The Life's Way - A Lifestyle and Technology Blog By Aashish Rai 

Tuesday, 19 June 2018

5 Years of #TheLifesWay #Birthday #Blogpost #5YearsofTheLifesWay

Hi Friends, 

The year 2017 brought me closer to my dreams and I could do what I always wished to do for my blog and that is getting some paid assignments. With the help of Webfluential, I could work on 4 paid assignments during the year and received my first cash in my bank accounts with which I bought a Canon 50mm Lens for my new Canon 100D. Till now I was doing everything for free or for some goodies or samples received from brands and PR companies.

The year 2017 is the 5th year of #TheLifesWay brought 565147 page views in 12 months from 357 blog posts and my Instagram channel too picked up its fast pace. This year the biggest event which fetched me the maximum gifts was rAge Expo from where I won the Maxnomic ESL Gaming Chair along with several other goodies from 1 TB hard disk from ADATA Technology to various Tshirts from promotors and bloggers. Silverstar Casino continues to be my top admirer to call me to all their events happening in their complex. Many thanks to them all the time.

This year was mostly good because of a lot of lucky draws and coupons received from Montecasino, Wellington's Tomato Sauce, Edger's, Acer, Woolworths, and Cubot. For the first time after 4 years, attending Canon Roadshows has become an integral part of me and this year, my daughter won the Canon Selphy Printer as a lucky draw prize. I felt great to receive the same and she was overjoyed too. Cubot made me a winner on the Instagram contest for their Fitness Band which I gifted to my dad. Check out all the images on my Instagram and Twitter channels.

For the first time ever in my relationship with Sony Mobiles, this year they gave their awesome Bass headphones to all the invitees at the Smartphone launch event in Mall of Africa. I have never received anything like that in a long time as all the brands are going on cost-cutting or calling certain people for some unique experiences around the globe or within South Africa and showered them with their smartphones and other goodies. Earphones continued to flow into my life with Astrum giving their ones in the goodies bag at rAge Expo and TechSmart's Robin gifting me Sony Xperia EAR on my birthday which is a really awesome device.

5 Years of #TheLifesWay #Birthday #Blogpost #5YearsofTheLifesWay
This year also marked my 10 years at the job with my employer after completing MBA in Finance and to celebrate the same, I went to Sangiro Lodge in Bloemfontein on their invite to stay for 3 nights. This trip gave me a chance to see Kimberley, Northern Cape which my daughter always wanted to visit. I was also part of All Seasons Boutique Hotel launch in Pretoria and stayed for a night too. Finally, on 31 December I also could reach the bottom floor in the video game called Pink Panther for the first time ever @ Montecasino to win my daughter 150 tickets to get the goodies of her choice.

Ster Kinekor invited me to many of their new movies and I saw a lot of the cartoon movies along with some Hollywood and Bollywood movies too. I bought some Acer goodies too from their online store when they launched the same this year including a 21 inch Acer monitor to better work on my blog and movies/photos at the same time. I also started using Canon 100D DSLR camera which I bought in a deal from the DionWired online shop during some weekend sale.

In the end Year, 2017 was a lot of luck and I felt great to be a part of this winning year. Looking forward to achieving in 2018 what I could not still achieve in 2017 in terms of sponsorships for Laptop and Smartphone. I contacted a lot of them with a lot of rejections from many but then life goes on and coming much stronger in 2018 to persevere and win! In 2018, the target will be to collect a lot of money so that I can buy the likes of Gaming Laptops or Apple MacBook Pro and Bose QC35 Bluetooth headphones, PS4 Pro, and a Full Frame DSLR camera. Thanking You Universe!

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Monday, 18 June 2018

1 Day To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #AllTheBest

Hi Friends, 

It time to celebrate the fifth birthday post for The Life's Way and series to end. It was a great topic to write all the posts as now I can just link them all and launch a book out of the same. There might be some editing required but it will form a good book to read to start the blog and to carry on working for your blog.

