@IndiBlogger Launches IndiPR.com #AITE #IndiPR #Bloggers

Hi Guys, 

Indiblogger is the biggest and the best blogger's network in India and the brand for which I came into the blogging world. It was my biggest dream to get listed in their big family and attend all the launch events and blogging contests they did for several of their clients and brands. I have seen the Indiblogger network grow since 2012 and new services they have launched on their website from time to time. 

Thousands of businesses, products and services are launched everyday across the world. When these products go live, a Press Release is usually the first order of business. Unless you are in contact with the PR company, you don't get to see them firsthand which big online and print businesses see. Businesses of various sizes, including start-ups, can now have their Press Releases published by relevant influencers in less than 72 hours and that's what we are talking about in this here.

IndiPR.com was built to make it extremely simple for a business to get their Press Releases published by top bloggers. All a business has to do is upload their Press Release and the ‘Automated Influencer Targeting Engine’, or ‘AITE’ for short, proceeds to accept applications and automatically shortlists bloggers based on various factors including internal ratings and rankings. Once shortlisted, the influencers do their research and publish their articles. 

Anoop Johnson, Co-founder and Director of Marketing at IndiBlogger, adds, “With a starting budget of just USD 150, a business of any size will be able to get their press releases published by influential bloggers with a few clicks.”

IndiPR.com assists digital marketers with a variety of tasks including, but not limited to, SEO, content marketing, generating awareness and gaining much needed conversations around the product, driven by internet users on influencer platforms like blogs.

One of the main issues that most marketers face when working with influencers is the cumbersome process associated with identifying and targeting each Influencer. Karthik DR, Co-founder and Business Head at IndiBlogger says, “The amount of time that people spend in trying to identify and contact influencers is huge. With IndiPR.com, you don't have to worry about any of this as the system just needs your Press Release. The rest is history!”

In the future, IndiPR.com will carry more than just Press Releases. Influencers will be able to get creative assignments, get invitations to attend the trendiest launch events and be privy to the latest news on the planet before the world wakes up to it. 

Renie Ravin, the Founder and CEO of IndiBlogger, says, “We believe that this system will help Influencers with fresh and new content on their site every day. In a way, you could be writing about the next Google without even realising its immense potential.”

Personally, for #thelifesway this is a huge opportunity to reach brands and markets which I was not aware of and have no contacts with. This will definitely help me take to 1 million pageviews on www.thelifesway.com mark in the next 3 months if I continue to participate in this activity which I definitely will. Kudos! once again to the Indiblogger Family of Entrepreneurs and I wish I will get selected from time to time to publish several Press Releases on my blog. Check out more at www.IndiPR.com

Cheers!!!

Book me for your Brand's Influence at https://webfluential.com/TheLifesWay

Follow me on twitter @araijain or @thelifesway 

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!

Checkout my Instagram (araijain) page 

Checkout my photo blog - www.photoyatra.blogspot.in

Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Mystic India - An Explosion Of Colour, Energy And Culture #Durban #Jozi #April

Hi Guys, 

If the reviews from international critics are anything to go by, the South African audience is in for a treat as the festive Bollywood music and dance spectacular, Mystic India, hits the stage at the Durban ICC on the 23rd April and at The Teatro Montecasino from the 29th April to 1st May 2016. Seen by over half a million people during countless worldwide performances and tours, Mystic India is an internationally acclaimed Bollywood music and dance spectacular based on the concept of ancient India’s transition into modern India. 

Featuring some 22 talented musicians, brilliant dancers, mind-boggling aerialists and acrobats, as well as 750 lavish costume changes, the show is bound to keep you at the edge of your seat. The flamboyant costumes and extravagant sets have been custom-designed in India’s film capital by a team of 40 creative designers and collaborators over the course of the last four years. 

This production intertwines a mesmerising combo: Traditional India meets the urban streets of Mumbai and New York. It is hip and trendy with all the glitter and bling to make it an all-out sensory sensation. This feast showcases Bollywood at its finest and audiences can brace themselves for an explosion of colour and energy. Audience members will be invited along for a festive journey through Rajasthan, Tamil Nadu, Maharashtra, Punjab, Uttar Pradesh and Gujarat, and even through the evolution of Bollywood films via a visual display that fuses dance, theatre and special effects. 

