Come and FLEX at the Samsung Galaxy Studio @SamsungMobileSA #FLEXperience

Hi Friends, 

To celebrate the launch of the Galaxy Z Flip4 and Galaxy Z Fold4, Samsung has launched their Pop-Up experience, the Samsung Galaxy Studio, where consumers can experience an exciting programme with some of South Africa’s best-known DJs, artists and influencers.

Zweli B broadcasting live at activation

The experiential activation kicked off on 09 September 2022 at the Mall of Africa in Johannesburg and will stay open to the public until September 18, 2022. The Galaxy Studio unleashes all levels of awesome with experience zones consisting of multi-angled camera features that allow consumers to flex their unique styles. There will also be a ‘curate your vibe’ section and a pop-up boutique offering all sorts of Samsung limited edition accessories and rewards, as well as the ecosystem wall for consumers to experience and enjoy devices first-hand.

Galaxy Studio Activation Stand

To add to the excitement, Samsung has partnered with Primedia Broadcasting in the exciting launch of the Galaxy 947 Move music festival. The DJs and artist line-up for the event are being revealed at the consumer activations, with exclusive live performances, live lucky draws to win tickets to the festival and a dose of electrifying moments that will also be streamed live from the venue.

Jethro Tait performing live at the activation

The Samsung Galaxy Studio will also be at the following malls:

23 September 2022 – 2 October 2022: Gateway Theatre of Shopping, Umhlanga, KZN

21 October 2022 – 30 October2022: Canal Walk, Century City, Cape Town

Okay Wasabi

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Contact me at thelifesway@gmail.com to collaborate on your services and products. Subscribe to my YOUTUBE Channel for product reviews and mystery unboxings. #TheLifesWay #10YearsofTheLifesWay. Support me if you want with USD 10 - https://www.patreon.com/TheLifesWay Namaste!

New @SamsungMobileSA Galaxy Foldables Drive More Sustainable Future #GalaxyForThePlanet

Hi Friends, 

The Company’s MX business stresses the progress on its commitment to do more with less through Galaxy for the Planet

Samsung has announced that it has made progress towards achieving the 2025 sustainability goals for the MX(Mobile eXperience) Business. Key initiatives include developing and incorporating recycled materials into products, designing more eco-conscious packaging and giving new life to older Samsung Galaxy devices to reduce e-waste.

Since announcing the Galaxy for the Planet vision at Unpacked in August 2021, Samsung has worked diligently to create new ways to recycle and repurpose resources that would otherwise become harmful waste, minimise its environmental footprint and inspire innovation that helps preserve the planet. Today, Samsung is sharing the progress so far on its sustainability journey.

“Samsung is taking consistent and impactful actions that help protect people and the planet. We marry sustainability and innovation in everything we do,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “I am proud of our progress to date. At the same time, it’s been a humbling experience that enables us to continue on our journey towards achieving our sustainability vision with even more conviction and rigor than before.”

Expanding the Use of Recycled Materials to the Galaxy Z Fold4 and Galaxy Z Flip4

Developing new, recycled materials is a key focus area for Galaxy for the Planet. The more Samsung recycles; the more resources it preserves. While repurposing materials into Galaxy devices presents many challenges, the benefits for the planet make it well worth the effort.

Samsung designed the new Galaxy Z series and Galaxy Buds2 Pro with repurposed fishing nets, or ghost nets, that could otherwise end up in the ocean.

First integrated into the Galaxy S22 series in February 2022, today there are eleven Galaxy devices that use repurposed fishing nets including Galaxy Book2 Pro series and Galaxy Tab S8 series as well. By repurposing abandoned fishing nets into a high-performance material for Galaxy technology, Samsung helps to minimise the effects of plastic pollution – 640,000 tons of fishing nets are abandoned and pollute the world’s oceans every year.[1]

Repurposing discarded fishing nets is only one example of Samsung’s advancements in increasing its use of recycled materials in its products.

Samsung has incorporated eco-conscious materials including repurposed fishing nets, post-consumer materials (PCM) or bio-based resin into 90% of Galaxy devices launched in the past year.[2] For the Galaxy Buds2 Pro, more than 90% of the product is made with recycled materials.[3]

This process requires complex engineering and technical skills to ensure the overall quality, safety and reliability of all new materials for Samsung’s innovative technologies. Samsung plans to make further investments in research and development to source and transform other, new materials for use in Galaxy products and to increase the presence of recycled materials in each device.

Changing the Way Galaxy Products are Packaged

Samsung set a goal to eliminate all single-use plastics in mobile product packaging by 2025, and the company has already reduced a sizeable amount of single-use plastics in its current packaging for Galaxy smartphones including the new Galaxy foldables. Samsung will explore more ways to eliminate single-use plastics in packaging by assessing every aspect of its packaging designs, down to the smallest of details.