Your mind is something that plays with you all the time and either you control the same or you let it go on its own route. Blogging is where I find peace and release my emotions towards a lot of things. It won't take away the need of a friend but it will always stay close as much as your feelings are to you. Expectations are huge for my blog by myself and it sometimes gives me a lot of pain as I am unable to achieve them. Either I live without any expectations or just make small ones after they get completed.

1 Day To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017

To live your life joyfully, you need to take control in your hands as you can't be at the mercy of anyone else. Your happiness is in your hands only and no one else can make you happy. They may make you smile but not happy. To me, my happiness comes from completing my pending tasks on my blog and to get it done with. I keep thinking of new ideas and posts topics to go for. Many are lost at idea phase only and only some become a reality. Time is of utmost importance in our lives and we only have a set number of hours to achieve what we set our eyes on. Hence, I try to balance my life between the real life and the blog life.

Thanks to each and everyone who has invested their time and money in myself or my blog. Thanks to all the PR companies for including me in your press releases else I wouldn't have done 1500 posts so far. Thanks to all the brands for spending their money on the launch events and blessing us with goodies bag and a great evening of networking. Thanks to all the fellow bloggers to always inspire me to carry on and working towards achieving what they have been able to do so in their lives. Thanks to all the paying collaborations which are not much in the last 5 years but looking forward to having it multiplied 1000 times in the next 5 years. Thanks to technology innovations and new smartphones which are made to desire a sense of expectations in you and make you work towards achieving them. I am looking forward to a lovely time on my blog in the next years to come!!!

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Sunday, 17 June 2018

2 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #WhatNext

Hi Friends, 

5 Years is a big landmark for my blog as it gives me perspective as earlier there used to be the most popular questions in interviews - Where do you see yourself in next 5 years? If asked to The Life's Way where it sees itself in the next 5 years when it was started in 2012, it is the time to answer the same now.

In the first year of The Life's Way - the goal was to do some 15-20 posts so that I can become listed in the blogger list of Indiblogger and Blogadda directories and start participating in the blogger contests. It was also the year to showcase your writing to the bigger audience and capturing content written with heart. I got some great success with winning a notebook and some other goodies which I always wanted to have.

The second-year goal was to win the Samsung Bloggers challenge and also to increase the number of followers on twitter for the new handle I launched at that time. I won the community challenge and got an entry into the finals for Mission Samsung. Meanwhile, I also started reviewing movies too with the help of Sony Pictures to list me in the media invites.

2 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #WhatNext

The third-year goal was still to get into finals for Samsung Bloggers Challenge and then winning it after a lot of twists and turns. It was also the year the pageviews touched 123k in a single month. It was one of those WOW moments I talked about in my earlier post.

The fourth-year goal was lost in translation as I attended a lot of events and did a lot of posts to touch around 396 for the whole year. Followers were just growing and Instagram posts too increased from multifold but still, I didn't get what I wanted or requested from the brands. Many brands were lost and many new were targetted, people whom I knew changed PR agencies and many contacts were lost too.

The fifth year of The Life's Way was a lot of introspection and removal of all those posts which didn't bring me any benefits on Instagram from the brands and archived them. It was also stating the right that unless I get something in return I won't waste my time but still, the posts were around 357 for the whole year which translates to 1 per day. I started participating in the twitter and facebook contests and won some around rAge Expo 2017 which was the WOW moment of the year!

Looking backward I can recite the story but at the start of my blog, I could have not predicted any of it. I only had hoped to get a good life and passion to create my own corner of ART and Achievement. Indeed, the same has been the case as I created something unique where I love my writing and feel good to do blog posts and take photos and share them on Instagram/twitter etc. I will continue to do the same in future too, the same kind of passionate writing as in my first year without any expectation and let the universe decide to grant my due or what I deserve!

