The TV That Goes Where You Go @SamsungSA #QLEDtv

Hi Friends, 

 

TV has seamlessly joined the free-range trend, courtesy of Samsung. Now, it’s more than just what you’re watching. It’s about where you want to watch it. While the location of the TV was always a carefully considered decision, it doesn’t have to be any more. The lounge may have just lost its tight grip on the device that its entire décor was based around.

Samsung’s 2018 QLED TV has already changed the television landscape completely. The new, award-winning device offers an unprecedented viewing experience that delivers complete immersion. And one of its less discussed features could become of your most used. The TV comes with an innovative optical cable, which connects all devices without any messy tangled wires and the really incredible part is that it includes your power cable. The additional benefit is clear – you can get up to 20m* of slim, sleek, almost invisible cabling. Essentially, the TV goes where you go.

Reginald Nxumalo, Director: Consumer Electronics, Samsung South Africa, “The invisible cabling ensures your TV connections aren’t intrusive on your interior style. In addition, the integrated power and data supply in one cable is revolutionary. The extra length lets you have a lot of fun with putting the TV in places that are unique to your particular lifestyle.”

What goes better with a braai than the big game? As its unlikely you’ll be braaiing near your lounge, why not move the stadium to your entertainment area? Watching the meat sizzle and the match heat up is now one seamless event.

A kiddie party and clean couches is hardly a match made in heaven. If the little ones need their fix of that show they’ve already watched 50 times over, why not take the TV to an area of the house that can handle the noise, mess and tantrums.

Spring has arrived, but so has your hay fever. Or maybe there is another reason you want to just kick back and relax in the comfort of your bedroom. No problem. If your room is within the amazing 20 m radius you’ve got a home theatre experience from the comfort of your favourite pillow.

TV isn’t just a TV anymore. It’s a hub for entertainment, gaming and event conferencing. The ground-breaking invisible cable adds a whole new dimension to the reason you’ve switched it on. So, how will you use your ‘free-range’ TV?

“Innovation at Samsung is focused on how technology can improve and make lives easier, creating comfort and beauty,” concludes Nxumalo.

*The QLED includes 5m of cabling. There is the option to purchase an additional 15m to extend the reach to 20m.

 

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A Day In The Life Of A TV @SamsungSA #QLEDtv

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It’s a good thing TV’s can’t experience self-esteem issues. They are stared at intently by multiple eyes, day in, day out. Despite the exponential growth of the internet worldwide, South Africans are still avid TV viewers. The fact that you can connect to the web through it anyway, has kept the love affair alive and well. A TV is undeniably a cherished part of most people’s daily lives.

Reginald Nxumalo, Director of Consumer Electronics at Samsung South Africa, said: “Although streaming has changed the way people consume their television content, it hasn’t changed the fact that it’s one of the best ways to wind down, be entertained and spend time together as a family. Of course, we know a thing or two about watching television and our ranges, including QLED and The Frame, are geared towards ensuring an exceptionally immersive and quality experience.”

Sometimes, even before the sun has woken up, the TV is turned on. If it’s a weekend, it’s likely the little ones have crept out of bed and into the TV room, to watch a programme they’ve already watched 20 times before. Later on, an unsuspecting adult will join them to watch it yet again. During the week, it’s generally – a parent hastily flicking the power on to check what the world and weather has in store for them. A typical scenario – at 6am, a parent gets up to start making breakfast and school lunches. In the kitchen, there’s a smaller TV, which is turned on and tuned into one of the early morning breakfast shows so they can catch up on interesting news and titbits for the day, or even a cooking show for inspiration for the evening meal. Another parent quickly switches on the bedroom TV to get a quick update of news, weather, finance or sports while getting ready for a day at work. Once the children start to gather in the kitchen or dining room for a rushed breakfast, depending on their ages, the TV will be re-tuned to kids programming or the latest music show. All that happens before everyone leaves for school and work in the morning.