The celebratory production is directed and choreographed by the prominent choreographer and production master, Amit Shah, and produced by US-based AATMA Performing Arts, of which Shah is the founder and creative director. Shah is known for his critical eye and creative disposition, and has many years of experience in the world of dance, theatre and media. He has worked on Bollywood film sets with top actors and his choreography has been featured on stage with Miss World Priyanka Chopra, as well as in several films and music videos. 

Talking about Mystic India, Amit says, “If you have ever wanted to visit India, this production is your direct flight there. Mystic India will blow you all the way to the small villages of India to the fast-paced streets of Mumbai and New York. Audiences will get it all!” 

The female lead of Mystic India, Kruti Shah, is an internationally distinguished dancer and choreographer who shot to fame as a Top 10 finalist on the dance reality show, Just Dance. While intensively training in modern forms of movement, such as ballet, pointe, tap, hip-hop, jazz and modern, Kruti also developed an interest in more ancient Indian forms of dance, particularly Bharatnyatam and Kathak. She joined the AATMA as a principal dancer in 2010 and has since been promoted to choreographer and dance trainer for the popular troupe. 

Mystic India’s narrator, Sanjay Sahini, is originally from Delhi, India, and received his professional actor’s training at the acclaimed HB Studios in New York City. His breakout role was in the movie Khel Shuru in 2006, and since then he has gone on to perform in numerous films, theatre and off-Broadway productions. One of his most notable performances was in Qurbaani, a short film for which he received a Best Actor Award. He also received numerous awards for his one-man show, in which he performs incredible imitations of Bollywood’s big stars.

Bringing the element of adventure to Mystic India, are the specialty acts, like the ancient sport of Mallakhamb and the aerial arts. The choreographer, trainer and performer in charge of constructing these stunning pieces into the show, is Rajesh Mudki. He hails from Mumbai, India, where he has devoted his life to these spectacular sports. Mudki has trained in Mallakhamb since the age of six, and has since mastered the aerial mediums of silk, hoop, harness and rope. In 2007 he was honoured with the Shiv Chattrapati Award from the Chief Minister of Maharashtra for Best Athlete of the Year. He is the youngest player in history to receive this prestigious award. Mudki has appeared and worked on shows, such as Dance India Dance, Just Dance, DID Little Masters and India’s Got Talent. 

This larger-than-life Bollywood extravaganza is brought to you in association with ZEE TV and will run at the Durban ICC on the 23rd April and at The Teatro Montecasino from the 29th April to 1st May 2016. Tickets range between R185 and R485 and will be available through Computicket (www.computicket.com) and its various retail outlets. Bookings open on the 23rd February. For more information, visit http://www.mysticindiatheshow.com/.

Cheers!!!

Book me for your Brand's Influence at https://webfluential.com/TheLifesWay

Follow me on twitter @araijain or @thelifesway 

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!

Checkout my Instagram (araijain) page 

Checkout my photo blog - www.photoyatra.blogspot.in

Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

India’s Fastest Growing Web Company - BinaryCaves.com #DigitalIndia

Hi Guys,

The dawn of the digital era has positively impacted India the most, out of all developing nations. By 2020, it is estimated that five billion people will be online, representing two-thirds the population of the planet. India is expected to be the biggest contributor to those numbers, for over a billion people in India still aren’t connected to the Internet! A plethora of start-ups, web companies and digital marketers have emerged through this decade of metamorphosis from India to Digital India. The redundancy of methodology adopted by 85% of these web companies has rendered a hideous display of design, development and content on the Internet. Those antiquated methods are conspicuous in legions of projects fabricated by the conventional, insipid ‘Infotech’ companies in India. Experience is a major strand of their sales. They sure are experienced, yes, but not in what it takes to craft the modernistic. Consider this- The manufacturer of the first ever mobile phone that came with a long antenna might be the most experienced man in that niche, but that doesn’t mean you will buy it now, does it?