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Saturday, 16 June 2018

3 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #Viral

Hi Friends, 

The Life's Way will be lost in history once I am gone as there will not be anyone to carry on the legacy. My daughter has no interest in this at the moment though she is too small and I shall wait for more 6-7 years before start expecting any inputs from her on this blog. Everything that gets started ends too but the creation which has been part of your life for so long can't be left without any strong emotions. 

Life is lived from moment to moment, from seconds to hours to days and years and if you live your life following the law of attraction and gratitude in your hearts and mind, the life you want will come to you. There is nothing which is due to you by life, will ever pass you by. You will always get what you deserve in life. But the question is who decides that? and can't we make any difference in those decision made by life. 

3 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #Viral
I think you can make a difference in whatever you are doing and create something which becomes viral. Every viral content has something which shows the true passion towards anything which can be dance, arts, and craft or just living your life joyfully. Similarly, your life, if lived with passion will sometime go viral and that when you will receive your due. For some, this time comes again and again and for some, it will once in a lifetime kind. 

I still have to receive my WOW moment but I am thankful to Universe, that I do have these little moments every year for a day or a week. It's not that big moments but it's enough for me to live my life for that year thinking that I have been lucky this year. It can be from meeting some movie star, to winning something which I always wanted but never really went and bought it or having some moments of life which I will always remember till the end of life. I do maintain a list of all the small to big moments which I do receive from all the brands be it memory stick or a chocolate. I am grateful to each and every one of them all the time while I still wait for my WOW moment!

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

4 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #Reality #1505Post

Hi Friends, 

It's just 4 days away from my blog's 5th birthday but in reality, it's almost more than 6 months down the line when I am still working on this series of posts. Life is not always that easy and goes as per the plans you make. Also, you can't meet your deadlines when it's not paying you for the food on the table. You will complete all your tasks assigned to your job when you know that unless you do the same, you won't be able to pay your home EMI, car EMI and many another day to day expenses to carry your life and living and other responsibilities. 

The Life's Way started with the same kind of dedication as my job but as the time went by, I am getting sucked more out by the brands without any benefits. I don't want any memory sticks and pens but then if they are not offering anything, I have to take whatever they are offering in enough quantity so that I can donate the same to some kids or people. And some of the brands who offers me some stuff are getting missed out by these other big brands which take most of the time without any personal benefits. Now it's my wisdom and experience to understand which brands suit me and which doesn't. With whom I should work and with whom it's time to say Good Bye! 

4 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #Reality
The wisdom sometimes takes a lifetime to come and by that time, the PR companies change, the people change and brands strategy change too. Nothing is consistent as much as the change in this industry, so you have to have some solid information and sensors to attune them to your benefits. I too need to develop that kind of information channels and data analysis into my life or the life of this blog. It is a lot of effort to work out posts and align all your social media channels to your strategy. 

My Dell XPS L501X laptop is now its end of life. I bought the same long back in 2011 in London and it has been my only source of entertainment. The Life's Way was born on this laptop and now it's time to pass on the legacy to the next one. I miss the backlit keyboard on this one, DVD drive has stopped working since last 2-3 years, battery life is around 20 minutes on the replacement battery too which I bought from Fordsburg, Johannesburg and the hard disk can crash anytime. Though luckily it's been consistent and I am the only one who uses this laptop at my home so it is working till date but I am not able to work fast as the speed has been very very slow for my liking. 

I have asked several brands for the same but till this day no luck and no response I get also when I ask the PR companies the same. Suddenly, they go mute on the topic and when it's time they have to show the impressions etc they want me to post their releases where I was not invited too. Many of the events these days, I have to pay for my cold drink too as they are only offering wine or whiskey. That life of a blogger for you!

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

5 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #SelfDoubt

Hi Friends, 

Self-Doubt is the biggest building block that can really be relentless and comes in everytime there is some change in your current situations or the future you want to achieve. There is always a lot of doubt in your own capabilities and of trying something new out. Your idea can fail or it can pass but it's always a struggle to overcome the same. It brings in enough fear in your minds that it makes you totally cripple until you just carry on going towards your goal.

