The Life's Way - Journey of Visual and Written Content through Brands

Thursday, 23 June 2016

@SamsungSA Galaxy Cup 2016 - A Fun Way to Enrich Many Lives #SouthAfrica

Hi Guys,

Samsung Electronics South Africa is excited to announce its participation in the first edition of the Samsung Galaxy Cup South Africa, a national five-a-side football tournament for retail mobile sales people from the organisation’s various channel partners. This is a global tournament featuring some 28 countries with over 5000 salespeople participating. The South African leg of the Galaxy Cup (2016) consists of teams entered by partners such as Vodacom, Cell C, MTN and Smollan

The regional tournaments included teams from Durban, Cape Town, Pretoria and Johannesburg. The winners of these teams contested in the national finals that were held on the 7th of May at St. Stithians College, Johannesburg. The overall winning team, MTN Johannesburg, will have the opportunity to represent South Africa in an international leg of the tournament hosted in Dubai at the end of May. Kevin Mabele, captain of the MTN Johannesburg team, voiced the team’s appreciation of participating in the Samsung Galaxy Cup. “Our hearts are warmed by the honour and opportunity that Samsung has bestowed upon us. In this incredible journey we have discovered the true meaning of teamwork and our ability to achieve our goals. As Captain I wish to express our gratitude to Samsung for making our dreams come true and for making it possible for Team MTN to excel beyond our borders.” 
Samsung Galaxy Cup 2016 #thelifesway #photoyatra #SouthAfrica
“The Samsung Galaxy Cup is a concept that has proven successful over the past two years as a means of using sport to bring partners together, showcase Samsung’s edutainment ideas and uplift our communities through donations to nominated charities,” says Craige Fleischer, Director of Integrated Mobility at Samsung Electronics South Africa. Elaborating on the idea of edutainment, Fleischer points out that on arrival, each retail channel team received a Samsung Galaxy S7 and a Gear S2. Team members were given missions which they had to fulfil and work towards, over the course of the day. 

Spectators also had the opportunity to enjoy the Samsung virtual reality experience, eco-system offerings including S-Health and Google Play Music as well as additional entertainment which included jumping castles, face-painting and live music from Sketchy Bongo.

The Samsung Galaxy Cup is further enriching the lives of those served by a number of charities through a R100 000 donation. Each team selected a charity on registration, with the overall winner as well as the winners of each regional final able to make a donation to their nominated charity. An additional amount was made available for the partners to donate to their nominated channels through support mechanisms. Cheques for these charities were handed over to the teams at the prize-giving event on Saturday. 

“Sport and South Africa are intricately intertwined and at Samsung, we believe in the unifying power of sport to promote harmony in societies, be it in a personal capacity or at work. Bringing our technology into the sporting arena and people’s lives we serve to enhance their social well being,” Fleischer concludes.


All enquiries and invites for your brand's launch events, sponsored posts and product reviews are welcome - Contact me at 

Wednesday, 22 June 2016

13 Ways To Help You #Snap Like A #PRO @LGMobileSA #LGPlayMore

Hi Guys, 

Cartier-Bresson is widely regarded as one of the greatest photographers of all time and once said, “To photograph is to hold one’s breathe, when all faculties converge to capture fleeting reality. It’s at that precise moment that mastering an image becomes a great physical and intellectual joy.” LG's latest flagship, the G5 gives users the opportunity to fully experience the joy of photography. Here are 13 ways to get you snapping like a pro.

1. Accessing the manual mode
One of the best ways to start capturing those significant moments with the LG G5 is by accessing the manual mode. To access the manual mode, you’ll have to tap the 3-dot icon at the top-left of the screen, which brings up the three main modes: Simple, Auto and Manual. The manual mode allows you to control the white balance, focus, exposure, ISO, shutter speed and AE-L. The white balance allows you as the user to alter the colour tone, compensating for unnatural lighting or to create skewed colour effects. The purpose of the ISO is that it determines the sensitivity of the sensor. When choosing darker environments to take pictures, you will need to use a higher setting. The AE-L, locks the exposure, letting you use the light level as a creative effect, making shots either much brighter or darker than the G5 would normally use.

2. How to use manual mode to get noise free shots
All you’ll have to do is set the ISO to 200 (it goes down to ISO 50), then use the shutter speed control to see how slow you need to go for low-noise results. The benefit of using the G5 is that it has optical image stabilisation (OIS), you can make the shutter go fairly slow and still get sharp photos.

