TechnoGirl Trust: Empowering Women in STEM for Societal Development

Hi Guys, 

The TechnoGirl Trust, a pioneering organisation dedicated to bridging the gender gap in Science, Technology, Engineering, and Mathematics (STEM) fields, continues its mission to improve the lives of all South Africans by empowering young girls and women to pursue careers in these vital areas. With a focus on the transformative impact of STEM jobs on society and individual lives, the Trust continues to emphasise the importance of female representation in these fields for societal development and progress, and the stats are representative of this view.

STEM careers have long been recognised as catalysts for innovation, economic growth, and social advancement. However, women remain under-represented in these fields, contributing to a lack of diverse perspectives and talent. Though research from the World Bank shows that increasing the number of women in STEM jobs could lead to a 25% increase in South Africa's GDP, according to Statistics South Africa, only 23% of employed individuals in STEM occupations are women. The TechnoGirl Trust continues to change this narrative through its programmes by providing mentorship, support, and opportunities for young women to explore and excel in STEM disciplines, from grade 8 to post-schooling and beyond.

Research has consistently shown that diverse teams drive innovation and problem-solving, leading to more effective solutions that benefit society as a whole. By encouraging more women to pursue STEM careers, the TechnoGirl Trust not only promotes gender equality but also fosters the development of a more inclusive and innovative workforce.

A report by the South African Institute of Race Relations found that women make up only 30% of students enrolled in STEM-related fields in tertiary institutions, and this can grow immensely through continued collaboration. The TechnoGirl Trust invites companies and organisations to join them in their mission to support and empower women in STEM. By becoming a donor, a partner or a hosting company for the job shadowing programme, businesses can play a crucial role in nurturing the next generation of female STEM professionals.

Together, we can create a more diverse, innovative, and inclusive workforce that drives societal development and progress.

For more information on how to get involved with or support the TechnoGirl Trust's initiatives, please visit https://technogirltrust.co.za/ or contact Andolene Hofmeyr at andolene@technogirltrust.co.za.

Join us in empowering women in STEM and shaping a brighter future for all.

About TechnoGirl Trust:

The TechnoGirl Trust is a leading organisation dedicated to empowering young girls and women to pursue careers in Science, Technology, Engineering, and Mathematics (STEM) fields. Through mentorship, support, and opportunities, the Trust aims to bridge the gender gap in STEM and foster a more diverse and inclusive workforce for societal development and progress.

Aum Namah Shivay!

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Barbie® and The TechnoGirl Trust Work Towards Closing The Dream Gap in South Africa

Hi Guys, 

From a young age, many girls begin to develop limiting self-beliefs. New research indicates the challenges that young girls face don’t lie in their lack of self-confidence or drive; rather the gaps often occur in the world around them. This is the year that Barbie, in collaboration with The TechnoGirl Trust, will work towards closing the gap between South African girls and their dreams, especially those aspiring to become the next generation of engineers, technologists and scientists.

Focusing on STEM (Science, Technology, Engineering and Mathematics) careers, and industries that have predominantly been male-dominated, this partnership will empower girls by entering them into job shadowing opportunities. The objective of this initiative is to provide access for girls to experience the world of work in a professional environment and therefore to develop insight, aspiration, as well as life skills, to better equip their career decision-making.

Barbie, as the original girl and women empowerment brand, has kicked off this year’s Dream Gap project in South Africa, offering participants the resources and support they need to continue to believe that they can be anything. The local partnership with The TechnoGirl Trust aligns with their mission of investing in youth development through ongoing and holistic support. By collaborating with partners to empower women and girls, to better equip them for entry into Science Technology Engineering and Mathematics career fields, Barbie and The TechnoGirl Trust are entering into a long-term partnership which will unfold over the next few years, to change the lives of girl children in South Africa for the better.

“Progress has been made toward gender equality, however, stereotypes and societal biases still exist that can affect a girl’s trajectory and future choices. The Barbie Dream Gap Project, which was started in 2019, is a global mission dedicated to closing the gap by challenging gender stereotypes and helping undo the biases that hold girls back from reaching their full potential,” Says Terusha Naidoo, Barbie Marketing Manager for South Africa.

According to the WEF Global Gender Gap Report 2022, less than 13% of women choose STEM careers. “Our job shadowing programme has been designed on the understanding that exposure to the public and private sector workplaces can significantly contribute towards motivating girls to take up STEM careers that are in demand and where women are under-represented,” says Ms Staff Sithole, chief executive at TechnoGirl Trust.

“Since 2005, TechnoGirl, through our job shadowing programme, has enabled girls to experience STEM careers and ultimately, make informed career choices. In collaboration with the United Nations Children's Fund (UNICEF) and the Department of Basic Education, to date, TechnoGirl has seen over 26 000 girls go through the structured programme and, on average, 75% of the beneficiaries advance to register for STEM careers,,” adds Sithole.