Fear can be of many things - fear of failure, fear of rejection, fear of change, fear of so many things which can just make you go on your knees. But at that time, you need to follow your passion to create your own ART with which you are always Attached. I am so much attached to my blog and I carry on posting blog posts to make it work. If I go back and see my first posts and many posts - it's just not up to the mark but still, I love them as it kept me going at that period of time.

5 Days To 5th Birthday Celebrations #5YearsofTheLifesWay #27Dec2017 #SelfDoubt

It takes time to write an article of your choice or the review of the products, you receive for the same. Even the press releases take a lot of time as you need to set labels, put some photos and backlinks to the brand's websites and social media handles and check the passage on Grammarly for any punctuation errors and spelling errors or some grammatical checks if you have the premium account. I don't have a premium one so I just can check the first two and secondly, press releases are not giving me any money to invest in the same too.

Self-doubt is one of the things that need to be tackled all the time and I have these moments from time to time. I fall into the trap of why I am doing it as it's such a waste of my time and effort. I can invest the same time in teaching my kids or play with my kids. That keeps running at the back of my mind - either there should be some money attached to the same or I need to decide on what's the best fit for me. I am not going to do stuff which is not getting me enough respect from the brand in terms of either their products sponsorships or money to write for them. There is definitely no self-doubt in the same.

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Friday, 15 June 2018

Celebrate #Sushi with Delicious Deals @MontecasinoZA @TsogoSun #FoodBlogger

Hi Friends,

“You can’t buy happiness, but you can buy sushi, which is kind of the same thing.” Anon

18 June is International Sushi Day ( and some of Montecasino’s favorite restaurants are celebrating by the platterful.

Sushi has become a much-loved global cuisine for its delicious taste combinations, for its healthiness, and for the endless variety it offers. It originated hundreds of years ago when Southeast Asians first developed the concept by wrapping fish in fermenting rice to preserve it. The dish spread to southern China and then Japan in about the 8th century and evolved into the myriad delectable treats relished today. International Sushi Day has been celebrated since 2009 to encourage the eating and enjoying of more sushi around the world.
Celebrate #Sushi with Delicious Deals @MontecasinoZA @TsogoSun #FoodBlogger
Fire Rolls made of a California Roll with a twist, on FIRE
Montecasino’s celebration of sushi this year includes specials from six of its precinct restaurants ( Ocean Basket is offering free sushi fingers for tasting and a 28-piece sharing Mikoto Platter comprising most of the restaurant’s sushi options – for R385. The YuMe Sushi Bar has a fantastic buy-one-get-one-free deal on for the day; 3SIXTY Liquid Lounge has created special sushi platters to mark the event; and Montecasino’s Latin American fusion restaurant concept, Lima Tapas Bar, is offering 50% off sushi. The fabulous Fireroom has extended the celebration all the way from 18 to 21 June with an ‘all you can eat’ at lunchtime offer from the traditional sushi menu for only R180.
Celebrate #Sushi with Delicious Deals @MontecasinoZA @TsogoSun #FoodBlogger
Monster Sushi Rolls made of a Rainbow Roll with Yakitori Cream and Nachos
People in the know agree that happiness is a sushi date – so make yours memorable at Montecasino on 18 June.

For more information go to, join on Facebook at or follow on Twitter at @MontecasinoZA.
Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Give Dad the Gift That Keeps On Giving This #FathersDay @SpotifySA #SpotifySouthAfrica

Hi Friends,

Father’s Day is almost here and choosing a suitable gift can prove quite challenging, at times. What do you get someone who possibly has everything?

A personalized thought out gift adds that special touch so why not get him something he can’t lose and can use every day, like a Spotify account.

