The Life's Way - Journey of Visual and Written Content through Brands

Wednesday, 22 March 2017

A Memoir - This Month Last Year - Feb 2016 #TheLifesWay

Hi Guys, 

February 2016 was the time where The Life's Way started picking up the pace for the year 2016 along with the brands as PR companies return from the holidays and starts pushing for many events and activities planned for the rest of the year. 

1. Power To The #HashTag By Atiyya Karodia @NATIVE VML #SocialMedia Manager - #Emoji: Language Killer, Parasite Or Symbiosis? By Donovan White, Digital Strategist @Native VML - Another great articles shared via Native VML social media manager and Digital Strategist in these two blog posts. These really tells about the power of #hashtags and #Emoji's and how it breaks boundaries across the world! 

2. Stay At #Formula1 Eddie Irvine's Dalkey Home @Airbnb #KillineyBay - Top #Destinations Around the #World to Spend Your #ValentinesDay #14Feb @Airbnb - Airbnb has given people around the world various options to stay and share the houses with the fellow travellers. Not only it's cheap as compared to hotels and gives you an insight into the culture of the city and country you are visiting. 

3. BeoHome Design App for #iOS @BangOlufsenSA - Google Cast Now On #BeoPlay Speakers @BangOlufsenSA - Bang and Olufsen have been producing a niche category of speakers which are not only great audio products but looks amazingly great in your house too. They are expensive but brings a lot of great features which will really give audiophiles the best pleasure on their ears. 

Aashish Rai Blogger #TheLifesWay #PhotoYatra
4. Safe-Hub #Diepsloot @TsogoSun @MonteCasinoZA AMANDLA EduFootball - - Montecasino have been involved in a lot of Corporate Social Responsibilities and biggest amongst them is the education through sports where they have sponsor AMANDLA EduFootball campaign. Recently again they have #PlayMakers graduates ceremonies held this year which will continue this campaign further. 

5. Meet G810 Orion Spectrum #Gaming #Keyboard @Logitech #SouthAfrica - Meet G502 Proteus Spectrum #Gaming #Mouse @Logitech #SouthAfrica - Logitech continues to bring in a lot of great products for Gaming requirements from keyboards to mouses which are super fast and got great mechanical keys featuring long life and value for money products. Logitech is also sponsoring their own team of gamers for eSports events across the world. 

February is the time when I celebrate my marriage anniversary every year and in 2016, we traveled to Mozambique in the MSC Cruise Ship - Sinfonia. It was my first cruise ship travel and we really loved the same. I have not shared any pictures from the trip but I will start sharing the same soon!


Contact me at to blog, share and influence about your products & services on all my Social Media channels #TheLifesWay #PhotoYatra !

A Memoir - This Month Last Year - Jan 2016 #TheLifesWay

Hi Guys,

This is seriously three months late but the work life has been hectic and to write a post from your heart needs that you have to be listening to it at least. I love The Life's Way and tries to devote whatever time I have on the same but sometimes due to stress and tiredness I am unable to even open my personal laptop. 

2016 have been great for my blog - reached out to new brands and some of the brands said bye! Change is the only constant thing in this world and I did 396 blog posts for the whole year. January 2016 as usual was the slow start of the year as I only posted for some of the brands like Acer, Huawei, MonteCasino and Native VML.

1. 3 Years of #TheLifesWay #Birthday #Blogpost - - At the start of the year, I shared my vision for 2016 and tried to achieve the same during the course of the year. More will be covered in a separate post for the 4th year where I will share all the achievements and targets for 2017. Thanks a lot to all the brands across the world!

2. A Memoir - This Month Last Year - Jan 2015 - - Looking back and connecting dots have been a continuous series on my blog and I shall follow it more religiously going forward. It gives me a look and review of the posts which were important and which were just promotional material for brands. Though I continue to promote a lot of brands but this year I think I will ask all of them for sponsorships if they want to feature on The Life's Way.