Starting with the launch of the Galaxy S22 series, Samsung now uses 100% recycled paper for flagship product packaging.

By doing so, Samsung will be able to save the equivalent of nearly 51,000 trees[4] with the Galaxy S22 series and the new Galaxy Z series this year.

Samsung has also reduced the volume of packaging for Galaxy Z Flip4 by 52.8% and for Galaxy Z Fold4 by 58.2% respectively compared to the first-generation Galaxy foldables. By reducing each device package’s volume, Samsung ultimately reduces its environmental footprint in transporting these units using trucks, planes and ships. The company estimates that this reduction in packaging volume equates to a reduction in carbon emissions from transportation of approximately 10,000 tons by the end of 2022.[5] In addition to continually evolving packaging for flagship smartphones, Samsung will expand eco-conscious packaging to other product categories.

Scaling Solutions that Reduce E-waste

More than ever, reducing e-waste is crucial to advancing a circular economy that preserves and repurposes the planet’s finite resources. According to the World Economic Forum, 57 million tons of e-waste was generated in 2021 and it is expected to grow by 2 million tons per year.[6]

To address this, Samsung has been expanding the Galaxy Upcycling program, which gives new life to older Galaxy smartphones. Through Galaxy Upcycling at Home[7], Samsung repurposes smartphones with a simple software update that turns them into smart home devices that support everyday needs, such as childcare and pet care.

An important part of Galaxy Upcycling is ensuring that these sustainable practices not only support the environment but also improve people’s lives. The company also upcycles second-hand Galaxy devices into medical diagnosis equipment called EYELIKE™ fundus cameras that provide necessary eye care services in underserved communities. This program has already upcycled hundreds of Galaxy devices and provided basic eye care for over 13,000 patients in Vietnam, Morocco, India and Papua New Guinea.

The Path Forward

Samsung has set clear sustainability goals by scaling solutions across its business. Whether it is repurposing discarded fishing nets for Galaxy devices, striving to achieve plastic-free packaging or moving us forward to achieve zero waste to landfill and zero standby power of smartphone chargers, Samsung is realising its Galaxy for the Planet vision one step at a time.

There will be more challenges along the way, but Samsung will hold itself accountable and continue to report progress on its mission to effect positive change and inspire others to protect the planet for generations to come.

[1] FAO and UNEP

[2] By number of models. This includes Galaxy smartphones, tablets, laptops and wearables Samsung launched globally from September 2021 to August 2022. There are 37 models launched globally during this period and 34 models include at least one component that is made of recycled materials or bio-based resin.

[3] More than 90% of all the plastic components of Galaxy Buds2 Pro, in weight, are made of recycled materials. 29 grams of plastics are used in the Galaxy Buds2 Pro in total, and it includes more than 27 grams recycled materials. Each of these components contains at least 20% of either discarded fishing nets (ocean-bound plastic) or post-consumer materials. Recycled fishing nets are used in three internal components of the cradle case in its bracket deco front, bracket battery holder and bracket-PCB. Post-consumer recycled materials are used in eight exterior components. Four components in both Ear Buds in its case front left/right, case rear left/right. And four components in the cradle case in its deco front, case-upper, case-upper inner, and case-lower.

[4] A 30-year-old pine tree can produce 59 kg of paper.

[5] This is calculated based on ISO 14040:2006 and 14044:2006 standard, using Ecoinvent 3.8 database for transportation of SM-F700F, SM-F721B, SM-F900F and SM-F936B models from Korea to Europe.

[6] World Economic Forum, “This year’s e-waste to outweigh Great Wall of China,” October 18, 2021. https://www.weforum.org/agenda/2021/10/2021-years-e-waste-outweigh-great-wall-of-china/

[7] Galaxy Upcycling at Home is available in the US, the UK and Korea currently and availability may vary by carrier. This feature is available on all Galaxy S, Note, and Z series released since 2018(Galaxy S9, Galaxy Note9 or later) running Android 9 and above. More devices will be supported in the future.

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Contact me at thelifesway@gmail.com to collaborate on your services and products. Subscribe to my YOUTUBE Channel for product reviews and mystery unboxings. #TheLifesWay #10YearsofTheLifesWay. Namaste!

@SamsungMobileSA Most Versatile Devices Are Changing the Way We Interact with Smartphones #SamsungUnpacked

Hi Friends, 

Samsung pushes the boundaries of smartphone versatility with its fourth-generation foldable, providing enhanced productivity, customisation capabilities, and FlexCam experiences

Samsung has announced the next generation of ground-breaking foldable smartphones: Galaxy Z Flip4 and Galaxy Z Fold4. Both devices feature customisable form factors, tailored experiences, and upgraded performance. Now in its fourth generation, the Galaxy Z series continues to break from convention to deliver new, impactful interactions that enhance everyday life.

“Samsung Galaxy foldables are built on the foundation of our openness philosophy, enabling new possibilities with complete customisation both inside and out. Created in collaboration with our world-class partners, the next foldable devices offer unparalleled mobile experiences that meet the needs of our most dynamic users,” said Dr TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “Through our unwavering focus, excitement for the foldables continues to grow. We’ve successfully transformed this category from a radical project to a mainstream device line-up and enjoyed by people worldwide.”

As a testament to Samsung’s dedication to superior craftsmanship, every component in both form factors has been thoroughly analysed to deliver a truly optimised experience to ensure that every consumer has a device to fit their needs. The Galaxy Z Flip4 builds on the success of Samsung’s iconic form factor, adding key features, including an upgraded camera experience, a larger battery and expanded customisation while maintaining its ultra-compact design. The Galaxy Z Fold4 opens up new possibilities for users by delivering Samsung’s most comprehensive smartphone experience to date, offering shape-shifting design, immersive displays and PC-like multitasking features, in addition to advanced camera technology and powerful mobile processors.

Galaxy Z Flip4, the Ultimate Self-expression Tool Inside and Out

The Galaxy Z Flip4 enhances our users’ favourite features, making it the ultimate tool for self-expression. Its compact clamshell design offers unique experiences, so you can shoot hands-free video or capture full group selfies at various angles by partially folding Z Flip4 to activate FlexCam. These can even be enjoyed on users’ favourite apps. Thanks to Samsung’s partnership with Meta, FlexCam is optimised for popular social platforms, including Instagram, WhatsApp and Facebook. Do more than ever with Z Flip4 by taking high-quality selfies right from the Cover Screen by leveraging the main camera with the upgraded Quick Shot. Start high-quality video recording in Quick Shot mode and then seamlessly switch to Flex mode to continue recording hands-free without stopping the video – ideal for content creators and vloggers. The users are now able to take selfies in Portrait Mode and see the preview in actual photo ratio when using Quick Shot. With an upgraded camera equipped with a 65 per cent brighter sensor powered by the Snapdragon® 8+ Gen 1 Mobile Platform, photos and videos are crisper and more stable – day or night.

Z Flip4 is crafted to go truly hands-free – doing more without ever opening the phone. Make calls, reply to texts, unlock the car and even control the SmartThings Scene widget, all from the Cover Screen.

Galaxy Z Flip4 can capture, watch and connect longer between charges with the expanded 3,700mAh battery. With Super-Fast Charging, now supported on Z Flip4, charge up to 50 percent in around 30 minutes, keeping users connected when they’re running low.

With the slimmer hinge, straightened edges, contrasting hazed back glass and glossy metal frames, the design is our most refined yet. The users can fully customise the Z Flip4 inside and out, with Galaxy Themes on both the Cover and Main Screen to complement their style with custom fonts, icons and designs. Plus, users can create their own Cover Screen with new clock designs and backgrounds in various formats such as images, GIFs and even video.

Galaxy Z Fold4, a Multi-Tasking Powerhouse with Ultimate Performance

The Galaxy Z Fold4 is the result of Samsung Galaxy’s enduring smartphone innovation and our most powerful smartphone yet. Z Fold4 combines Samsung’s collective mobile technology expertise to create a device with increased functionality whether opened, closed, or in Flex mode. Furthermore, it is Samsung’s first device to ship with Android 12L, a special version of Android created by Google for large-screen experiences, including foldable.

Multitasking on Z Fold4 is easier than ever, so users can get more done on the move. The new Taskbar provides a layout similar to your PC, offering access to your favourite and recent apps. Multitasking is also more intuitive, thanks to new swipe gestures. Instantly switch full-screen apps to pop-up windows or split your screen in half for more ways to multitask.

Samsung’s partnerships with Google and Microsoft take multitasking to the next level. Google apps, including Chrome and Gmail, now support drag-and-drop, allowing users to quickly copy and paste links, photos and more from one app to another. With Google Meet, users can now connect with more people while enjoying virtual co-activities, including co-watching videos on YouTube or playing games together on a video call. Microsoft’s full Office suite and Outlook take advantage of the foldable display, providing more information on the screen and faster ways to interact with the content. The multitasking experience is complete with S Pen functionality, enabling on-the-go drawing and notetaking with streamlined storage inside the Standing Cover with Pen case.

Galaxy Z Fold4 takes stunning photos and videos with an upgraded 50MP wide lens and 30x Space Zoom lens. A variety of camera modes, including the larger Zoom map, activated on Capture View Mode, Dual Preview, and Rear Cam Selfie are custom-built to take advantage of the unique form factor for increased capturing flexibility. And with the larger pixel size, a 23 percent brighter sensor, and enhanced processing power, users can capture clear images even at night.

Content is even more immersive and distinctive on the 7.6-inch Main Screen with a brighter screen, a 120Hz adaptive refresh rate, and a less visible Under Display Camera (UDC) featuring a new scatter-type sub-pixel arrangement. Popular social media apps like Facebook are optimised for the large-screen experience to make content more enjoyable. Or open your favourite streaming entertainment service apps like Netflix and watch hands-free with Flex mode. For non-optimised apps, users can even control the device without disrupting the content with the new Flex Mode Touchpad, offering accuracy while pausing, rewinding, and playing videos, or zooming in and out of content while the device is in Flex mode.

Games are snappier too, thanks to the powerful Snapdragon® 8+ Gen 1 Mobile Platform and hyper-fast 5G. With a slimmer hinge, lighter weight, and even narrower bezels, the wider screen enables easier one-handed interactions while using the Cover Screen.

Samsung continues its barrier-defying innovation journey to deliver the level of durability consumers expect, both in and out. With our Armour Aluminium frames and hinge cover along with exclusive Corning® Gorilla® Glass Victus®+ on the Cover Screen and rear glass, Z Flip4 and Z Fold4 are our toughest foldables ever. The durability of the Main Screen panel is also enhanced thanks to the optimised layer structure, helping to reduce damage from external shock. In addition, both Z Flip4 and Z Fold4 have equipped with IPX8 water resistance, so users can worry less if they get caught in the rain.

Galaxy Buds2 Pro, Premium Design with the Ultimate Listening Experience

Joining the Galaxy Z series are Galaxy Buds2 Pro - Samsung’s new top-of-the-line earbuds that provide Samsung’s most immersive wireless audio experience with a new, compact design, and seamless connectivity that is perfect for any aspect of your everyday life.

Appreciate every musical interlude with superior Hi-Fi 24bit Audio, which offers a high-dynamic range helping you feel connected to the content you’re listening to with crystal-clear resolution. With the new Samsung seamless codec (SSC HiFi), quality music is enabled to transfer without a pause, and the new coaxial 2-way speaker makes those sounds richer than ever.

The new compact, ergonomic design is 15 per cent smaller, with a secure fit that is engineered to prevent rotation, making it the perfect fitness companion. Take calls on the go with powerful ANC to eliminate outside noise. The new Buds2 Pro allows users to escape into their own world and simultaneously stay connected to their life.

When you need to answer an urgent call while enjoying a gaming session or a movie on your tablet, the Buds2 Pro can seamlessly switch the audio connection to your phone with a touch of a finger. The Buds2 Pro now features Auto Switch to provide an effortless transition from your favourite TV Show to taking a call from your loved ones.

And if you happen to misplace your Buds2 Pro on your commute SmartThings Find now makes locating them fast and easy whether they’re inside their cradle or not.

Galaxy for the Planet

Since the launch of the Galaxy S22 series, Samsung has incorporated recycled materials not just in our packaging, but also in the hardware of our new products. These are the first steps in our Galaxy for the Planet initiative, which includes our continued incorporation of recycled plastics and the creation of new materials in partnership with sustainability partners. As we continue to pursue innovations in sustainable manufacturing, we are proud to announce that more than 90% of the new Galaxy Buds2 Pro is made with recycled materials. The new Galaxy Z series also incorporates ocean-bound plastics into key components and 100 per cent recycled paper for its packaging. We also reduced the volume of the packaging up to 58% compared to the first-generation Galaxy foldables. This equates to the avoidance of approximately 10,000 tons of carbon emissions from transportation this year.

Availability

Galaxy Z Flip4 complements users’ styles with premium designs in legacy colours: Bora Purple and Graphite and new colours: Pink Gold and Blue. The Galaxy Z Fold4 and Standing Cover with Pen case are offered in refined colours that include Grey Green, Beige and Phantom Black.

The Galaxy Z Flip4 will be made available at a recommended retail price of R21 999 and the Galaxy Z Fold4 for R37 999. Both devices will also be accessible on 24 or 36 months contracts from network operators. Customers who pre-order either Galaxy Z Flip4 or Galaxy Z Fold4 from 11 August to 31 August will get the newly launched Galaxy Watch5 for only R29 pm. With the Samsung trade-in program customers who trade in their old devices can receive R10 000 cashback or R400 off their contracts and 1-year free Samsung Care Plus screen protection valued at R1 999.

Cheers!!!

Contact me at thelifesway@gmail.com to collaborate on your services and products. Subscribe to my YOUTUBE Channel for product reviews and mystery unboxings. #TheLifesWay #10YearsofTheLifesWay. Namaste!