Download the Spotify app via the Android or iOS app store or by heading to onto Dads mobile and/or laptop and create his account. You can then curate a playlist especially for dad and give him access to all his favorite artists, tracks, and podcasts to keep him entertained wherever he is. Personalise his profile by uploading a picture of the two of you. A few minutes is all it takes to create that playlist and recreate the good times and make new memories that will last a lifetime.

Give Dad the Gift That Keeps On Giving This #FathersDay @SpotifySA #SpotifySouthAfrica

Spotify has already done some of the work for you - to stream Spotify’s Father’s Day playlist follow this link.

To give him uninterrupted listening pleasure and the ability to listen while offline, play any song, anytime with no skip restrictions and no ads, upgrade him to the Spotify Premium account for only R59.99 per month.

To create a playlist, go to and follow these simple steps:

1. Sign up
2. Click New Playlist on the bottom left-hand corner
3. Search dad’s favorite song
4. Tap the (…) button
5. Tap Add to playlist
6. Repeat step 4 and 5 until you are happy with the selection you have made

#SpotifySouthAfrica - Facebook: @Spotify |Twitter: @SpotifySA | Instagram: @spotify

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Milk is Great - Only if You Can Digest It! Introducing @Nutragoat #GoatMilk #HealthyLiving

Hi Friends,

Ever felt some slight bloating or nausea or flatulence or cramps after drinking milk? Chances are you're insensitive to regular dairy! Almost 60% of Indians are intolerant to dairy in some capacity. As Indians we can't really imagine a day without dairy - that chilled mango milkshake under the summer sun, a cheesy pizza, a cup of comforting chai and that ridiculously scrumptious paneer tikka at your favorite restaurant - how do we do without milk?

Believe us, dairy need not always be so difficult! We now have an extremely nutritious, easily digested and low lactose dairy option for your daily nutrition needs - Pure Pasteurized Goat Milk procured from free-ranging goats, feeding off naturally growing, pesticide-free nutritious herbs and shrubs.

Goat milk is a nutritional powerhouse which has lots of healthy minerals and vitamins. Here are some other nutritional facts about goat milk that may surprise you. It aids weight loss, optimizes digestion, improves the bioavailability of nutrients, reduces inflammation, boosts heart health, strengthens bones, strengthen immunity, increase metabolism, prevent toxins from accumulating in the body, and benefit overall health.

Nutragoat use only fresh milk and by chilling it rapidly and minimizing agitation, we achieve a very clean and mild flavor.
Milk is Great - Only if You Can Digest It! Introducing @Nutragoat #GoatMilk
Just some of the benefits of goat milk are:
  • Easy to digest
  • Hypoallergenic
  • High levels of short and medium-chain fatty acids - unlike cow/buffalo milk short and medium-chain fatty acids are more rapidly digested and are not stored as fat, thus lowering cholesterol
  • Naturally homogenized
  • Builds Bone Density
  • Rich source of protein, which is essential for growth and development
  • Good source of magnesium, which is very beneficial for the heart
  • Prevents Anaemia
  • Best for babies - Closest in composition to human milk - easily accepted and less stress on the digestive system.
  • Rich source of Selenium (Se) - Deficiency of Selenium and decrease in platelet count are the main complications of dengue fever
About Nutragoat
Goat milk - a natural elixir - has numerous benefits ranging from health, fitness, beauty and, geriatric and infant nutrition. Nutragoat, by Sanctuary Milk And Products Private Limited, is an earnest endeavor to bring to you the best of goat milk products. Our products range has been crafted from the finest quality of milk sourced from India’s rural dairy goat farmers. In consuming Nutragoat products you not only take yourself closer to health but also bring smiles to innumerable goat farmers, who have so far remained the anonymous contributors to our dairy space.

Nutragoat provides iconic low lactose milk, procured from free-ranging goats foraging in the Aravalis, on pesticide-free naturally growing herbs and shrubs, in sealed glass bottles. High standards are adhered to from milking, processing, and packing to delivery of the product.

