The Life's Way - Journey of Visual and Written Content through Brands

Friday, 18 March 2016

LG's G5 Smartphone Wins 33 Awards #MWC2016 @LGSouthAfrica

Hi Guys,

LG Electronics unveiled globally its highly anticipated LG G5 smartphone at the Mobile World Congress (MWC) in Barcelona on 22 February 2016. The world’s best mobile event of the year can be summarized as attracting over 100,000 attendees, from 204 countries and covered by more than 3600 members of the international press and media. LG Electronics amassed a total of 33 awards at the MWC 2016 including the event’s top honor, Best Mobile Handsets & Devices Award, securing status as the most honored company at the show. The wins highlighted the Modular Type innovation behind LG’s latest flagship smartphone, the LG G5 and Friends, demonstrating LG brand strength and equity. Life’s Good When You Play More can definitely be said for LG as G5 fortifies the LG brand in equity and strength. 

The flagship G5 offers a brand new design with a sleek, metal uni-body featuring a Slide-out Battery and a Modular Type design that gives a greater smartphone experience. Complete with LG Friends, a collection of companion devices, the G5 can be transformed into a digital camera, Hi-Fi player and more. The G5 measures 149.4 x 73.9 x 7.7mm, and is not curved like its predecessor, it is smaller and easier to hold thanks to its 5.3-inch display. LG has retained the microSD card slot and removable battery, even with the metal unibody look, it does this with an innovative new design.

“This year LG focused on the design and user experience instead of packing just the latest tech available on the G5,” said Deon Prinsloo, General Manager for LG Mobile South Africa. “The G5 is an ideal example of how the best optimized technologies come together to meet consumers’ needs, catapulting the LG brand as the best company in bringing intelligent product features, intuitive functionality, and exceptional performance.”
There's more than one LG G5 camera on the back of the phone, and that's exciting news if you ever had to back up in order to properly snap a wide photo. It includes both normal angle and wide angle lenses, reaching as far as 135 degrees, wider than the human eye.

The LG G5 offers many other innovations designed to revolutionize today’s mobile lifestyle, such as:

Qualcomm® Quick Charge™ 3.0
The LG G5 offers Qualcomm Quick Charge 3.0 for incredibly fast charging. By employing an intelligent algorithm, Quick Charge 3.0 is 27 percent faster and 45 percent more efficient than the previous generation. 

Qualcomm® Snapdragon™ 820 Processor
The LG G5 is equipped with the powerful yet energy-efficient Qualcomm Snapdragon 820 processor that offers advanced features such as 64-bit performance, Adreno 530 graphics and lower-power Hexagon DSP as well as Qualcomm Spectra™ 14-bit dual image signal processors (ISPs) designed to deliver high resolution DSLR-quality images and additional power savings. The Snapdragon 820 processor also has an integrated X12 LTE modem that supports Category 12 download speeds of up to 600 Mbps and LTE Category 13 uplink speeds of up to 150 Mbps.

Compared to the previous Snapdragon 810, Qualcomm Technologies’ most advanced CPU architecture offers double the speed and power savings. Adreno 530 graphics demonstrate up to 40 percent faster graphics performance and up to 40 percent more power efficiency. Snapdragon 820 supports 4K capture and playback at four times more than the resolution of 1080p, enabling users to watch and capture their daily moments in stunning detail and clarity. The processor is also optimized for VR, generating quality pixels and life-like colors to deliver the ultimate VR experience to G5 users.

Looking forward to the phone to be launched in South Africa and check out these amazing new powerful performance features. 

Cheers!!!

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