With Massive File Sizes and Loads of Digital Content, Consumers Continue to Trust WD Brand Products for Fast Reliable Storage
For consumers who need to accelerate their productivity and protect their valuable content without compromising style, Western Digital Corp introduced the new WD® brand My PassportTM SSD in capacities up to 2TB. With a sleek, compact metal design and blazing fast speeds powered by NVMe™ technology, the new palm-sized drive allows home and business users to save, access and protect the content that matters.
“The new My Passport SSD delivers the speed, reliability and functionality consumers have come to expect from us,” said Ghassan Azzi, Africa Sales Director at Western Digital. “It is a powerful and sophisticated solution for the everyday content creators, curators and hobbyists who need to move files quickly. The rounded corners, waving ridges and soft edges enhance the My Passport SSD’s portability and make it easy to carry, yet also distinctly recognizable as a member within WD’s award-winning My Passport product line-up.”
Built for Everyday Creators
Now more than ever, consumers are looking to empower their productivity by keeping their files and increasingly large content libraries with them. Creators can move and edit high-quality content nearly twice as fast with the new My Passport SSD compared to the previous version of the drive, saving time to do more. Whether on a laptop or desktop while at home, in the office or on the go, professionals can reliably store their data on this drive.
The New Look of SSD Performance
WD’s My Passport SSD is designed from the ground up to provide reliable performance and a touch of luxury, inside and out. The bold metal design is both stylish and durable. It feels great in the hand and fits comfortably in a bag or pocket, enabling consumers to bring their content wherever life takes them and keep productivity flowing. Available in a range of modern colors, including Gray, Blue, Red and Gold, consumers can choose the drive that best fits their style.
The new My Passport SSD offers the technical features users need and want, including:
- Blazing fast NVMe technology with read speeds of up to 1050MB/s1 and write speeds of up to 1000MB/s1.
- Password enabled 256-bit AES hardware encryption to help protect valuable content simply.
- Featuring shock and vibration resistance and drop resistant up to 6.5 feet (1.98m).
- Included software2 to make it easy to back up large files to your drive or a cloud service account3.
- USB 3.2 Gen-2 technology with a USB-C™ cable and a USB-A adaptor.
- Ready to use out of the box and compatible with Mac® and PC.
Pricing and Availability
The My Passport SSD is backed by a five-year limited warranty and is now available in the 500GB and 1TB capacities in Gray worldwide at select e-tailers and retailers, with additional colors and capacities available later this year. The new drive has a Manufacturer's Suggested Retail Price (MSRP in USD) in the U.S. of $119.99/500GB and $189.99/1TB, respectively. Finalized local pricing for South Africa will be announced in due course. I am sure I am going to grab one when it is launched locally as I love the size and the reliability Western Digital drives comes with. I am still using the WD Elements 1TB I bought in London from BestBuy way back in 2010 or 2011. I think this My Passport SSD will be the great replacement for the WD Elements hard disk drive.
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