For more details please visit at
Instagram: @nutra_goat
Twitter: @nutragoat
Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Badplaas @ForeverResortSA Boasts With New Hydro and Spa @ForeverBadplaas #ForeverResort

Hi Friends,

Badplaas, a well-known treasure within the Forever Resorts South Africa portfolio has recently spent millions on the upgrade of their Hydro and Spa facility. This upgrade has been on the books for the past two years and upgrades begun in October 2017 with the official construction commencing in January 2018. On the 26th of March the Coffee Shop which also underwent a total renovation along with the Hydro re-opened. The Spa re-opened two days later, on the 31st of March 2018.

The official exclusive launch of the Hydro and Spa took place on 7 June 2018 and was attended by elite guests and VIPs including Honourable MEC Eric Kholwane and Executive Mayor Councillor Nkosi of Chief Albert Luthuli Municipality.

Sandra Rath from the South African Association of Health and Skincare Professionals (SAAHSP) and from SDV Pharmaceuticals who attended the exquisite launch of the Badplaas Hydro and Spa said that the Spa industry in South Africa is still showing growth regardless of the Economic climate. “Being in the industry for the past 30 years, I can only say that the standard of this Spa exceeds expectations in all aspects. From the ambiance to style, staff to treatments, this Spa is a must experience”, Rath added.
Honourable MEC Eric Kholwane Executive Mayor Councillor Nkosi of Chief Albert Luthuli Municipality Mr. Kobus Tait MD of Forever Resorts South Africa and Chief Dlamini at the Ribbon Cutting.
Honourable MEC Eric Kholwane Executive Mayor Councillor Nkosi of Chief Albert Luthuli Municipality Mr. Kobus Tait MD of Forever Resorts South Africa and Chief Dlamini at the Ribbon Cutting
The new buzz word, “Hydro”
Hydro’s are often confused with Jet Baths and Jacuzzis. The reason for this is two common elements, water, and pulsing jets. A Hydro is, however, a treatment rather than an experience, an underwater massage which stimulates your body’s blood circulation. Over and above that, the water is warm therefore it opens pores cleaning your skin leaving you feeling refreshed. The Hydro assists with the treatment of stiff, sore muscles and joints by focusing on typical problem areas such as your neck, back, legs and limbs. It is for this reason that Hydro treatments are often recommended with products and treatments maximizing the benefits.

What makes the Badplaas Hydro and Spa unique?

There are only a few resorts in South Africa that can boast with natural warm water springs – Badplaas is one of those select few. The spring water is filled with a variety of 32 natural minerals. This water is then pumped into the Hydro pools, from the Hydro pools the water is pumped into the heated pool outside, from where the water is distributed to the other pools on the property cooling down as it travels from one pool to the other. The spring water is also used in the spa for various water-based treatments offered at Badplaas.

The Spa has Specialist Therapists who take care of the needs of customers individually in tranquil and beautiful surroundings. The relaxation area consists of a 12 seat sauna and the relaxation pool with spring water. The Spa offers a range of Facial and Specialised Facial Treatments, Brow and Lash Treatments, Massage Therapy, Specialised Body Treatments, Hand and Foot Therapy, Nail Treatments, Waxing and even kiddies treatments including Facials, Massages, Manicures, and Pedicures.

The origin of the springs
Hot springs in South Africa originates from seepage-water that joins a subterranean water system, the more the water sinks the warmer the mineral water gets. If the mineral water moves fast enough it can still be hot when it moves back to the earth’s surface.

Mineral water contains a large number of trace elements such as sodium, chloride, and fluoride; however, the mineral water’s chemical compound will differ from one source to the next. The spring water mainly consists of surface water (rain and snow) seeping through layers of rock which contain the minerals, as the water moves between these rocks its trace elements are dissolved by the water before it moves back to the surface of the earth.