3. Shooting RAWs
RAW files are what you get when you take the 'raw' information from a camera sensor, before reducing the noise level and smoothing things out. Using RAWs allows you to do your own processing, often ending up with a finer detailed image. The G5 allows you to shoot RAWs by simply accessing the manual mode and tapping the second icon from the bottom of the screen, over on the left column. This will allow for the shooting of RAW and JPEG files, rather than just JPEGs. RAWs come out as a file known as DNG (Digital NeGative file).
LG G5 #Smartphone #Camera #Thelifesway #photoyatra
4. Using the second camera as "zoom out"
The G5 has dual cameras (16 MP f1.8 main camera has 78-degree angle view and the 8MP additional camera captures a 135-degree super wide-angle image) to take your digital photograph to the next level. It has a new, unique feature like pop – out photo, capturing more with the zoom out. In the camera app you can switch between lenses via a button, and when using the digital zoom the camera switches seamlessly between the two modules. The autofocus is assisted by a laser that measures the subject distance. 

5. Use the main camera for the best image quality
The 16MP wide angle camera of the LG G5 is the best Android camera on the market giving users a fish-eye effect in every shot. What it means for the users is that the camera allows you to fit much more of the scene into a single photo.

6. Changing photo and video resolution
Should users want to play with different size images for that perfect selfie, they can switch to 4:3 or 1:1 images by tapping on the cog icon at the bottom-left of the screen and selecting the top option in the menu that pops up. As well as changing the shape of photos, they can also alter the video resolution. The G5 normally shoots 1080p video users can level-up to UHD (the exact resolution of '4K video').

7. Video stabilisation 
For that perfect steady shot users can find the option for video stabilization near the bottom of the camera settings menu, which you access by tapping the cog icon. Tapping on this flicks between SteadyShot stabilisation and OIS, if you're using the standard camera lens in Auto mode. The former is what most phones use, a digital enhancer that uses the edges of the frame as a buffer to smooth-out any movements. This leaves you with a slightly more 'zoomed-in' view than you get when taking photos. That's one reason why you might use OIS instead, which uses the little camera stabilisation motor to keep your footage smooth.

8. Simple mode is great for simple photography
Simple mode is found by tapping the 3-dot icon at the top-left of the camera app. Simple mode takes away almost all custom features you get with the other options. All you do is tap on the object on which you want to focus and the LG G5 camera app both focuses and takes a shot as quickly as possible.

9. Shortcut key for instant photos
In the main phone Settings menu, go to the General tab and then select Shortcut key. In here you'll see a flick switch for Quick Shot. Make sure it's switched on. This lets you press the volume down button twice quickly when the phone is off to fire-up the camera and take a photo.

10. Timelapse + wide-angle camera = cool movies
The G5 has several 'creative' modes in its camera app and Time Lapse is one of the more interesting ones. This shoots video, but at 1/15 the normal speed. That means it takes two frames a second rather than the usual 30. Use this with the wide-angle camera and you'll get footage that resembles some of the stuff GoPros are used for in action sport footage.

11. Use the grid display for landscape photography
The G5 has a grid option to stop those uneven photos and help you align or center pictures properly. What it means for the user is that you get another reference point of where to line-up the horizon, as well as helping you work out what you want the focus of the picture/image/photo to be. You'll find Grid at the very bottom of the camera app Settings menu, accessed by tapping on the cog icon.

12. Use 30sec exposure to make something special
The G5 can keep its shutter open for up to 30 seconds. What it means for the user is that it merges all the light information from that half-minute stint into a single image. What one can do while using the 30sec long-exposure photography is shoot a road where car lights turn into streaming neon lines, and create noise-free night shots that almost look like daylight photos.

The G5 is the only Android smartphone on the market that comes with a series of module accessories (Friends) that fit onto its bottom and one in particular where users have been raving about is the 360 Cam. The LG 360 CAM provides 2K video and 5.1 surround channel recording on three microphones to help users effortlessly create high-quality 360-degree contents. Having secured a partnership with Google, images taken with the 360 CAM can be uploaded to Google Street View and YouTube360, adding the fun of sharing creative content with others.