Objective considerations of contemporary phenomena compel the conclusion that great web design exhibits the seamless blend of purpose, navigation, responsiveness, clarity and effects, all of which are deficient in most projects. Binary Caves, is a web, app development, social media and graphic designing firm constituted by accomplished professionals in Mumbai, that deliver a la mode and modernistic products. Check out http://binarycaves.com/

Here are 5 factors that set Binary Caves apart from the rest and contribute to them becoming the fastest growing web company in India-

1. Content

An often overlooked yet considerable element that must invariably be taken into account is content. Content is to a website what an artist’s palette is to a canvas. The last thing you want to do is hire someone linguistically challenged penning what your consumer may read! Especially in India, the number of agrammatic websites lounging about the Internet is frightening. Binary Caves has a separate team that overlooks the content of a project with painstaking precision, simplicity, clarity and elegance.

2. Responsive Design (“Mobile Friendly”)

Have you ever opened a website on your phone to a miniscule desktop version and you had to zoom in to click on the buttons? The solution to that has long been found, even if it eludes some of our veterans. Responsive design basically means that the layout of the website will adjust itself to any device, be it a mobile or smart television, in order to provide optimal viewing by using fluid, proportion based grids, CSS3 media queries and flexible images. Binary Caves fabricates websites commensurate with the modern standards of responsive design, giving your viewers a great experience on all devices, be it phones, tablets or televisions.

3. Elements of Modern Web Design

Times have evolved since HTML was invented and you thought it was an achievement to know how to send an email. The elements of modern web design when incorporated thoughtfully render a spellbinding spectacle, accentuating the beauty of the Internet and improving the potential visitor’s experience. Binary Caves makes full use of these – from parallax scrolling, j-query effects to large typographic elements. The image above provides a small look into their arsenal.

4. Custom Featured Images

Although it is commonplace to relate graphic design with print media, it is an essential aspect of effective web design. Products don’t sell, good images of products sell. Content is an intrinsic part of web design, but it can easily be brushed aside for a beautifully shot and edited photograph. Pictures induce emotion, which is worth its weight in gold. Binary Caves believes in effectively explaining the innovation you bring with tantalising pictures.

5. Free SEO and SMO for 30 Days

Fabricating a website doesn’t really solidify your business online, marketing it does! Binary Caves treats every project they undertake as their own and build an entire online presence of your business. From submitting your sitemap to search engines, to integrating all professional social media handles into your website, Binary Caves does everything to construct an online marketing foundation.

This post is a testament to Binary Caves’ unparalleled service, and we request you to share this on your social media accounts for it is a step forward in making India Digital. You are also entitled to a 30% discount (Valid before 31st April) should you choose Binary Caves as your online partner! This discount can be availed by scanning this QR code. 

Cheers!!!

Book me for your Brand's Influence at https://webfluential.com/TheLifesWay

Follow me on twitter @araijain or @thelifesway 

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!

Checkout my Instagram (araijain) page 

Checkout my photo blog - www.photoyatra.blogspot.in

Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Kailash Kher and Gaana.com Cheered Indian Cricket Team #JeetegaIndia @Gaana

Hi Guys, 

India’s first Jugalbandi campaign on Twitter, caught the imagination of the entire nation. Gaana.com provided its followers an opportunity to applaud the ‘boys in blue’ along with Kailash Kher as they roped in the singing legend for a unique social media engagement. Participants cheered for Indian team with their tweets while Kailash turned those into a song live! http://bit.ly/1qmUWHW The unique activity #JeetegaIndia twitter reached 14 million viewers,trended for 8 hours and garnered over 278 million impressions.

I really loved the video number 1 and 6 with some witty lines and soulful singing of Kailash Kher. He is my favourite singer and I love all his songs and it's so great to see him in this new avatar for Team India. 

Although India lost the Semi-finals, they played really well and the fans had no reason to complain. From the music composer Sulaiman Merchant to news channels like CNN-IBN, journalists and eminent anchors, everybody cheered for India through #JeetegaIndia. Some really quirky and creative lyrics were shared for the maestro to execute. One of Kailash’s song ‘Toota Toota Ek Parinda’ was turned into ‘Toota Toota Ek Wicket to Aise Toota, Ke phir Judh Na Paya’. 

Kailash Kher enjoyed the gig to the hilt, and every song for him was like an anthem pumping the nation with energy and determination. This rare treat which perfectly amalgamated the thrill of an epic encounter, eulogized by one of the best voices in Bollywood made fans on social media go berserk. 

In less than five hours, over 17,000 tweets with song requests reached Gaana.com, turning it into a highly successful campaign. In a first time case, a campaign forged such an intense connection between sports and music. 