The spring water at Badplaas rises from approximately 4300 meters below the earth’s surface. The spring itself has a capacity of 34 000 liters of mineral water per hour and a water temperature of 53˚C. A rift valley from Badplaas to the Swaziland Spa in Mbabane has formed in the earth’s crust causing hot bubbles at various places in this valley’s trail.
I have enjoyed the hottest warm bath at 43˚C and totally fallen in love with the same due to its medical benefits as well as the relaxation it offers at a little price. Check out more pictures of the resort and this Hydro Spa on my
Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

How Good is the @HuaweiZA #P20Pro #SmartphoneCamera? Watch the TV ad to find out #OOO

Hi Friends,

What do you do when you want to prove the true capabilities of a revolutionary smartphone camera? A smartphone that has the world’s first Leica triple camera with the highest total pixel count on a modern smartphone. A camera that gives a professional photography experience in the form of an intuitive and easy-to-use smartphone. A camera that gives exquisite detail in every image – up to 300 percent more detail than 12MP sensors.

The answer? You shoot the smartphone camera’s entire TV ad with the device, of course!

With the launch of the new Huawei P20 series, the team at Huawei South Africa really wanted to highlight what the Huawei P20 was capable of. So they worked with some local Instagrammers and the team at SoCoMunity, a niche Content Creation, and Instagram agency, to push this smartphone camera to its limits.

Commenting on the concept of shooting the advertisement solely on the Huawei P20 Pro, Craig Howes, a travel photographer, and filmmaker, says “Our team at SoCoMunity loved the challenge this project presented, as it’s something we’ve always wanted to do. I thought it was possible, but I didn’t think the end result would look this good. The phone has incredible resolution and some really impressive functions. Most people can’t believe the ad is 100% shot on a phone.”
How Good is the @HuaweiZA #P20Pro #SmartphoneCamera? Watch the TV ad to find out #OOO
Shawn Ogulu, photographer, cinematographer, and social media influencer, who is the campaign manager at SoCoMunity, was also impressed by the capabilities of the Huawei P20 Pro. “When Huawei approached us with this project, we followed our usual process by researching the best way to go from concept to reality, which includes looking at how others have done similar projects. From that research, we noticed that a lot of other so-called “shot-on-smartphone” ads were only achieved by using aids such as attaching DSLR lenses to the smartphone. We looked at also going that route, but once we received the devices from Huawei, we were pleasantly surprised to see that we could actually shoot the commercial using nothing but the phone and some handheld stabilizers. We were amazed at some of the results. We initially thought that we would only be able to shoot about half of the ad on the Huawei P20 Pro because we thought the phone just wasn't as capable as a dedicated camera. However, the phone’s capabilities proved us wrong!”

One of the well-known Instagrammers who was asked to put the Huawei P20 Pro through its paces was Natassja Zuidmeer. She describes photography as being her creative outlet for the everyday routine of life. For Natassja, the real beauty of photography is being able to capture emotions and memories in each shot. Natassja’s stand-out feature of the Huawei P20 Pro was its portrait mode “I love taking portrait photography and this is the first phone that I have seen that adds such an incredible depth of field to my pictures. The portrait mode also offers different lighting modes that you can play around with.”

Natassja also fell in love with the size of the screen of the Huawei P20 Pro and its exceptional screen resolution; along with its sleek, slim feel; 128GB storage capacity; and extraordinary picture quality. Both Natassja and Shawn note that the phone’s battery life was better than any other phone they have used before. With HUAWEI SuperCharge, the Huawei P20 Pro 4,000 mAh battery can fast-charge extremely quickly. Shawn says, “For me, battery life is just as important as a camera because I use my phone for a number of things that require a lot of power to run. My phone is what I use to keep track of current projects and control various photographic equipment while in the field.”

