#HONOR is Ready to Become the Premium Technology Brand in #SouthAfrica @HonorGlobal #HONORMagic3Series #BeyondEpic

Hi Friends, 

HONOR is excited to announce its return to South Africa with a core focus of becoming a premium technology brand, offering a host of exciting new products that enable users to be more productive, and enjoy immersive entertainment, supported by innovative technologies.

The new HONOR has developed a range of advanced products as it seeks to become a top-three global smart device brands. It has created a new intelligent world for everyone with its 1+8+N concept of a shared ecosystem of devices and services with the smartphone at its centre. To celebrate its new vision and journey, HONOR will light up the iconic Burj Khalifa with a spectacular show on August 12th, 08:10PM to mark the "NEW HONOR, NEW JOURNEY" event.

HONOR demonstrates its commitments toward elevating user experience in the Middle East Africa region with plans to launch its brand-new flagship smartphones, including HONOR 50 Series and HONOR X Series featuring enhanced camera capabilities, intelligent upgrades, leading technologies at competitive prices.

As part of this new journey, it has confirmed the implementation of Qualcomm’s powerful Snapdragon 888 Plus 5G capable processor in its new flagship HONOR Magic3 Series. The adoption of this advanced technology will deliver more transformative and innovative experiences to users.

HONOR has invested heavily in R&D, with four R&D centres and over 100 labs worldwide, filing over 5,500 new patent applications to date, and quickly re-establishing strategic partnerships with some of the world’s top suppliers. In just three months, HONOR’s market share increased 3% to 14.6% in the Chinese market, further fuelling the brands ambition for global success.

HONOR’s four world firsts, the HONOR Magic3 Series has been the first to contain superconductive hexagonal graphene, the world’s fastest multi-network convergence download speed, the HONOR Magic3 Series is the first-ever IMAX® ENHANCED smartphone. It also comes with AI film effects to enable professional movie-grade colour solutions. And the first AI Film Workflow phone.

The platform brings industry-leading performance and innovative AI capabilities that will empower developers to create outstanding experiences for consumers. The addition of Snapdragon 888 Plus will enable a 20% boost in AI performance and it is able to run multiple neural networks simultaneously. HONOR is aiming to lead by example in this field and as a result, the HONOR Magic3 Series has the flexibility to deliver a best-in-class mobile and camera experience as well as innovative AI technologies.

HONOR aims to foster a smart and connected life for users with a particular focus on privacy, health and fitness, as well as sustainability. HONOR firmly believes that consumers “own their privacy” and as such is committed to helping users effectively manage their personal information with security systems and solutions. This will be done with HONOR’s specially developed HTEE (HONOR Trusted Execution Environment) OS. This OS provides privacy protection for mobile payment and face recognition at the highest level.

Since its split from Huawei last year, HONOR has embarked on a new path that will see it become an iconic global tech brand. It will also provide a high-efficiency hub and build a comprehensive high-quality service network to cater to the demands of modern consumers. HONOR’s new approach sees it working more closely with Qualcomm to enter the market in an all-around way. Consumers will see this shift in action beginning with the HONOR 50 series and the HONOR Magic3 series. It has also established partnerships with more than 30 leading technology companies such as Google, AMD, Intel, Microsoft and more.

HONOR has been facing challenges head-on and moving forward with its strategy for more than two years. As such the technology provider has invested heavily in Research and Development. HONOR now has four R&D centres, more than 100 innovation labs and over 4,700 patent applications to help drive further advancements in its technology.

The company is starting from a high base with over 10,000 employees and a more than 50% increase in the number of R&D staff. This is coupled with the fact that it runs more than 30,000 stores and over 3,000 customer service centres and it is well placed to deliver on its ambitions in the region and globally. Over the last seven years, it has won the trust and respect of consumers around the world and as such already has 200 million active users. With further investment in new technology and services, the future is looking bright for HONOR.

Check out my interview with Mr Kelvin Cao - Chairman HONOR South Africa and let me know what you feel about the brand in the comments. Thanks for the opportunity and the invite to the launch event. Looking forward to checking out the new smartphones when they come to South Africa soon enough in Q4 2021. 

Cheers!!!

Contact Aashish Rai Jain at thelifesway@gmail.com to collaborate and promote your brand, services and products. #TheLifesWay #PhotoYatra #9YearsofTheLifesWay. Follow me on www.instagram.com/thelifesway for all travel-related photo posts and subscribe to my YOUTUBE Channel too. Namaste! 

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#TheLifesWayCaptures - @GlobalVillageAE #GVMemories24 #Dubai III #PhotoReviews

Hi Friends,

Global Village is something unique and pleasure for those who don't have means to travel the world and this place allows you to see the replicas built to be enjoyed and take a lot of selfies to share with your families. 

The best part of these miniature models established is the details with which they are built and it's a pleasure to watch them with all the lights and shadows on them. The USA is represented by this Statue of Liberty in Manhattan, New York City. 

