and gratefulness for the gadgets and products received during 2020 even when it was lockdown for most of the part in Johannesburg, South Africa. Sometimes in life, you just have to ask the universe or the person in charge of something you desire and wants to have in your life. My first such experience came through when I asked the Huawei PR company for FreeBuds 3 and out of the blue they told me that we can give you one to blog about and keep also. I just picked up the same before the lockdown started in Johannesburg from their office. Many thanks and the same has been my partner in crime since the whole year or so. 
8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post
Huawei FreeBuds3 in Red
Similarly, I have been eyeing a great audio product from 1More called Stylish earbuds but they told me that a new one is coming on the market soon and you can review that one. I waited for some time and when the lockdown opened for the courier to start delivering - I received this awesome device called 1More ColorBuds which also my wife and I am using on a daily basis. She is using it more for her morning and evening walks and yoga exercises and I am only using it to attend to some office calls on MS Teams. 
8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post
1More ColorBuds
This year I joined the Huawei Developers Program and received some goodies from them from time to time by participating in their contests and attending their development sessions throughout the year. From t-shirts to pen drives to mugs to some of their most sought after products, you can win them all. I won some of the audio speakers I always wanted to have and also one of the Huawei Band 4e for my daughter just before her birthday. 

I upgraded myself from Samsung Note 8 (Bought from Amazon India in 2018) to Note 20 this year and it was a great feeling. I still feel that the camera on the Note 8 is better as compared to the Note 20 but thanks to Samsung for always creating new devices. This year I got invited to their online launch event after a gap of at least 3 years and got to eat some of the great snacks and drinks and check out the various products on display at their office. 

I also started using the Canon EOS M50 camera for shooting my youtube content and felt so great to become one of the vloggers in the world who trust their M50 to the core. Most of the videos on my Youtube channel as well as my daughter's Keisha Youtube channel are shot using the M50 camera. If you have not followed me on the channel, please hit the Subscribe button.
8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post
The photo was taken using Vivo Mobile X50 Pro
vivo Mobile send me their X50 Pro Smartphone for review and also one of their new Neo TWS earphones which are still not used by me and will be unboxed in 2021 on my youtube channel. I totally loved the smartphone and wanted to hold onto the same but the budgets were not there to sponsor me the same. My wife wants to own the phone which I will gift her after buying it from India as the price difference is really huge and it's almost half the price there. 
8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post
26th Jan 2020 was the day when we met again after a long gap of many years since our MBA together!
After a gap of many years, Montecasino sponsored my 40th birthday dinner at one of my favourite restaurants named Thava Indian Restaurant and I had a quiet lovely delicious dinner with my family during the lockdown restrictions were relaxed. I also got the chance to join various other dinner and lunch events by Dine Jozi Style - Edward and enjoy some of the great evenings in the great company of like-minded people. 
8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post
My best friend since June 1997 first day of Engineering College
I also got to do some of the sponsored posts for Mattel which Keisha did on her Youtube channel and if you like her videos and wants to send her products to review do send me an email and we can feature your products and toys. 
8 Years of www.TheLifesWay.com #TheLifesWay #BlogAnniversary #8YearsofTheLifesWay #2222Post
My first time to Golden Temple in Amritsar in Jan 2020
We also visited India in Jan 2020 and had an awesome trip in Dubai (Feb 2020) on our return where we got to see the famous sightseeing points in Dubai and Abu Dhabi. I really enjoyed it but we didn't shop as 4 days is too little to go on a shopping spree in Dubai if you are a first time visitor. My brother too flew in from California and he hired a Land Cruiser Prado which made roaming around in Dubai much easier. 

At the end of the year, for the first time in the life of The Life's Way - I received the Christmas Gifts from Samsung in terms of Galaxy Buds Live and from Huawei too in terms of Huawei Watch GT2e which are going to my daily devices in 2021. I still have to unbox them and start enjoying which I am planning to do it on the 8th anniversary day of my blog i.e. 27th December 2020. Before this, I only received a Christmas gift from Montecasino once long ago maybe in 2015 which were some gingerbread snacks and a soft toy. 

Thanks to all of the readers, brands and PR companies for trusting me with your products and services. I hope I have been able to do justice to them. I look forward to a great 2021 for my blog and youtube channel and will focus on getting the niche which is Lifestyle and Technology. Have a great festive season and a Merry Christmas and wishing you all a great Happy New Year 2021!

Cheers!!!
Support me if you like reading this blog post by buying me a cup of tea or coffee - https://www.buymeacoffee.com/TheLifesWay Contact at thelifesway@gmail.com to collaborate and promote your services and products. Subscribe to my YOUTUBE Channel for giveaways, product reviews and mystery unboxings. #TheLifesWay #9YearsofTheLifesWay. Namaste!