As efforts by the TechnoGirl Trust have begun to identify girls for the Dream Gap Project in South Africa, the first intake will happen in March 2024, when the first cohort of Grade 9 girls will start their journey in the TechnoGirl job shadowing programme. TechnoGirl Trust will work closely with the Department of Basic Education Districts and Schools, host companies, and Barbie while implementing the established and structured programme set out by them. Girls will experience the impactful, life-changing benefits of the programme, across the 4 years that they are part of it.

About TechnoGirl Trust

TechnoGirl is an innovative programme for girls and young women who show an interest in Science, Technology, Engineering and Mathematics (STEM). Conceptualised in 2004 by founding partner Uweso Consulting in collaboration with UNICEF and the Department of Basic Education. The strategic imperative of the TechnoGirl Programme is to narrow the discrepancy in opportunities that still exist between men and women and impede social and economic transformation.

TechnoGirl enables girls to experience STEM careers and ultimately, make informed career choices. To date, over 26000 girls have gone through the structured programme and, on average, 75% of the beneficiaries advance to register STEM careers. The programme is premised on the understanding that exposure to the public and private sector workplaces can significantly contribute towards motivating girls to take up STEM careers that are in demand and where women are under-represented.

We endeavour to share the transformation burden with corporates, by collaborating with them to produce girls who are better equipped for entry into STEM careers. This will lead to sustained employment opportunities and, in so doing, the cycle of poverty for girls participating in the programme can be broken.

Aum Namah Shivay!

Till next time...Aashish
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#TheLifesWay Youtube Channel Crossed 500 Subscribers #500subs @Youtube #SouthAfrica

 Hi Friends,

With extreme pleasure, I got this email from Youtube mentioning that I have crossed 500 subscribers my Youtube Channel - TheLife'sWay. If you have not seen the same, please do visit and give your likes, comments or subscribe to the channel. 

I am hoping to create some of the unique content bringing all the historical technology I have and all the latest gadgets I get to review in 2021. Also, I am bringing fun videos from the stories I have been part of in my own unique way to make it interesting for you too. 

Let's begin and soon I hope I will cross the 1000 mark too! Currently, the views are 227469 as of 20 Nov 2020 but soon it will cross 250k and the same will be announced on my Twitter channels! 

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Access to the Right Technological Tools is a Key Enabler of #Solopreneurship @HuaweiZA

Hi Friends, 

Over the past decade, South Africa has seen a sharp increase in the number of people earning an income outside of formal employment. This is driven in part by our country’s high unemployment rate, which currently sits at 29.1%, and is also due to the global move towards a mobile workforce. Solopreneurship is a specific kind of self-employment and it relies heavily on technology. Different technological tools enable these individuals to run their operations from anywhere they choose and be gainfully rewarded for combining their creativity with technology.

What is a solopreneur?

The term ‘solopreneur’ is often mistaken for ‘entrepreneur’ but there is a key difference between these two terms. A solopreneur is an individual who singlehandedly manages his or her business. Whereas an entrepreneur can hire additional staff to work for them, a solopreneur works alone. Solopreneurs also usually run virtual businesses, providing services where their physical presence is not required, such as freelance writing, online learning, and software development.

App developers, who specialize in software creation and programming, are one of the most common types of solopreneurs. As software engineers, much of their time is dedicated to understanding software algorithms and codes. They create apps that perform specific tasks, address consumer pain points, or simply provide entertainment. App developers play an essential role in ensuring that technology can meet all of our rapidly developing needs as our world becomes more fast-paced.

Huawei is providing platforms that allow solopreneurs to thrive

The success of app developers is driven by their access to certain technological tools such as cloud storage, location services, and account login functionality. However, these tools can come at a great financial cost. It is for this reason that Huawei recently launched its developer programme globally as well as in South Africa, which gives developers access to use the Huawei Mobile Services (HMS) ecosystem to build mobile apps without the financial burden of paying for app building infrastructure. Globally, more than 1.07 million developers have registered in HMS Ecosystem, more than double the number of last year, giving these developers access to providing apps for Huawei’s 570 million active users.

HMS incorporates Huawei’s chip, device, and cloud capabilities and integrates a set of HMS core services (HMS Core), tools, and platforms for IDE development and testing, as well as HMS apps, including HUAWEI AppGallery, HUAWEI Browser, and HUAWEI Video. HMS, together with third-party apps and services on Huawei devices, forms the HMS Ecosystem, an intelligent mobile internet ecosystem.

A 360-degree approach to empowering app developers

HMS provides unified access to the distribution of apps for all devices, spurring developer innovation in the process. The HMS ecosystem features all-scenario capability openness, global smart distribution, full lifecycle operations management, and comprehensive incentive and support mechanisms, which form an important part of Huawei’s all-scenario intelligent ecosystem.

In order to encourage more developers to integrate qualitative apps to HMS Ecosystem, Huawei has now announced a global investment in its developer programme of $1 billion through its Shining Star Programme. The investment is targeted at incentivising and accelerating global developer innovation aiming to cover skills development and training, infrastructure and technical support as well as marketing support once the apps are published.