PFA screenshots of conversations by brands and celebs that used the hashtag - #JeetegaIndia

• Radio City 91.1

• SAB TV

• Abhijit Majumder (Managing Editor, Mail Today)

• Mohit Yadav IFS (Indian Dilpomat, Squash Player)

• Sulaiman Merchant (Popular Indian Music Composer)

• Lakme India

• Akash Soni (Anchor @ IBN7)

• Box Office Detail

• Shivam Vij

• Kamala Sripada (Journalist @ IBN7)

• Shweta Bhattacharya (Broadcast Journalist @ Network18)

• Zee TV Middle East

• Anchal Vohra (Senior Anchor @ CNN-IBN)

• Telugu Filmnagar

• Times Now

• Mrityunjoy Jha (Journalist @ IBN7)

• CNN-IBN News

• Sumit Awasti (Deputy Managing Editor @ IBN7)

Cheers!!!

Book me for your Brand's Influence at https://webfluential.com/TheLifesWay

Follow me on twitter @araijain or @thelifesway 

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!

Checkout my Instagram (araijain) page 

Checkout my photo blog - www.photoyatra.blogspot.in

Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

The Perfect Mate (#HuaweiMate8) For The Elegant Professional @HuaweiZA

Hi Guys, 

The latest addition to Huawei’s premier smartphone range, the Mate 8, was unveiled in Fourways on Thursday 7th April 2016. Huawei’s newest smartphone showcased its seamlessly integrated design with an unsurpassed user experience. 

Lynette Magasa, Ryk Neethling, Shaldon Kopman, J Something and Hawa Hyath

“The Mate 8 represents the pinnacle of style, innovation and ground-breaking technology that introduces a new style of business,” said Charlene Munilall, General Manager for Huawei Consumer Business Group SA. “The Mate 8 has set a new standard in style that transcends its beautifully-crafted exterior to deliver a mobile companion that meets the needs of today’s always-connected and sharing user.”

The gorgeous exterior is not all that the Mate 8 has to offer. To do good business, you need an outstanding display. The Mate 8 boasts an impressive 6-inch FHD display, so be prepared for superior graphic quality, higher contrast and up to 95% colour saturation. The device is all about high performance and with a trifecta of the cortex A72, Super Intelligent processor combined with the fastest chipset, all at your fingertips.

Security on the Mate 8 is enhanced even further with the in-built, real-time encryption/decryption that provides protection of all information, while the microSD card lock feature prevents unauthorised access to information stored on this storage device.

J Something

“One would imagine that this level of power comes at a cost, yet with the Mate 8, Power efficiency has been increased by 70%. That being said, high performance does not have to result in overheating. Together with new mechanical and thermal design technology, the Mate 8 runs fast, while remaining cool. And because of the 4000mAh battery, one can enjoy uninterrupted performance for more than 2 days,” adds Munilall. 

Huawei also announced the appointment of its Mate 8 Ambassadors, namely Lynette Magasa, winner of the Business Woman of the Year and CEO of Boniswa Corporate Solutions, Ryk Neethling, Olympic Gold medalist and entrepreneur, Shaldon Kopman, fashion designer and J Something, Huawei’s Creative Director and Musician.

Shaldon Kopman

“In understanding our South African market we felt that the timing was right to start matching our device and its amazing capabilities to individual South African stories to create relevance that strongly resonates with our people. To achieve this magic, we identified real South African leaders whose values aligned with the passion behind our product.”

“We believe that our ambassadors are the best in their industries and pursue both success and challenges in their respective fields, demonstrating and striving towards Huawei’s shared value of greatness,” says Munilall 

Ryk Neethling

“We are proud that we are able to offer our discerning consumers a device that we believe delivers on innovation, style and functionally. The Mate 8 is truly the device that meets the needs of a new style of business,” concludes Munilall.

I am so much looking forward to the device and how this can help me achieve more and become more efficient and to test that is it really #8isbetterthan7 ? 

Cheers!!!

Book me for your Brand's Influence at https://webfluential.com/TheLifesWay

Follow me on twitter @araijain or @thelifesway 

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!

Checkout my Instagram (araijain) page 

Checkout my photo blog - www.photoyatra.blogspot.in

Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay