Not always we have the luxury to do paid or sponsored posts but we do have is what is called a winner's attitude which is a necessity to work in this industry. You need to thick skin otherwise people will abuse you a lot when you ask for money. They will either make your working here difficult or will take you out of the business.
I have been under a lot of stress since the day I started asking PR companies for paid posts but they said, I don't have the ROI, we don't have a budget, the brand doesn't want to and thousands of excuses. But you will hear that they will have deals with their known resources so it all comes down to relationships in this industry. If you are good at building a relationship with every brand and every individual working with them, you will be hugely successful.
Relationships are difficult to make in a single day, you need to devote and spend time and attention with the individual. You also need to be a little bit of charming and extrovert to be able to spend some quality time with the person. You have to have a collection of talks to initiate the conversation and smart enough to participate in all kinds of talks. I am all of it but I have never given a chance to anyone or myself to come closer to me. I don't think I have talked with many people for more than a minute or so. This is really taking me towards the stage of life where you are getting lonely and alone where I am in the party but still aloof.
Every blogger needs to work on their social skills as it's what Social Media influence but when you don't have the first word correct in your personality, then what's the use of being one. So, you need to be a little bit of approachable and talkative so that every person can enjoy your company. Some people will like you and some won't so don't bother, keep giving your best as in this industry, there are same people in all the parties, all the time, whom you already know but this time take time to meet the person behind the facade and invest time in building a relationship.
This is one of the biggest mistakes I am doing and in 2018 I want to build relationships more!