As people continue to make alternative work arrangements based on solopreneurship, technology will continue to shape the success of solopreneurs and help drive our economy. Initiatives such as the Huawei Developer Programme are essential in ensuring South Africans can thrive as tech solopreneurs.

App developers with a completed app can visit https://developer.huawei.com/consumer/en/, or contact the HUAWEI SA Business Development team on developersa@huawei.com to find out how HUAWEI can support them.

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Space: Not The Final Frontier @ADATATechnology #ExternalHardDrive

Hi Friends,

Space. It may once have been the final frontier, but now it’s the one thing that anyone with technology runs out of. The sheer volume of data generated every day is staggering with the average for 2017 working out to around 2.5 quintillion bytes daily. Research by Domo also revealed what takes place in one hot internet minute – users watch more than four million videos, Google spits out 3.6 million search results and Instagram gains nearly 50,000 new images. That’s in just one minute. While it’s unlikely that your system is about to gather up that much data in one lifetime, the challenge of space remains just that, challenging.

According to Tony Yu, South African country manager at ADATA, the need for space is only increasing, especially for people who spend their time working with huge files. And this number isn’t small or niche either.

“Whether you are gaming on a console or a laptop, looking for a way to secure critical data or simply trying to find places to squeeze in large files, storage space is often lacking,” he says. “This demand has ignited a marked trend towards the development of new and cost-effective storage solutions that can handle the weight of the data and meet the needs of the user.”

One of these solutions is the external hard drive (HDD). It’s the natural, comfortable cousin of the internal hard drive or solid state drive (SSD) that is locked in place by design. The external HDD fits in your pocket, go with you when you need it, can be stored safely and used to backup critical data all at the same time.

The added edge of security is, of course, a bonus when you consider how easily systems are being compromised today. Although if you don’t leave your external HDD plugged in, that will only make it just as vulnerable as other systems connected to the net.

“In addition to security, the external HDD is accessible and easy to use – plug and play convenience on the move,” adds Yu. “Unlike cloud storage solutions, the external HDD doesn’t need the internet to connect you to your data, and there is such a wide variety of sizes and designs that they fit most lifestyles and budgets.”

It’s true that not all external HDD are created equal. Some are slim and simple, introducing an array of colours alongside various storage capacities and capabilities. Others are military grade and rugged, ready to be dipped and dusted and thrown into the road. Although nobody is entirely sure why you would want to do this, there are external HDDs that can handle it.

“The ADATA HD710 Pro and HD650 are dust and waterproof and have military grade shock resistance,” says Yu, “The new HD650 has the 4TB capacity which is a new milestone for unpowered USB external hard drives. Both can withstand being immersed in water for up to an hour and have been designed to handle a lot of wear and tear to prevent data corruption.”

For those who aren’t that into beating up their hard drives, there is the HV300 and the HD330 external hard drive range from ADATA. The HV300 is only 10.3mm thick, and the HV330 is both slim and tough with a silicone layer that protects it against accidents.

Regardless of personal taste in style, colour and durability, the one thing that all external hard drives bring is more space. It may not be the final frontier anymore, not when capacity is up to 4TB, but at least the challenge of finding more of it has been resolved in a handy, portable and lightweight device. Visit www.adata.com.

Sources:https://i.marketingprofs.com/assets/images/daily-data-point/dataeachday-LG-domo-020817.jpg

 

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Challenging Gender Bias In The #Technology Sector @UCOOKSA #KatieBarry

Hi Guys,

While tech-focused organisations founded and led by female entrepreneurs have been identified as realising greater success financially, the question remains: Why do major corporations still propagate stereotypical myths about the suitability of women in leadership?

This is according to 26-year-old co-founder and CFO of UCOOK, Katie Barry, who refers to Forbes’ recent findings on the matter which revealed that women technology entrepreneurs in America, while working with far less funding, are able to generate 20% greater revenue than their male counterparts in the same position.

On the front line of one of South Africa’s fastest growing technology start-ups, Katie is challenging gender stereotypes within this notoriously gender biased industry, encouraging women who are thriving within the sector to discuss their experiences. “This is the first step to break down these boundaries,” she says.

Outwardly quite reserved, but described as fiery and passionate by those who know her best, Katie is the foundation on which the growing UCOOK brand has been built.

UCOOK is a dinner kit delivery service, delivering vegetarian, Low carb or rustic recipes, curated by the country’s best chefs, together with the fresh, organic ingredients needed to prepare these meals straight to the doors of customers. UCOOK recently reached the 1 million delivered meals milestone. This success can largely be attributed to Katie’s skills, ethical code and unnegotiable focus on sustainable farming practices.

Having completed a Spanish, Mathematics and Economics degree - “the Spanish part has yet to come in handy,” she jokes - it was a leap of faith and opportunity that saw her join two friends in developing the new brand and enter the start-up world.