London has Big Ben now known as Elizabeth Tower in Westminister Abbey and the Houses of Parliament, London along with the double-decker buses in the city. 

What can beat watching a replica of The Burj Khalifa to remind people to visit this huge landmark representing Dubai on the world travel destination.

Leaning Tower of  Pisa in Pisa, Italy is known for its 4degree tilt and people all over the world visit the place to see the same but Abu Dhabi has its own Leaning Tower named Capital Gate building which is inclined 18degrees and is registered in Guinness books of world records. 

I am not sure if this is Pagoda or something else but by the looks of it, it looks like that only.  

Eiffel Tower in Paris, France needs no introduction and is being replicated in a lot of cities and countries in many parks and places. Even we have it here in Johannesburg, South Africa in a place called French Toast Coffee Cafe in Hartbeespoort. 

Sydney Opera house needs no introduction and this is the portion that will remain similar in all seasons as it will difficult to change the shops underneath on which this architecture is built. Only the other stalls and shops might be getting changed every season of Global Village. Let's wait and watch!

Namaste!!!

Contact Aashish Rai Jain at thelifesway@gmail.com or editor@thelifesway.com to discuss your products, launch events, and services. #TheLifesWay #PhotoYatra #7YearsofTheLifesWay #NoFreePosts. TheLife'sWay charges a blogging fee for the time and efforts to join a new campaign or an existing one based on your requirements. Namaste!

Top 30 of World's Most Photographed Landmarks #XperiaNewPerspectives @SonyXperiaZA

Hi Guys,

Xperia XZ perfects the fundamentals of a standout smartphone with the following key features:

• 23MP rear camera with triple image sensing technology for blur-free pictures and true-to-life colour
• 13MP front camera with superior low-light capabilities for sharper selfies
• 5.2” Full HD display with curved glass
• Stunning loop surface design
• Fast Qualcomm® Snapdragon™ 820, 64-bit processor

About the Top 30 list

Rank ; Landmark ; Location ; No. of Instagram images; % from top three angles

1 Eiffel Tower France 4,654,699 35%
2 Big Ben UK 2,435,223 50%
3 The Louvre France 1,740,908 43%
4 Empire State Building USA 1,570,167 45%
5 Burj Khalifa UAE 1,446,682 43%
6 Notre Dame Cathedral France 1,330,688 53%
7 St Peter’s Basilica Vatican City 1,131,705 30%
8 Time Square USA 1,100,344 54%
9 Sagrada Familia Spain 936,216 55%
10 Colosseum Italy 860,248 66%
11 Statue of Liberty USA 813,930 74%
12 Machu Picchu Peru 745,815 85%
13 Alhambra Spain 745,716 35%
14 Borobudur Indonesia 667,086 50%
15 Red Square Russia 591,430 52%
16 Christ the Redeemer Brazil 581,523 71%
17 Taj Mahal India 571,070 38%
18 Burj Al Arab UAE 534,562 56%
19 Mount Fuji Japan 533,696 77%
20 Buckingham Palace UK 498,280 58%
21 Tokyo Tower Japan 485,744 44%
22 Ha Long Bay Thailand 475,390 57%
23 Arc de Triomphe France 449,856 49%
24 Berlin Wall Germany 434,869 21%
25 Trevi Fountain Italy 427,708 74%
26 Great Wall of China China 412,603 72%
27 Sydney Opera House Australia 408,919 44%
28 Table Mountain South Africa 386,723 61%
29 Park Güell Spain 383,853 32%
30 Sacré-Cœur Basilica France 376,730 59%

Mikael Buck, Big Ben, Sony Xperia XZ Premium

About the ‘New Perspectives’ report
The report has combined the work of OneFifty, a digital data and strategy consultancy; with market research company OnePoll who conducted survey / data research around the world. The statistics within the report are a collective of 5,352 respondents across five territories – UK, Germany, France, Spain and UAE.

About the photographers
Lluís Salvadó (http://lluissalvado.com)
Lluis was born in Granollers, near Barcelona. In 1998 he began learning about photography while studying Audio-visual Communications. After some years working as a sound system technician, he decided to make a radical change in his life and began working as a photographer full time in 2004. His passion for travelling and capturing stories with a camera led him to co-create Bisual Studio in 2013. Since then, he has not stopped traveling and living great adventures to tell stories that deserve to be told through a lens. In 2016, Lluís won best single image in the ‘Journeys and Adventures Portfolio’ category at the Travel Photographer Of The Year awards. Lluís photographed Alhambra