Ofentse Mwase; an avid filmmaker specializing in music videos, commercials, movies, and TV dramas; was also asked to push the Huawei P20 Pro to its limits. His favorite hobby is shooting landscape photos all around the world, exposing the beauty that every corner of the globe has to offer. “I was amazed by the processing power of the phone. Also, the depth effect on the camera is precise and accurate so you can create shots with bokehlicious – soft, out-of-focus – backgrounds on both the wide angle and the long lens shots. In addition, you can control the amount of bokeh you want on each shot after you’ve taken it, and even re focus the shot.”

Natassja concludes, “The Huawei P20 device has really taken smartphone photography to the next level. If you want an everyday substitute to your DSLR, the Huawei P20 Pro is definitely a device to consider.”

To see the amazing capabilities of the Huawei P20 series for yourself, have a look at
Follow these hashtags for more information #SeeMooore #HuaweiP20Pro

Contact me at to collaborate on paid/sponsored campaigns. #TheLifesWay #PhotoYatra!

Inspire Enquiring Minds With Jimu Robots @Gammatek #STEM #UBTECH

Hi Friends,

A year since unleashing exciting robotic innovations from UBTECH Robotics in South Africa for the first time, Gammatek, a leading distributor of technologies, presents an extended range of Jimu robots for young engineers to bring to life. In the cast of Jimu Robots – the interactive robotic building block systems that let kids easily build, programme and share their robot creations – are Astrobot, Tankbot, Jimu Explorer and the Jimu Mini Kit.

“The response to UBTECH’s robotic innovations has been overwhelming and we are excited to introduce an extended range of Jimu robots to inspire the imaginations of aspiring young engineers. These interactive robot building kits go beyond pure play and also challenge our perception of educational toys. While stimulating creativity and imagination, UBTECH robotic building kits encourage critical thinking, problem solving, three dimensional engineering and collaboration,” says Gammatek’s Zev Cherniak.

Jimu Robot Kits utilize unique snap together, interlocking parts and connectors which allow youngsters to build their own robots. Smooth motion robotic servo motors allow the robot to reproduce movements programmed via the Jimu app, available on iOS and Android.

In the Astrobot kit, there is everything you need to build three, amazing robots or build your very own Jimu Robot creation. Learn hands-on engineering by programming Astrobot to navigate obstacles, pick-up objects, control light and sound effects, show emotions, and more using Blockly code. Astrobot is programmed by creating entirely new, custom actions with the PRP (Pose, Record, Play) function. Five robotic servo motors deliver life like movements. The kit includes 371 snap-together parts, 1 infrared sensor, 1 speaker, 2 LEDs, and 5 smooth motion robotic servo motors. Power adapter and quick start guide are also included.
Inspire Enquiring Minds With Jimu Robots @Gammatek #STEM #UBTECH
The Jimu TankBot Kit has got what it takes to keep your creativity rolling. This kit includes heavy duty treads, an infrared sensor, and grab-and-lift technology to build TankBot – or your very own Tankbot creation. Engage in hands-on STEM learning by programming JIMU robots using Blockly code or with the PRP (Pose, Record, Play) function. The kit includes 190 snap-together parts, 1 infrared sensor, 6 smooth motion robotic servo motors, power adapter, and quick start guide.

The Jimu Explorer Kit includes all the parts you need to build any of six unique animal-inspired robots – or your own designs. Engage in hands-on STEM learning by programming your robots to walk, dance, or more using Blockly code or with the PRP (Pose, Record, Play) function. The kit includes 372 snap-together parts, 7 smooth motion robotic servo motors, 1 main control box, 1 lithium-ion battery, power adapter, and quick start guide.

The Jimu Mini Kit is the ideal start kit for anyone keen to build and programme their own robots. This kit includes everything you need to create three animal-like robots. It includes easy-to-follow 3D illustrated building instructions and pre-programmed actions for you to select from, or you can programme your own.

UBTECH Robotics are available through an exclusive network of retail partners including Incredible connection, Toys R Us,;;

For more information on Gammatek’s product range please visit or follow us on Twitter @gammatek and Facebook.

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