“Everyone I studied with was heading off to internships at big corporates like Facebook and Google. This left me feeling a bit lost but I knew that I wanted to stay closer to home and do something for myself.”

“While I loved maths, it wasn’t my sole focus. I wanted to tap into my other skills and ultimately create a business from scratch,” Katie explains.

Admitting that it wasn’t the easiest journey, especially when having to self-study her way through an accounting degree, Katie’s commitment to self-improvement through continuous education is one of the many characteristics driving her success, and that of the organisation she believes in.

Her advice when it comes to keeping your cool in a male-dominated work environment?

“It is essential that women don’t feel as though they have to hide or feel ashamed of their emotions and become ‘one of the boys’. I can get very emotional and have found a way to use these emotions to my advantage – and in the best interests of the business. I have taught myself to channel my emotions and share my views in a way that people can understand and relate to.”

“Mindfulness has become a big focus for me. I take advantage of my empathetic side to read situations and tackle them in a constructive way,” she says.

In a cold and cut-throat industry, Katie concludes that it’s refreshing for people to feel comfortable in their work without worrying about hiding behind a façade of being the “perfect”, one-dimensional businesswoman.

“There are such exciting things happening in technology and the entrepreneurial space. To truly make the most of this, we need to emphasise three considerations for the industry moving forward: compassion, inclusivity and ethics,” she says.

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@Gemalto Empowers Smartphone-based Digital Vehicle Key #MercededMeConnect

Hi Guys,

Gemalto, the world leader in digital security, is providing its Trusted Services Hub (TSH) to support Daimler AG’s new smartphone-based ‘digital vehicle key’ for the Mercedes-Benz E-Class range. The premium car maker’s innovative solution gives drivers the freedom to lock/unlock and start their vehicles using nothing more than an NFC smartphone. Gemalto’s TSH enables seamless and secure over-the-air deployment of the digital keys to any type of phone that supports the solution.

With the key safely downloaded to a secure element* via Gemalto’s TSH, drivers can lock/unlock their cars by simply placing the smartphone against the door handle. The engine can also be turned on with the phone in the charging tray of the dashboard and pressing the start button. Capable of operating even if the phone battery** is drained, the need to carry a conventional key is eliminated.

As an integral part of the ‘Mercedes me connect’ program, the digital vehicle key will connect seamlessly with services that meet the demands of modern mobility and digital lifestyles.

“Digitalization demands that companies harness their expertise to forge strong relationships with all stakeholders within the connected car ecosystem,” said Christine Caviglioli, vice president New Mobility Solutions at Gemalto. “For Daimler AG, this aim is fully supported by our solutions, which enable it to offer customers innovative services through their preferred device, without compromising security.”

*A Secure Element is a tamper resistant hardware platform, capable of securely hosting applications and storing confidential and cryptographic data. It can be found in a SIM provided by a Mobile Network Operator and/or an eSE (embedded Secure Element) built into phone handset by OEMs.”

**up to 10 door lock / unlock in the next 24h if the smartphone device supports this functionality

For more information visit www.gemalto.com, or follow @gemalto on Twitter.​

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@Logitech Wins #Audio Gadget Of The Year #UEBoom2 @UltimateEars #SouthAfrica

Hi Guys,

The Logitech Ultimate Ears Boom 2, wireless Bluetooth speaker has been named as the Audio Gadget of the Year at the annual Stuff Gadget Awards, held in Sandton, Johannesburg. The prestigious accolade was accepted by Head of Marketing, Sub Sahara Africa, Theresa Van As.

The Ultimate Ears Boom 2 is a 360-degree wireless Bluetooth speaker that blasts loud, insanely great sound with deep, powerful bass and holds a strong battery life of 15 hours. The Ultimate Ears Boom 2 excelled in its category, showing fantastic prowess in sound innovation and design.

Stuff Gadget Awards, an annual awards ceremony takes a glimpse at the best technology gadgets brands have to offer. Various technology gadgets such as Smartphones, Compact Cameras, Computers, Smart Home Gadget, TV were nominated in various categories.

About Logitech
Logitech designs products that have an everyday place in people's lives, connecting them to the digital experiences they care about. Over 35 years ago, Logitech started connecting people through computers, and now it’s a multi-brand company designing products that bring people together through music, gaming, video and computing. Brands of Logitech include Jaybird, Logitech G and Ultimate Ears. Founded in 1981, and headquartered in Lausanne, Switzerland, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). Find Logitech at www.logitech.com, the company blog or @Logitech.

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@Logitech Awarded Nine @RedDot 2017 Product #Design Awards

Hi Guys,

Logitech announced that it has won nine Red Dot 2017 Product Design Awards. This is the fifth consecutive year that Red Dot has recognized Logitech for excellence in product design. This year’s total wins ties Logitech’s company record set last year and includes a prestigious “Best of the Best” Red Dot Product Design Award in Computer and Information Technology for the Logitech K780 Multi-Device Wireless Keyboard, the top Red Dot Award for groundbreaking design reserved for the best product in each category.

Logitech K780 Multi-Device Wireless Keyboard

The 2017 award-winning products include:

• Logitech K780 Multi-Device Wireless Keyboard (Best of the Best)
• Logitech Spotlight Wireless Presentation Remote
• Logitech BRIO 4K Pro Webcam
• Logitech G810 Orion Spectrum
• Logitech G Prodigy Series
• Logitech POP Home Switch
• Logitech BASE
• Logitech M720 Triathlon Mouse
• Logitech Party Collection

“We’ve taken an integrated approach to Design, and these awards from Red Dot further validate our mission to foster world-class design capability,” said Alastair Curtis, Logitech Chief Design Officer. “Our obsession with the consumer has worked its way into the heart of Logitech.”

Founded in 1954, the Red Dot Award: Product Design competition appraises the best products of the year from all over the world. Honouring a select group of products out of the thousands entered each year, Red Dot winners are chosen by an international jury who seeks to find products that significantly stand out for having exceptional design. 

Find Logitech at www.logitech.com, the company blog or @Logitech.

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@HuaweiZA Mate 9 Wins Eight Awards at #CES2017 #Smartphone #AStepAhead

Hi Guys,

Top global technology media outlets have recognized Huawei with multiple awards at CES 2017. Following the HUAWEI Mate 9’s global launch in November, Huawei announced availability in the U.S. market and new partnerships with Amazon Alexa and Google Daydream. Highlighting the Mate 9’s new partnerships, power, performance, design and dual-lens camera, global media presented Huawei with eight awards. CES also recognized the HUAWEI MateBook as a CES Innovation Award 2017 Honoree for its impressive design and performance.

In addition to the accolades received at CES, Android Authority named Huawei Manufacturer of the Year, crediting the company’s great devices, business acumen and technological leadership for its breakout success in 2016.

Here are the awards the HUAWEI Mate 9 received at CES 2017: 

The Wall Street Journal selected the HUAWEI Mate 9 as one of its ‘Best of CES 2017’ products. The editors highlighted the device’s display, processor, charging capabilities and Leica dual-lens camera. The Wall Street Journal is one of the top publications in the world and considered the most widely-read newspaper in the U.S. business and investment community.

Android Police awarded the HUAWEI Mate 9 the ‘Best of Smartphones’ for its integration with Amazon Alexa, which makes it a standout device at CES. Android Police is a blog dedicated to everything related to Android that is read by Android and technology enthusiasts.

BGR named the HUAWEI Mate 9 a ‘CES 2017 Winner’ because of its display, performance, battery and integration with Amazon Alexa. BGR is a leading online destination for news and commentary focused on the mobile and consumer electronics markets. It attracts readers that are early adopters, savvy technology fans and casual readers. 

Chip Chick recognized the HUAWEI Mate 9 as a ‘Top Pick of CES 2017’ following the smartphone’s launch in the U.S. and collaboration with Amazon Alexa. Established in 2004, Chip Chick was one of the first sites to focus on technology for women, offering a lifestyle perspective on the world of consumer electronics. 

Talk Android named the HUAWEI Mate 9 a ‘Best of CES 2017’ product, crediting its impressive dual-camera and powerful Kirin 960 chip. Talk Android is a site dedicated to reporting on Android and Google related mobile news. Its content is focused on new handsets, software developments, apps, and everything Android.

TechAdvisor/PC Advisor included the HUAWEI Mate 9 in its CES ‘Top Picks 2017’, highlighting the device’s integration with Amazon Alexa. TechAdvisor/PC Advisor is a leading global consumer technology publication that provides advice to users who want to purchase the best devices at a great value.

TechnoBuffalo awarded the HUAWEI Mate 9 ‘Best of CES 2017’ for its integration with Amazon Alexa, processor, smart app management, battery and beautiful display. TechnoBuffalo covers a wide range of technology-related topics from devices to industry trends. The site provides value to the reader through editorial commentary, descriptive ‘how-to’ guides, and immersive video.

Techaeris included the HUAWEI Mate 9 on its ‘Best of CES 2017’ list due to the device’s powerful Kirin 960 chipset, SuperCharge technology, Leica dual-lens camera and Amazon Alexa integration. Techaeris publishes in-depth stories, news coverage and product information and reviews. It covers everything from technology to science, art, photography and lifestyle.

For more information please visit: http://consumer.huawei.com

Facebook: https://facebook.com/HuaweiDevice

Twitter: https://twitter.com/HuaweiDevice

YouTube: https://youtube.com/HuaweiDevice

Instagram: https://instagram.com/huaweiconsumer

Google+: https://plus.google.com/+HuaweiDevice

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@HP_S_Africa Offers Device as a Service #DaaS Simplifying PC Lifecycle Management

Hi Guys, 

HP Inc. has launched a new service that gives its customers access to HP’s latest PC technology, enhances device management and frees up valuable IT time and resources. HP Device as a Service (DaaS) is designed to help take the stress out of acquiring, deploying and managing technology. 

With a single contract across both devices and services and no upfront investment, HP DaaS offers predictable annual costs and gives IT greater flexibility to allocate funding to other projects as needed. The program is globally scalable, meaning customers can easily evolve their hardware infrastructure to adapt to changing workforces. It also lets businesses give their worldwide employees access to the latest PCs for greater productivity, collaboration and innovation. 

“HP DaaS allows businesses to lean on our technology and expertise to keep their PC infrastructure running while they focus resources on driving their businesses forward,” said Luciana Broggi, general manager, Enterprise Solutions EMEA, HP Inc. “Our new offering removes the complexity around device management and gives customers a simpler way to access and implement needed technology and support.”

HP DaaS allows customers to pay one price per seat for their PCs on a monthly basis over a multi-year period. Within that subscription, they can receive the latest technology and customized services and support from HP, including PC configuration and installation, data migration, onsite support and technology recycling.

Offerings, such as HP DaaS, are resonating with IT buyers as an alternative to what can be a financially challenging and time consuming venture in today’s environment according to industry analyst firm IDC. In a recent study, just over 40 percent of participating IT decision makers revealed that they engaged in or were considering subscribing to a PC as a Service model in the future. 1

Pricing and Availability

HP’s Device as a Service subscription is currently available via http://www8.hp.com/uk/en/services/daas.html and through select channel partners. The offering is expected to roll out more broadly via HP Inc.’s Partner First Program later this year. Pricing will vary based on individual subscriptions.

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A #Brand in Feature - @HuaweiZA #Huawei #SouthAfrica #TheLifesWay

Hi Guys, 

Huawei Technologies as I understood from reading articles published in the Harvard Business Review and by going through all the press releases and smartphone launch events which I was a part of starting from P8 to Mate S to Mate 8 and recently P9. 

The strength of Huawei lies in its aggressive yet thoughtful approach to spend money where it demands and save where it can be saved. This has been the key principle across many companies and sectors now but Huawei is lavish in all its launch events where Huawei employees, distributors and sponsored team players along with media supporting the brand enjoy to their heart desires. As every employee is the shareholder of the company, they work hard to earn the reward. I have seen the quality of Huawei smartphones against some top mobile brands and I can say that Huawei brings some of the best features at the value for money price tag. I have also used various versions of wifi data cards and USB dongles from the brand and found them to be the top class. Those have been my constant companion during all the launch events or trips to have wifi available for all my gadgets. 

During P8 they launched the light painting feature along with multi-directorial video feature to club several shots using several P8 smartphones to make one video covering different angles. The brand ambassadors are always the latest and the ones who really inspires the youth and the brand is constantly looking for in every country for the same. MiCasa's J Something was made Creative Director since P8 launch and he has been instrumental in bringing a lot of value to the brand locally. P8 Lite managed to cross more than 10 Million Shipments in just 9 months of it's launch. They launched their own Smartwatches along with Swarovski which looks awesomely great. 

The launch of P8 happened first in London which is the most sought after location giving worldwide recognition along with giving several top bloggers from every country an opportunity to attend the same. I know of some people who have been part of those trips and they have had an amazing experience of the launch along with the latest smartphone in their hands to actually make them the very first amongst their peers to review the devices as well to keep them too. Along with every launch event there comes an either Huawei branded product or something else that makes it way toward you in the form of goodies bag to each and every person attending the event. I have received Huawei Wifi Data card, Hugo Boss Sunglasses, Mont Blanc Card Holder, Huawei Band and Huawei OTG 16gb pen drive. 

The marketing timing is next to perfect as I have seen the posters going up in Sandton City as I was coming back from the launch event of P9 a little bit early to match the timing that people leaving for their cars could easily remember and recap all the things of the event in mind. P9 has great Hollywood stars becoming brand ambassadors Scarlett Johansson and Henry Cavill. Just some months ago, expanding their association with Soccer teams Lionel Messi was announced the global brand ambassador. At this year Valentine’s Day in Sandton City, the brand gave a special chocolate card to everyone who was passing their pop-up store and a similar maze exhibition was launched for Mate7 along with a Group Selfie Contest to make public aware of the brand with an opportunity to win their G7 mid-range devices. In South Africa, they sponsors the Ajax Cape Town soccer team as a whole and recently was part of Huawei Media Tour 2016 to China. Huawei also bought out the networking stakes in MTN and all MTN network engineers are now on the payrolls of the brand. With their Media Pads they collaborated with Harman Kardon to provide niche audio experience to the beholders of the device. 

Huawei has cultivated new partnerships to bring latest technology to further their ambitions. They were the manufacturers for Google’s Nexus 6P and with P9 dual camera they have tied up with German photography lens brand Leica who have assisted them in bringing the latest niche camera smartphone. The P9 has one colored lens and one black and white lens to give you the liberty to choose your own style and no need of post processing the images any longer. This is also one of the innovations as other brands have only brought dual lens to make use of wide camera shots or 3D shots. With the latest collaborations with 94.7FM and KFM the brand is going to reach each and every corner of Gauteng and Western Cape from which the business will drive the company forward. I am not aware of the Rest of Africa’s strategy but I think it will be the same worldwide to capture as many penetration as possible. Along with that this time they have tied up with Hugo Boss to offer their sunglasses worth R3000 with every purchase of P9 and P9 Plus. 

Huawei have also tied up with top instagrammers and photographers to showcase their smartphone camera capability including Tim Moolman who was last seen promoting LG G4. He has been given an opportunity to travel to all 9 provinces in 9 weeks and people can follow his journey and share it on their social media channels to win premium devices. With several Instagram competitions running to giving people an opportunity to win several of their top devices, Huawei is not leaving any stone unturned to keep them trending on a daily basis. Earlier during Easter, they had fun competition with their telecom partners to hold a treasure hunt on the principle of Finders keepers. I did tried my luck but unfortunately went to the wrong location but I did had fun running from one shop to another. 

African market has strong hold of Samsung and Apple but slowly and steadily with great products and price range the brand has reached a good stronghold. The same pattern is seen in Indian market when Apple quarters profit fell and CEO came running to India to open new App development centers to reach the market that’s so huge that only China and India is enough to make any brand successful. Huawei has done great with Honor brand in India but to replace Samsung in the niche market will be an uphill climb as was the case for Apple but I am sure that Huawei will surpass that too in the next 2-3 years. With the Brand Logo changing its color from Red to Black, it has opted for the color of choice of World’s top brands rather than just China's Splendid Achievement as mentioned on Wikipedia. The company is building itself by investing vast amount of money into the research and development of the new products. 

I didn’t had any such luck to be travelling with the marketing team to the launch event in London or a trip to China till this day but I do get invited to the South Africa launch events. I have really spammed my social media channels to promote and showcase their smartphones and launch events. I took Mate7 to Drakensberg and shared photographs. Check out my Instagram feed for more than 300 photographs from several launch events as well from the time of actually reviewing the device along with more than 30 posts for the brand with 1000s of tweets going via twitter handles which I did all without any sponsorship and just for the love of the brand. 

I am really looking forward to be become one of the sponsored unofficial ambassador to use their products in my day to day life. “So I will dream…until I make it real, for all I see is Stars” and Huawei will make this Dream Possible soon. Check out this Youtube Huawei theme song which is my favorite motivational song and I am hooked to the same listening it more than 100 times per week. Till the time my dreams are in the process of reaching via Universe to the brand...

Cheers!!!

Enquiry for your brands, launch events, sponsored posts, giveaways and product reviews - Contact me at thelifesway@gmail.com 

@HuaweiZA Leads in #2015 Patent Application Rankings #WIPO

Hi Guys,

The number of international patent applications submitted to the World Intellectual Property Organization (WIPO) reached 218,000 last year, setting a new record, according to a press release of WIPO on March 16. Regarding numbers of filed patents, by country, the United States remained the largest, while China saw the fastest growth; by enterprise, Huawei Technology retained its leading position among global enterprises.

In 2015, the United States submitted a total of about 57,400 applications, followed by Japan and China with about 44,200 and 29,800 applications filed, respectively. According to WIPO, China, South Korea and Israel saw the biggest growth in patent applications last year, with respective increase rates being 16.8%, 11.5% and 7.4%.

Among enterprises, Huawei ranked first for the second year with 3,898 applications, followed by Qualcomm with 2,442 applications and China's ZTE with 2,155 applications.

In the opening ceremony of the fourth session of the 12th The National People’s Congress (NPC) held on March 5, Prime Minister Li Keqiang said in a speech entitled “Report on the Work of the Government “that China should improve its protection and application of intellectual property. Not long ago, telecommunications giant Huawei renewed a global patent cross-licensing agreement with Ericsson. In fact, communications and technology companies agree that protecting innovation and intellectual property is essential in further developing the smartphone industry, and patent plays a hugely important role in the development of smartphone manufacturers, and is the basis for transnational enterprises to lead in innovation and achieve growth. Huawei’s upward momentum in its global development clearly underscores this point.

As an emerging technology company seeing fast growth in the smartphone era, Huawei has performed especially well in terms of patents. Huawei has obtained a large number of patents not only in China but also in overseas areas, making it qualified to be included into the "giant-class" and the competition to its Western counterparts in the mobile phone industry.

According to the 2015 annual report of the European Patent Office (EPO), Huawei ranks ninth in Europe with 498 granted applications, and remains among the top 10 in Europe with this number. In the 2015 European Patent Application rankings, Huawei was fourth with 1,953 patent applications, and first with 1,197 patent applications in the digital communications field in terms of differentiation techniques. At present, Huawei is growing steadily with an annual increase of 1,300 patent applications globally.

As we know, Huawei has a considerable patent reserve and is rapidly acquiring new patents. At the same time, Huawei has also entered into patent cross-licensing agreements with Apple and Ericsson. So as one of the leaders in the global communications and technology industries, Huawei is not only working to build its own intellectual property reserve nut also cooperating with other big players to observe and maintain order in the field of patents.

Possession of high-quality patents is the engine to drive Huawei forward. Patent applications on their own do not give the applicant any advantages, as only granted patents can be used to protect interests. In fact, in international patent litigation cases only patents granted overseas can be considered as the legal basis.

Over the past few decades, Huawei has accumulated a leading number of overseas patents. By 2015, Huawei Consumer BG had more than 9,000 global patent applications, including more than 2,000 patents obtained in China and 1,100 in overseas areas like Europe, America and other regions.

Huawei clearly enjoys a considerable advantage in patents, which is considered as crucial intellectual ammunition in international competition. Over the next 10 or 20 years, this basic advantage will help propel Huawei forward, allow it to focus on technological innovation and product development, to maintain stable and efficient growth, and to solidify its global competitive advantages.

Wishing Huawei All the very best in all their future endeavors. 

Cheers!!!

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@SamsungSA #2016 Predictions See The #IoT and #Mobility Connect and Serve

Hi Guys,

Connectivity and user experiences driven by the Internet of Things (IoT) and mobility – the key trends to keep an eye on for Samsung Electronics South Africa in 2016. Organisations that are prepared to utilise technologies that leverage relationships and engagement are well placed to remain competitive in a challenging economy. The Business-to-Business (B2B) market is in a strong position to evolve alongside the changing demands of clients and provide the applications they will need to succeed.

“Mobile device penetration continues to rise and solutions that are capable of enhancing the mobile experience will be successful,” says Mike van Lier: Director of Enterprise Business Division (EBD) at Samsung South Africa. “The IoT has become more than just a phrase, it is now a way of doing business. The reliance on connectivity has increased year-on-year and this trend is likely to continue this year.”

It is important to note that, IoT is not just for the smartphone and tablet. Any smart technology, which includes white goods and printers, can be tailored and transformed to provide integrated data – making life easier for both businesses and consumers.1According to statistics, more than 50 billion appliances globally will be connected to the internet by 2020 with an economic value of nearly $US 2 billion. Africa has already adopted the technology with a total of 128 million people, 52% of the global market, connected to one another in the mobile and machine to machine spaces (M2M).

“A study by Kleiner Perkins Caufield & Byers’ states, 57% of South Africa’s internet traffic comes from mobile devices. This ranks the country higher than many other developing countries on the mobile traffic scale. The smartphone population penetration is around 47% with 23 million active smartphone users2,” adds van Lier. “As a result, both retail and enterprise are in a unique position to take advantage of the technology and embrace deeper development and engagement.”

The connected retail space isn’t new, but the futuristic view is rapidly becoming a daily reality. As an example, consumers in Japan are already talking to lifelike robots instead of shop assistants. In South Africa, e-commerce is improving in both functionality and adoption – which offers an opportunity for businesses to improve their engagement with consumers. Nevertheless, foot traffic remains alive and well and this means that retailers must still invest in signage and messaging that is relevant and visible.

“Retailers need to merge the physical and digital to create inspirational and relevant shopping spaces,” says van Lier. “Consumers don’t just buy anymore; they want to experience and engage with a brand and product.

Samsung has invested in innovations that deliver targeted advertising solutions that form a part of every touchpoint in the shopping experience. Virtual fitting rooms, mirror displays and mall signage are all great ways of capturing consumers’ attention in a cluttered environment.”

Of course, connectivity is as important within the enterprise space and this year is likely to herald a shift in innovation and development. Office infrastructures are evolving to support the mobile employee and wireless technology is core to this process. IoT allows for the operational integration of connected devices to the right technology in order to allow communication to be effective.

“Truly efficient business settings depend on a reliable and fast network to meet the expanding demand for bandwidth,” says van Lier. “In order to support IoT and enterprise mobility, solutions such as Samsung’s WLAN platform assure improved end-user experiences with faster connectivity.”

Finally, the tedious processes of the past are about to be replaced by connected devices printing directly from anywhere and on any platform. “Cloud printing is just one of the ways in which offices will become smarter and more convenient,” concludes van Lier. “The applications are endless and the potential for streamlining business processes, improving productivity and saving on costs is already proven. IoT is here, what the organisation needs to do now is reevaluate the way it has been doing business. Trends contributing to a connected world are real and to stand out they have to implement solutions that map back to their strategic goals for long term success.”

To discover more, please visit Samsung's official website at www.samsung.com and official blog at global.samsungtomorrow.com.

Sources

1. We are Social Report 2015 (IoT)

2. Kleiner Perkins Caufield & Byers’ (KPCB’s)

Cheers!!!

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