“Samsung TVs are built to last and viewing habits are taken into account during the development phase of every model we produce. It’s not only how users watch that we look at, it’s also about their lifestyles and what type of spaces they want to create in their homes,” adds Nxumalo.

If there’s a grandparent staying at home, then the TV probably won’t be switched off. Rather the channels will be on constant flip, until something suitably distracting and entertaining can be found. The next shift is almost always taken up by kids returning from school.

“For families who want to spend dinner time together without the TV on, the QLED range is a great option as it blends seamlessly into the background mimicking the wall behind it. A QLED TV also comes with an innovative optical cable, which connects all devices without any messy tangled wires and includes the power cable. The additional benefit is clear – you get 5m of slim, sleek, almost invisible cabling*. This gives a family the option of a TV that can move around the home effortlessly,” concludes Nxumalo.

Once dinner is over, watching a programme together as a family is a great space to encourage cuddles and bonding. It’s a sense of shared experience that can form part of later conversations. When children are in bed and the day is over, the TV often remains on for catching up on series or the day’s news.

TV’s are like campfires. They bring people together to hear stories that enthral for hours. And the memories live on, long after it’s switched off.

* The TV includes a 5m cable. However, an additional 15m cable can be purchased to increase mobility even further.

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Off The Shelf And On Trend @SamsungSA #QLEDTV #2018QLEDtv

Hi Friends,
 

Interior design trends come and go and it’s not easy to ensure a home remains fresh instead of dated. Soft furnishings can only go so far in adding those ‘pops’ of colour so favoured by interior decorators. A splash of paint here and there can help spice up a room’s look, but it’s the layout of the room as well as the larger pieces of furniture that need to be addressed when it comes to keeping up-to-date.

One of the biggest problems in the past has been the ubiquitous television set. If it is wall mounted, then there are cables to contend with. If it sits on a shelf, table or TV unit so the cabling can be discreetly installed out of view, then that becomes yet another piece of furniture to UltraViolet and place.

Reginald Nxumalo, Director of Consumer Electronics for Samsung South Africa, says, “Not only are Samsung’s TVs highly advanced technically, but we’ve also solved design dilemmas. Cables are simply not an issue any longer; the One Near-Invisible cable merges everything into one and allows you to place your TV wherever you want. Coupled with that, the One Connect Box gathers all your connections, with just the One Near-Invisible cable connected to the television.”

With cables out of the way, the next challenge comes up when the TV isn’t in use. Usually, when the TV is off, the black square simply doesn’t fit into the décor, unless of course it’s a black and white minimalist theme and even that’s debatable. Samsung’s Ambient Mode solves that as well – it elevates your television room or living space with decorative content, useful information, your own photographs or even by mimicking the texture of the wall behind it.

With greys still a popular base colour, but more moody and darker accents coming into play, the Samsung’s Ambient Mode feature can play a major role in introducing a new colour into the room or creating a whole new style focus.[i] For example, Pantone’s Ultra Violet is 2018’s colour of the year. If displayed on a television screen either as a block colour or an appropriately themed and shaded artwork, it could update a soft grey palette to a richer and more dramatically provocative style, in line with current interior trends. Much like Samsung’s drive towards innovation, Pantone’s Ultra Violet has been touted as communicating originality, ingenuity and visionary thinking that points us toward the future.[ii]

“Only Samsung removes the black screen, allowing your TV to seamlessly blend into the room and enabling you to completely personalize your space,” concludes van Nxumalo.

Solving the issue of a blank screen dominating whichever room it’s in makes an immense difference to the way interior designers will view the television. In the past, it’s been about hiding the screen, but now it’s about how best to display it, integrating the TV into the décor theme and style. Additionally, connecting the television to a smartphone means a room’s ambience can be seamlessly changed to address moods and activities – from a serene image with soft background music to an invigorating scene with upbeat music to match; making the television an interior décor game-changer.

[i] http://www.idealhome.co.uk/news/home-decor-trends-2018-191244
[ii] https://www.pantone.com/color-of-the-year-2018

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