The Life's Way - Journey of Visual and Written Content through Brands

Tuesday, 11 July 2017

#AcerForYou 2017 Blogger Road Trip – Making @AcerAfrica Your Partner in Life

Hi Guys,

Acer being a fast changing, fast revolutionising brand has taken its reach a step further. This month Acer Africa kicked-off its 2017 blogger campaign called “The #AcerForYou Blogger Road Trip” which aimed to make Acer a brand that fits into your life.

Conceptualised to bring Acer into the homes, work places and into personal lives of the everyday person, the aim was to communicate the versatility, appeal and features of the newer Acer notebooks. Local celebrities and influencers were brought on board the Acer road trip and invited to take this ride with the brand.

Kicking off on July 6th – lifestyle and travel blogger Anna-Belle Durrant embarked on her three-day long road trip, with her stylish Acer Swift 7 and mighty Ford Everest courtesy of Ford South Africa, around the beautiful and metropolitan city of Johannesburg. Along the way Durrant visited savvy businessmen Kojo Baffoe (Kaya FM radio presenter) and ProVerb (Idols SA host), Hlubi Mboya (actress and celebrity athlete), Gert-Johan Coetzee (fashion designer), Maya Mia (Beauty Instagramer) and Tiana Cline (gamer and tech enthusiast) over the period.
#AcerForYou 2017 Blogger Road Trip – Making @AcerAfrica Your Partner in Life
Each day brought with it a new experience and learnings on how Acer can become your partner in life, and not just a device. Durrant, along with her partner for the day demonstrated how an Acer device can be used in different locations, environments and how these Acer influencers use their notebooks in their daily lives for business, fitness and even fashion.

The #AcerForYou Road Trip ran from July 6th till July 8th with many highlights throughout. Durrant says, “I think it's important that brands are starting to look at people as individuals and not as a whole. As the #AcerForTravel ambassador I got to meet and engage with some incredible personalities who are passionate about their particular lifestyles and I love that Acer caters to each and every one of us.”

She adds, “Acer has provided me with such a different adventure through which I could experience and learn more about the brand. I had a memorable trip and met some amazing people who are just as passionate about Acer’s message as I am. It was fun, insightful and I loved every minute of it!”

Acer is breaking the barrier of what we perceive notebooks to be. New devices such as the Spin 7, Swift 7, Nitro 5 and the Aspire S13 are slim, versatile, sleek and easy to transport on the go. Whether you are a business person, blogger, traveller, fashion designer or even a celebrity – Acer caters to all your needs while being aesthetically pleasing.

Hashtags to follow:
#AcerForYou #AcerForGaming #AcerForBusiness #AcerForFashion #AcerForTravel #AcerForFitness 

Cheers!!!

Contact me at thelifesway@gmail.com to blog, share and influence about your products and services on all my Social Media channels #TheLifesWay #PhotoYatra !

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