Aashish Rai - Blogger #TheLifesWay #PhotoYatra

3. Huawei Introduces the Mate 8 Globally @HuaweiZA #Smartphone #CES2016 - Huawei and Swarovski Brings #SMARTWATCH Jewel and Elegant #CES2016 @HuaweiZA - Huawei is becoming a global world leader in the Smartphone industry by introducing several series of phones for all types of categories. Mate 8 was launched last year at CES 2016 and this year Mate 9 was launched at CES 2017. I really loved the Huawei devices and have been trying to get a sponsored device but no luck on the same. Let's see if brands notices The Life's Way this year!

4. Acer’s New 11.6-inch #Chromebook @AcerAfrica #CES2016 #Portable - Acer's Liquid Jade Primo #Smartphone #Windows #CES2016 @AcerAfrica - Acer TravelMate P648 - Commercial Notebook #CES2016 @AcerAfrica - Acer launches a lot of new products and gadgets from projectors to notebooks to tablets and smartphones at the CES every year. Some of these products reach South Africa and some doesn't trade in the country. I have been covering all the devices from Acer as and when I get any press release from them. Thanks to the brand to reach out to me from time to time.

5. iCAPTCHA - A New Way Of Learning #Languages @Native #SouthAfrica - Telling Stories through #Tweets By Atiyya Karodia @NATIVE VML #SocialMedia Manager - Native VML is global social media company and their managers wrote these amazing piece of content which I shared on my blog. The material is relevant to the social media times of today and also using iCaptcha we can learn local languages one word at a time.

Happy New Year 2017 to All and I wish that all your dreams which you work towards gets achieved as soon as possible! Don't lose hope and continue to work towards creating your unique mark over the world!


Contact me at to blog, share and influence about your products & services on all my Social Media channels #TheLifesWay #PhotoYatra !

Monday, 20 March 2017

@StanleyBeerYard and @CoronaZA Host The #JazzMusic Sessions and #CoronaBuskingSessions

Hi Guys,

The South African jazz scene grew in popularity through performances in nightclubs, and other major venues during the time of the 1950s. It forms a large part of South African culture, through anti-apartheid protest from individuals like Hugh Masekela and Kippie Moketsi (Jazz Epistles).

Due to government censorship, a massive exodus occurred and many black jazz artists left the country in search of work and audiences; and so there has always been a high demand for affordable, small-scale jazz entertainment in Johannesburg particularly.

On the first and third Wednesday of every month, Stanley Beer Yard will host the Corona Busking Sessions; drawing on jazz’s status as a national art form and part of South African cultural history. Busking sessions were once common occurrences in Johannesburg and there is a pressing need to entrench the local jazz scene and create an interface between real world jazz and practical music education.
@StanleyBeerYard and @CoronaZA Host The #Busking And #Jazz Sessions #CoronaBuskingSessions
The busking sessions will begin with opening performances by top young SA jazz musicians, namely award winning Jazz Guitarist Vuma Ian Levin (winner Keep an Eye International Jazz awards, Dutch Jazz Awards, Semi finalist Montreux Socar International Jazz Guitar Competion, Dutch Eindwerk Prijs winner, SENA electric guitar competition finalist, Standard Bank South African Jazz Youth Orchestra); multi-Award winning Bassist Benjamin Jephta (2016 SAMA Nominee, Standard Bank Young Artist of the Year 2016, SAMRO Competition 2nd place), Trumpeter Marcus Wyatt (SAMA winner and 11 time SAMA Nominee) and top South African Drummer Peter Auret (SAMA Winner).

After these performances, the busking session will be open to all music students and anyone who would like the opportunity to busk along with professional musicians and take the opportunity to play in front of a live audience in a great venue is most welcome. Any form of music is allowed.
Vuma Ian Levin @StanleyBeerYard and @CoronaZA Host The #Busking And #Jazz Sessions #CoronaBuskingSessions
Vuma Ian Levin
Stanley Beer Yard will also be hosting the Corona Jazz sessions in the same attempt to tap into the demand for live jazz. These sessions will run on the second and last Sunday of every month and will be hosted by award-winning guitarist Vuma Ian Levin. The concert will feature an alternation line up of trios, performing songs from the standard South African and American Jazz repertoire.

