@SamsungSA Donates #Smartphones To @GiftoftheGivers #NGO #CSR

Hi Guys, 

Samsung Electronics South Africa has donated 31 smartphones to a non-governmental organisation (NGO), Gift of the Givers South Africa, in an effort to support communications within the association’s emergency teams.

Badr Kazi, Corporate Liaison Manager at Gift of the Givers South Africa, says that advanced and reliable mobile connectivity is crucial for the organisation’s various specialist teams. “When our workers are assisting at the scene of a crisis, effective communications is quite simply a matter of life and death,” he says.

Kazi explains that Gift of the Givers teams must coordinate their operations under extreme conditions, often where telecommunications and power infrastructure has been destroyed. “With the assistance of our sponsors, we typically set up a portable hot spot and organise our operations using mobile phones. In a situation such as the aftermath of a natural catastrophe, these mobile phones have to be very reliable, rugged and easy to use, as well as deliver long battery life. We were therefore delighted to receive the advanced smartphones from Samsung, which meet every requirement we have for communications in areas that have experienced devastation.” 

Samsung donated a range of handsets with features ideal for this nature of critical work. Among them were the Galaxy K Zoom, a phone-camera hybrid with a 20.7 MP camera ideal for recording and sharing information about critical scenes and the Chat 333, with automatic chat group features ideal for collaborative communications by teams. 

“Samsung smartphones’ durable design, a broad range of intelligent features and long-lasting batteries will make them invaluable tools for supporting the important work Gift of the Givers rescue teams carry out. We always aim to be a catalyst to the betterment of people’s lives and are particularly proud of this initiative due to its potential to positively impact so many,” says Michelle Potgieter, Director: Corporate Marketing and Communications at Samsung Electronics South Africa. 

Gift of the Givers has a large team comprising disaster, emergency and ambulance services units. The response workers, led by Head of Search and Rescue Dr Ahmed Bham, have attended serious incidents around the world, including launching field operations during the aftermath of Super Typhoon Haiyan in the Philippines and setting up hospitals in Syria.

“We are extremely grateful to Samsung for this donation, which will go a long way to ensuring our workers are able to operate effectively in affected areas. Our management services will benefit greatly from advanced mobile capabilities we now have access to,” continues Kazi. 

“Samsung Electronics is a company that makes incredibly smart devices in an effort to simplify the everyday lives of people globally, as well as a responsible corporate organisation and active contributor to our communities. This partnership embodies our ethos and commitment to these values,” Potgieter concludes.

Cheers!!!

Support me if you like reading this blog post by buying me a cup of tea or coffee - https://www.buymeacoffee.com/TheLifesWay Contact at thelifesway@gmail.com to collaborate and promote your services and products. Subscribe to my YOUTUBE Channel for giveaways, product reviews and mystery unboxings. #TheLifesWay #9YearsofTheLifesWay. Namaste!

@SamsungSA Brings @FunnyorDie #360DegreesOfFunny #Competition @CapacityR #SouthAfrica

Hi Guys, 

Powered by Samsung Mobile and in partnership with critically acclaimed, award-winning comedy brand Funny Or Die, virtual reality technology will meet digital content live for the first time ever in South Africa this coming September 27th lands on our shores, transforming the way we see, consume and distribute content through powerful technology tools. All aspiring creatives and scriptwriter virtuosos’ are invited to partake in the ground-breaking sessions that will tackle new levels of content transformation, propelling South Africa into a new era of digital content creation and ingenuity. 

This ingenious roadshow, the first of its kind, will be taking place in Johannesburg on 27 September and in Cape Town on 29 September 2016. You’ll be able to reserve your seat for R650 from 15July 2016 at 14h00 at www.ticketpro.co.za.

Hosted by respected South African technology expert, Toby Shapshak, this social and digital sensorial extravaganza will include the following exceptional guests; Head of Social Media Content at Funny Or Die, Dashiell Driscoll and President of Digital Content, Chris Heuer, Head Producer, Video and Head of Integrated Mobility at Samsung Electronics South Africa SA, Craige Fleischer, as well as many others incredible speakers. 

As the leaders in technology, having recently launched their state-of-the-art virtual reality technology, Samsung Mobile is excited to be the power behind this sensational new concept in South Africa. “Collaborating with the titans at Funny Or Die was a natural fit for us at Samsung as they are shaping the world of immersive and engaging digital content. This roadshow is the superlative platform to showcase how technology meets content in the digital era and we are eager to give South Africa an opportunity to be part of this incredible movement,” says Craige Fleischer, Director: Integrated Mobility at Samsung Electronics South Africa. 

Co-founded by Will Ferrell, Adam McKay and Chris Henchy, Funny Or Die launched in April 2007 and has grown into a premier comedy brand and production studio known for creating award-winning, high-quality content with a global audience of more than 70 million. Seasoned creative executives from Funny Or Die will be launching, elevating and inspiring South African creatives and aspiring filmmakers to become part of this incredible techno-content initiative. President Digital Content at Funny Or Die, Chris Heuer, is looking forward to coming to South Africa to present to some of the country’s top creatives, “This platform will open up a world of digital technology and entertainment in South Africa, launching the careers of some of the top international up and coming filmmakers and entertainment specialists.”

As part of the competition, The team at Funny Or Die, Capacity Relations and Samsung will also be giving hopeful and talented South African scriptwriters, videographers, vloggers and creatives the opportunity to have their work recognised and seen by over 100 million on Funny or Die as well as R50 000 towards starting their dream. 

To be eligible to enter The Funny Or Die Short Film competition; 360 Degrees of Funny, powered by Samsung Mobile, entrants must create a short form storyboard that is under three minutes in length with no more than 4 characters and using only 3 locations. The script must be between 3 and 5 pages long and must be submitted (360offunny@capacityrelations.co.za email address). The first phase of the competition will run from 15 July and close on 15 August 2016 

The top 6 finalists, chosen by the panel at Funny Or Die, will be announced by Capacity Relations on 1 September 2016. Each finalist will then be given a state-of-the-art Samsung product to make use of during the second phase of the competition. With specialized training from Samsung consultants, each finalist will make use of their Samsung Galaxy S7 or S7 edge smartphone, Gear VR technology device as well as a 360 degree Camera to shoot a short film. This phase of the competition will run from 12 July to 15 August 2016 and the final winner will be announced at an official ceremony in Johannesburg on the 27th of September. The winner will be awarded a prize of R50 000 as well as the opportunity to have their video shown to over 100 million people on the Funny or Die website and social media platforms. Check out more information www.samsung.com/za/offer/funny-or-die-360-degrees-of-funny

Cheers!!!

Support me if you like reading this blog post by buying me a cup of tea or coffee - https://www.buymeacoffee.com/TheLifesWay Contact at thelifesway@gmail.com to collaborate and promote your services and products. Subscribe to my YOUTUBE Channel for giveaways, product reviews and mystery unboxings. #TheLifesWay #9YearsofTheLifesWay. Namaste!

Improve the Quality of Air Your #Family Breathes @SamsungSA #AirConditioners

Hi Guys, 

Winter and spring are the top runny nose seasons in South Africa thanks to viruses, increased pollen counts and pollution in the air. That’s nearly half a year of discomfort for hundreds of thousands of South Africans. Combating colds, flu, hayfever and environmental pollutants starts with an investment in an advanced air conditioner.

“Contrary to outmoded popular belief, air conditioners do not increase the chances of catching colds – in fact, advanced technology allows them to effectively filter and purify the air, at the same time as they heat or cool,” says Michael McKechnie, Director: Digital Appliance Group at Samsung South Africa. 

“For example, selected Samsung air conditioner models may have the ‘Virus Doctor’ and easy filter technology included, or the accessory may be purchased as an optional feature. This innovative and health-promoting device eliminates up to 99% of airborne bacteria and viruses*, as well as smoke, pollen, dust and other contaminants, keeping the air inside clean and pure.”

Furthermore, air conditioners are not simply cooling devices – advanced new air conditioners can heat a room more effectively, uniformly and affordably than old-fashioned space heaters can, all the while neutralising contaminants in the air. 

Unlike the air conditioners of old, advanced new air conditioners are elegant, virtually silent and don’t produce annoying drafts. Modern air conditioners come in a range of stylish floor, wall or ceiling-mounted designs and feature innovations such as a choice of models suited to anything from quick and powerful cooling through to gentle, silent cooling for bed time. 

Maintenance, filter cleaning and temperature control have all become infinitely easier in new digital air conditioning units, with some models even supporting remote control via a mobile app. “Featuring intelligent technology to adjust to the surrounding atmosphere, air conditioners use minimal power to keep your home or office at a constant, comfortable temperature and purify the air – finally living up to the name air conditioner,” McKechnie concludes. 

*Virus Doctor and Easy Filter eliminates dust, dangerous airborne contaminants and allergens, as well as bacteria and viruses, including the Influenza A and Corona viruses – firstly using a filter and secondly with Virus Doctor. So it keeps the air you breathe clean and healthy. Tested in Kitasato Environmental Science Centre (Japan) & Yonsei Univ. (Korea) / Korea test lab (FITI / KEMTI) and Japan test lab (ITEA). Effective on 4 viruses, including Subtype H1N1, and certain bacteria. Data has been measured under specific testing conditions and may differ based on environmental factors.

Cheers!!!

All enquiries and invites for your brand's launch events, sponsored posts and product reviews are welcome - Contact me at thelifesway@gmail.com

Aarya Restaurant Adds New #Taste #AaryaNewMenu @TsogoSun @MontecasinoZA

Hi Guys, 

Bold flavours feature on Aarya’s newly-refreshed menu, reflecting the restaurant’s focus on offering tastes to suit all palates. The highly popular restaurant has become a firm favourite with many of Montecasino’s visitors – and the time was right to introduce a range of new items to intrigue and delight both regular and new customers.

Deena Naidoo

Deena Naidoo, Aarya’s restaurateur since he won a partnership deal with Tsogo Sun to run the restaurant in MasterChef South Africa in 2012, is a proudly South African chef and Aarya’s menu reflects this, drawing from diverse South African cuisines, while also capitalising on Deena’s extensive knowledge of spices. Says Deena, “We’ve created a range of new dishes across the menu to add new taste experiences, while retaining our focus on our wonderful South African fare.”

Additions to the starters menu include Salt and pepper calamari tubes, and Spicy seafood hot pot. A new salad is Oak-smoked salmon trout salad, and a Lamb pizza is new to the pizza selection. 

Lamb Pizza

Delicious new options on the main course menu include Spaghetti or penne with basil pesto (oil, garlic, nuts and parmesan) and chicken or prawns; Homemade burger with roasted onions, pickle, salad, and melted mozzarella; King prawns; Biltong spice crusted 250g beef fillet; Red wine and rosemary braised lamb shank; and Deena’s best – a trio of curry.

Deena’s best – a trio of curry

“The Aarya team took great pleasure in developing new dishes for our menu that would have great appeal for both South African and international customers and would showcase the multi-cultural South African nation,” adds Deena. Aarya has become a popular venue for special celebratory or corporate occasions.

He says, “Aarya has been a wonderful success story – even better than we could have imagined – and it fits in perfectly with Montecasino’s aim to ensure that every experience at the precinct is a memorable one. Our new menu offerings will add new zest to the restaurant – and to Montecasino as a whole, and we look forward to welcoming guests to try out our new items.”

Kaliq Essop, Deirdre Caine van Staden, Sian Bailey, Miguel Chan

For more about Aarya restaurant, visit www.tsogosun.com/aarya or call +27 11 557 7007 to book your table. For more information about Montecasino, visit www.montecasino.co.za or visit the Facebook page, www.facebook.com/Montecasino.

Check out more photographs from the event on my facebook page at - https://www.facebook.com/TheLifesWay/posts/1089953001070100 The food was awesomely great and you should visit the restaurant on your next trip to Montecasino in Fourways, Johannesburg.

Cheers!!!

All enquiries and invites for your brand's launch events, sponsored posts and product reviews are welcome - Contact me at thelifesway@gmail.com

@SamsungSA Wins 29 Awards #brainBAND #VoicesOfLife #BlindCap #CannesLions2016

Hi Guys, 

Samsung Electronics won 29 awards, including the coveted ‘Creative Marketer of the Year’ title, at the recent Cannes Lions International Festival of Creativity. The awards highlight Samsung’s deliberate focus on meaningful consumer-centric campaigns.

Samsung was acknowledged for eleven unique marketing campaigns, each designed to demonstrate the company’s vision of enriching people’s lives and creating a better world through innovative technology and products. The company’s overarching commitment to creativity and inspiring marketing across the eleven campaigns helped Samsung become the first Korean company to be recognised as the ‘Creative Marketer of the Year’. 

Two of Samsung’s winning campaigns, brainBAND and Voices of Life, were part of the company’s larger – and highly acclaimed – Launching People brand campaign. This particular campaign has been widely celebrated throughout the creative industry, including at last year’s Cannes Lions, for its innovative approach to demonstrating social value and engaging consumers to share their ideas with Samsung, in pursuit of their dreams.

A wearable solution for the prevention and monitoring of concussions during high impact sports, brainBAND was one of the festival’s major winners. This campaign took home six awards including the Gold award in the Use of New Technology category. 

Voices of Life, an application solution that allows premature babies in an incubator to listen to Mom’s voice and heartbeat and feel closer to her, won a Silver award in the Online Video category. 

Blind Cap, a wearable band and swimming cap that alerts visually impaired swimmers as they approach the end of a lane, won two awards, including Gold in Activation by Proximity category. The device, which has already helped many improve their times, has been approved by the Spanish Paralympic Committee and may be ready for use at this year’s Rio Paralympics, of which Samsung is an official sponsor.

“Winning ‘Creative Marketer of the Year’, the world’s most acknowledged award for marketing, is the result of the close collaboration of all marketing employees at Samsung, as well as agency partners,” says Michelle Potgieter, Director: Corporate Marketing & Communications at Samsung South Africa. “We will remain focused on expanding Samsung’s brand philosophy by delivering meaningful innovation and human-centric marketing campaigns, with the ultimate aim of making Samsung the most loved brand.”

This year marks the 63rd anniversary of The Cannes Lions International Festival of Creativity, the largest global gathering of more than 15 000 creative communications, advertising and marketing professionals. Hosted annually in Cannes, France, this year showcased more than 43 000 works across 24 categories, ranging from TV ads to press, outdoor and online public relations and marketing.

Cheers!!!

Support me if you like reading this blog post by buying me a cup of tea or coffee - https://www.buymeacoffee.com/TheLifesWay Contact at thelifesway@gmail.com to collaborate and promote your services and products. Subscribe to my YOUTUBE Channel for giveaways, product reviews and mystery unboxings. #TheLifesWay #9YearsofTheLifesWay. Namaste!