Mikael Buck, Burj Khalifa, Sony Xperia XZ

Achim Thomae (https://www.achimthomae.photography)
Achim loves and lives for photography, he lives in southeast Munich (Bavaria / Germany) - the perfect location for the short walk to some of the most stunning scenery in Europe. He states that the mountains, lakes and landscapes of Upper Bavaria and the Alps are his ‘preferred "hunting ground" in particular, the special lighting effects’. Shortlisted in the Sony World Photography Awards competition in the Open Competition for Travel. He now works as a freelance photographer for Getty Images - the world's leading providers of digital media. To date his Getty Images portfolio has over 800 photos. Achim photographed the Colosseum

Mikael Buck, Eiffel Tower, Sony Xperia XZ

Mikael Buck (http://www.mikaelbuck.com)
Mikael Buck is an editorial photographer based in London, UK and his work focuses on portraiture and travel. He began his career as a photojournalist and has worked on commission for every daily national newspaper in Britain, including, The Times, Guardian, Daily Mirror and The Daily Telegraph as well as being published in countless international publications. Mikael has received critical acclaim for his photographs of iconic landmarks such as St Paul’s cathedral and his landscape work in Iceland and The Isle of Man. Mikael photographed Big Ben, the Eiffel Tower and Burj Khalifa.

Cheers!!!

Contact me at thelifesway@gmail.com to blog, share and influence about your products and services on all my Social Media channels #TheLifesWay #PhotoYatra !

World’s Most Photographed #Landmarks Revealed @SonyXperiaZA #XperiaXZ #XperiaNewPerspectives

Hi Guys, 

New pan-global research released by Sony Mobile has revealed the top 30 most photographed landmarks worldwide – a list topped by The Eiffel Tower and including Alhambra, The Colosseum, The Burj Khalifa and Big Ben.

The #XperiaNewPerspectives research revealed that more than half of the Top 30 landmarks are shot from the same three angles. With 55% of travellers saying they would plan their itinerary based on photography opportunities, it looks like we need to up our holiday photography game to avoid boring our friends as 47% of people said they were bored of seeing the same three shots. Whilst 52% were more likely to ‘like’ an image of a landmark if it was interesting and something they’d not see before.

Lluís Salvadó, Eiffel Tower, Sony Xperia XZ

The Eiffel Tower’s presence at the top of the list may not surprise, but the data that shows 35% of photographs of the landmark were taken from the same three angles is eye-opening. Other notable landmarks that follow this trend include Christ the Redeemer in Brazil where 71% of shots are from the same three angles, Trevi Fountain in Italy (74%), Mount Fiji in Japan (77%) and Machu Picchu where 85% of all Instagrammed images are taken from the same few spots.

Research also concluded that half of those surveyed pick their holiday based on others’ holiday snaps and a further 45% look to Instagram for inspiration of where to photograph and visit.

Sony Mobile has partnered with three award-winning travel photographers from across the globe and equipped them with the Sony Xperia XZ to visit some of the leading landmarks and capture them from new perspectives. From low light shots of the Colosseum to blur-free crowds of the Eiffel Tower showing off the capabilities of the Xperia XZ’s camera.

Mikael Buck, Big Ben, Sony Xperia XZ

“This research has given us real insight into how important photography has become to our holidays and how the two are inextricably linked, said Christian Haghofer, South Africa Country Manager at Sony Mobile. “Photography has become a vital part of any trip – whether city break, adventure or simply lying on a beach. With the quality of the camera in our Xperia XZ, travellers can experience blur-free images with ‘true-to-life’ colour image capture, and superb low-light capability. We hope to inspire a new generation of photographers to capture a new perspective on their travels.”

Commenting on the fantastic imagery created on Xperia XZ and the New Perspectives report CEO of World Photography Organisation, Scott Gray, said: “The photography landscape has changed dramatically over the past decade and this is ultimately down to the accessibility and quality of cameras. This accessibility is even more pronounced with smartphones, the technology within these camera phones enable people to improve their photography but also, very importantly, have a high enough resolution to be able to actually do something with that image. This ability to capture the spontaneous can really help challenge the photographer’s creativity whilst providing a unique image for the viewer.

It is absolutely fantastic that photographers are using different techniques and filters but these more unique images, whilst they may require editing, should suffice without heavy touching up and therefore produce a more natural photograph.”

Mikael Buck, Burj Khalifa, Sony Xperia XZ

Award winning travel photographer, Lluís Salvadó, offers his top tips for capturing photography with a new perspective this summer –

• Play around with colours and brightness, it's amazing how different one scene can look with some clever camera tricks
• If you're struggling to get an original shot play around with reflective surfaces, a famous landmark can be transformed by a little water
• Look for beauty in the architecture around you, not just the landmark as a whole. There can be a very artistic quality to structural things
• Try out a new perspective and get some shots from high above or below the subject, don't be scared to experiment with compositions
• Use people and their silhouettes to give a shot a sense of place and time, and play around with forced perspective too

Cheers!!!

Contact me at thelifesway@gmail.com to blog, share and influence about your products and services on all my Social Media channels #TheLifesWay #PhotoYatra !