Featuring the top young South African Jazz musicians on the scene, in alternating trios drawing from:

Vuma Levin (Guitar); Benjamin Jephta (Bass); Bokani Dyer (Piano) - Winner the Standard bank Young Artist Award, Winner SAMRO Piano Competion, Nominee SAMA awards 2016; and Thandi Ntuli (Piano/Voice) – Metro FM Awards Nominee, SAMA Nominee. The concert promises to provide world-class entertainment.

Stanley Beer Yard and Corona are hoping to make this beloved and historical music accessible by hosting these live jazz sessions at Stanley beer Yard in 44 Stanley, Milpark.
The first busking session will take place on Wednesday 23 March from 7pm – 10h30pm.
The first jazz session will take place on Sunday 2nd April from 2pm - 5pm.
For bookings, call Stanley Beer Yard: 011 482 5791 or email
Contact me at to blog, share and influence about your products & services on all my Social Media channels #TheLifesWay #PhotoYatra !

Book Review - The Jeera Packer by Prashant Yadav @FingerprintP #theJeeraPacker

Hi Guys, 

The Jeera Packer is written by Prashant Yadav who graduated from IIT Kharagpur, IIM Ahmedabad and Stockholm School of Management. The topic he chose to write his fiction book, "The Jeera Packer" was Uttar Pradesh politics and reminiscence of the hit man (shooter) who now is running a groceries shop with his wife.

The story unfolds as he meets his old trainee and associate who is now a State minister in the government with all the flashy red light cars while his boss of that time is now the Chief Minister of the state. In a turn of events he came to know about a truth for which he now wants to take revenge from the Chief Minister of the state. He is helped by an old associate from his past and best friend,  Adbul who now repairs Bullets motorcycles. The story is not new and you will get the feel from the start that the hero of the novel will definitely try to assassinate the Chief Minister. 

How he will and how to cover that up with his day to day life as a grocery shop owner where he packs Jeera in the basement is what the whole novel is all about. He could have been packing anything else too but Jeera if you see it, is a necessary part of all our curries, chaat, snacks and daal. This novel is a good read if you love a lot of characters and then tying them all together with the things you love. Motorcycle, guns, gang war, extra marital affairs, sex, media, TV channels, politics and entertainment is all there in the novel. I could predict the story from the start but in the end there are some twists which leaves you amazed and with those characters whom you wouldn't have wanted to be with. 

Book Review - The Jeera Packer by Prashant Yadav @FingerprintP #theJeeraPacker
The Jeera Packer has a lot of punch in the characters as all of them have their own small world and selfish reasons to reach the top position in the state or may be in the country. In between the author has thrown in regular day to day issues within our society and cities we live in from eve-teasing to building maintenance charges, the caste system and inter-caste love marriages. Reading this novel you will feel connected to some tales you must have heard or read in the newspaper which keeps you occupied and involved in the story. I am sure that you won't put down this book until you reach the end. Chapter after chapter the mystery deepens and you build that connection with the characters and love the same too.

In the end the takeaway from the book is about building the "Taj Mahal of my life" which can be anything one can be passionate about. For me it's The Life's Way blog and spending time on working and creating content for the same. This book is definitely a worthy read and enjoy the book on a bus/train ride or place where no one disturbs you as it will bring in a lot of nostalgic and memorable moments from your lives too with which you will feel connected to the author immediately.

The Jeera Packer is published by FiNGERPRINT! and retails at Rs. 295 and available at Amazon for Rs. 199/-. Check out more books from the publishers at, and

Follow Prashant Yadav on twitter at and check out his website - Congratulation on a great book Prashant and looking forward to the next one soon!!!


Contact me at to blog, share and influence about your products & services on all my Social Media channels #TheLifesWay #PhotoYatra !

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