All enquiries and invites for your brand's launch events, sponsored posts and product reviews are welcome - Contact me at 

Local Skater Joins @DisneyOnIce #SouthAfrica Tour #DisneyAfrica

Hi Guys, 

When Disney On Ice presents Worlds of Enchantment plays to audiences this winter, Cape Town-born skater Quiesto Spieringshoek will proudly join the international company of 41 performers live on ice. He will be part of the cast performing at the TicketPro Dome, Johannesburg from Friday, 24 June 2016 until Sunday, 03 July 2016 and then at Grand Arena, GrandWest, Cape Town from Wednesday, 06 July 2016 to Sunday, 10 July 2016.
Quiesto Spieringshoek, SA Skater #DisneyOnIce #thelifesway #photoyatra
Quiesto Spieringshoek, SA Skater

Fellow South African Disney On Ice Skater, Nicole Rudolph – who skated with the production Disney On Ice celebrates 100 Years of Magic during its 2014 South African tour – introduced Spieringshoek to skating. He started learning his craft at the age of 11 being coached by Chris Stokes and Dantin Broodryk with training at the Junior Blades Club. As a young skater, Spieringshoek won the Junior Grand Prix Gold dance medal (compulsory dances) at the Junior Worlds in 2007 and 2008. After his professional skating career, Spieringshoek started to teach youngsters to skate and sent his audition tapes to be a part of the Disney On Ice tour. He joined in the company in 2011, and the rest they say is history. Most recently, Spieringshoek performed in Disney On Ice presents Dare to Dream and is delighted to join the forthcoming Disney On Ice presents Worlds of Enchantment tour coming to Johannesburg and Cape Town. Spieringshoek says he is eager to perform for local audiences and he can’t wait to return to his hometown of Cape Town to perform in front of family and friends.

Soon Quiesto Spieringshoek will take to the ice with beloved characters from Disney’s The Little Mermaid and Disney●Pixar’s Cars and Toy Story 3, along with Mickey Mouse, Minnie Mouse, Donald Duck and Goofy and for the first time in South Africa, Anna, Elsa, Olaf and Kristoff from Disney’s hit animated film Frozen.

Presented by Feld Entertainment Inc. and leading local promoter, Showtime Management in association with DSTV, Disney on Ice presents Worlds of Enchantment is a not-to-be-missed family winter school holiday outing that visits four magical locations. Take advantage of the special discounted savings on family tickets valid for bookings of four, five or six tickets in specific priced ticket categories valid for specific midweek and weekend performances. Hurry, tickets are selling fast, book now at Computicket by calling 0861 915 8000, visit or your nearest Computicket service centre. To discover more about Disney On Ice, log on to or visit them on Facebook and YouTube.


All enquiries and invites for your brand's launch events, sponsored posts and product reviews are welcome - Contact me at 

@Twincare Launches #Biosense At A #Fashion Event #Johannesburg

Hi Guys,

Joburg's elite braced the cold and headed to the super chic Randlords Venue to launch the new product available from Twincare International: Biosense. Biosense is a professional South African hair-care brand that has been around for more than 20 years. Biosense is made up of three 3 African ingredients: Mongongo, Ximenia and Baobab. These unique ingredients have a combination of Antioxidants, UV protective properties and provide hydration as well as nourishment for various hair types. 
What makes the packaging stand-out is that it was designed and manufactured locally from scratch. The bottle and packaging was inspired by African Sculptures, thus making the product proudly South Africa, From inside-out. 
Chiano Sky #thelifesway #photoyatra #BioSense
Chiano Sky Photo credit: Luke Bennett
Liesl Laurie, Sonia Booth, Dr Reza Mia and Norma Gigaba were amongst the celebrity guests who celebrated the day with industry professionals and leaders. Guests were welcomed with a customised drink from Oude Meester and Monis. The jam-packed goodie bag included; Biosense Daily shampoo and conditioner, Red shampoo and Silver shampoo, Matis, Guinot samples and Ez Bobbles, Pedi vouchers from Matis Fourways, BeautyFix Mist. 
Four - The band #thelifesway #photoyatra #Biosense
Four - The band Photo credit: Luke Bennett
The event continued with a few formalities presented by the very charismatic and energetic Twincare International Chief Executive Officer- Stav Dimitriadis and Marketing Manager for Biosense - Meagan Smith. The formalities ended with a fashion show which showcased eccentric hairstyles on models dressed by local designer: Ryan Keys (who has recently dressed, Minnie Dlamini and Nandi Mngoma) 
Biosense will retail for R150 for the shampoo and R160 for the conditioner. You can also receive Styling Aids retailing at R150, All will be available at selected Hair Salons nationwide.
Meagan Smith and Jarred Doyle #Biosense #Thelifesway #photoyatra
Meagan Smith and Jarred Doyle Photo credit: Luke Bennett
I was not invited to this event so I don't know about the products and quality of those products and have not received any samples or goodies bag whatsoever. 


All enquiries and invites for your brand's launch events, sponsored posts and product reviews are welcome - Contact me at 

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A Memoir - This Month Last Year - June 2015 #TheLifesWay

Hi Guys,  June in 2015 was the happiest month of my life as I was getting good response as I won the Mission Samsung Blogger Challenge...