South Africans Spend An Average of 263 Minutes Per Day on Their Phones @NokiaMobile #LoveTrustKeep

Hi Friends, 

Research from Nokia phones show people spend the equivalent of watching the first two seasons of Game of Thrones on their phones a week

• Global phone usage rose by 90% over the last decade
• Two in three think smartphones have become too expensive
• Mobile phone screen time is higher than ever
• South Africans spend an average of 263 minutes per day looking at their phone screens

Results from Nokia phones global consumer trend report revealed that 69% of people think smartphones have become too expensive and 81% want phones that can stand the test of time. Following this report HMD Global, the home of Nokia phones, recently launched six new smartphones in South Africa with the aim of making smartphones more affordable and long-lasting to help encourage users to keep their phones for longer.

What does this global research say?

According to the research conducted by Nokia phones[1] we are so reliant on our phones that we touch them an average of 142 times a day, spending 18 hours 12 minutes a week looking at the screen – the equivalent of watching the first two seasons of Game of Thrones back-to-back.

This research not only highlights the love that people globally have for their phones, but also the growing wish for a mobile they can trust that will keep all their information safe and a phone that they can keep for longer.

“Each of the six new phones launched by HMD Global answers a concern that consumers around the world have raised. Their high-quality performance is maintained over several years of use, they all have regular software updates to keep them secure at all times and all the phones, no matter at what price point, work on the latest Android platform, ” adds Justin Maier, Vice President: Sub Sahara Africa at HMD Global.

What does the South African data say?

Results from the local research indicate that over 60% of South Africans love their smartphones. We love our phones so much that we spend an average of 263 minutes per day looking at our phone screens, spending an average of 172 minutes per day browsing social media and an average of 174 minutes per day browsing the internet. Over half (53.7%) of South Africans said that they are looking to hold onto their phones for longer, waiting on average two years before swapping or upgrading.

Our trust in technology

Most South Africans use their smartphones for internet banking, and more than 40% use them to pay for transactions, so knowing that their phone is secure is important to them.

Over 40% of the population worry about being scammed, especially the younger demographic of (18-24 year old’s) who have been victims of scamming or fraud through their phones. Despite this, it is the 25–44 year age bracket who are more concerned about privacy on their phones.

Globally, mobile phone usage has risen by 90% over the last 10 years, with 83% of people globally now claiming to “love” their phones. This ‘love’ has translated into mobile phones becoming a central hub in all parts of our lives – a third (32 per cent) use their phones for shopping, three quarters (76 per cent) for monitoring their finances, two in three (63 per cent) for fitness, workouts and tracking, while 68 per cent now turn to their handset to pay for transactions.

The top five ways South Africans use their phones:

1. Browsing the internet (174 minutes per day)
2. Browsing social media (172 minutes per day)
3. Listening to music (144 minutes per day)
4. Banking (62%)
5. Online shopping (44.4%)

[1] https://flyresearch.com/

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What The Internet Will Look Like In 2021? @SupersonicFibre #WeLoveSimple

Hi Friends, 

This time a year ago the big news in the telecommunication space was the impending shutdown of South Africa’s ADSL service. Who would’ve thought that one year later we’d see unprecedented internet usage volumes, daily Zoom calls increase by more than 2000% and biometric, no-touch facial recognition technologies take centre stage to avoid physical contact in any public space?

“The ‘future’ we anticipated has been thrown into the present day as the world continues to navigate its way around the COVID-19 new ‘norm’,” says Calvin Collett, Managing Director for Supersonic. “We are being forced to up our game by building infrastructure quicker, expanding and upgrading network capacity sooner than planned and look further than just internet connectivity and come up with solutions that focus on meeting the need of future internet and connectivity usage behaviours.”

Calvin believes that 2021 will indirectly ‘formalise’ a hybrid model between the physical office and WFH (work from home) scenarios. He says that businesses will subsidise the setup of effective WFH environments, robust back-up solutions will be in demand and IoT (Internet of Things), AI (artificial intelligence) technologies will assist with automated scheduling and interactive video conferencing. “What will be interesting to see is how businesses learn to manage this hybrid model from a productivity perspective.” There is no shortage of digital tools companies can use to manage their teams’ output, but Calvin anticipates that we’ll start to see expert services and training facilities cropping up to analyse and interpret the data to be able to optimise workflow and reporting efficiencies. “Exception reporting will lead the charge in optimising productivity analysis.”

“We have seen a significant increase in the level of productivity across our team since March despite global sentiments about how individuals were going to manage to continue to work amidst their domestic circumstances,” says Calvin. “What we have identified, however, is the skillset shift that is separating and underscoring the self-starters within our business. Meetings have become succinct and turnaround times have reduced.” Calvin highlights that an area that is still in limbo which no business has gotten quite right yet is the work/life balance. He says this will be an important part of the WFH evolution as the traditional 8-5 mindset will be pushed out of its comfort zone. 

Image: Calvin Collett, Managing Director for Supersonic.

For more information on Supersonic, visit their website, Facebook, Twitter or Instagram

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Contact Aashish Rai Jain at thelifesway@gmail.com or editor@thelifesway.com to send your products, launch event invites, and services to be consumed. #TheLifesWay #PhotoYatra #8YearsofTheLifesWay. Follow me on www.instagram.com/thelifesway for all travel-related photo posts and subscribe to my YOUTUBE Channel too. Namaste!

#Showmax Video On Demand @showmaxonline launched #SouthAfrica

Hi Guys,

The continued roll-out of high-speed internet connectivity worldwide is driving a change in viewing habits. In addition to watching scheduled television, people are increasingly consuming movies and series via a range of video on demand services. These services are primarily differentiated by the size and quality of their catalogue, and until now the options available in South Africa have been limited in comparison to those available overseas. On 19 August, ShowMax launched a new video on demand service that is a giant leap forward in the range of content available to local consumers. Whether it will bring the Netflix kind of change here in South Africa or not, only time will tell. 

ShowMax has content adding up to more than a year’s continuous viewing of series, movies, documentaries, a wide selection of children’s shows, and an array of classics. Complete box sets of heavyweight series such as Entourage, Game of Thrones, and The Wire form the foundation of the service, and ShowMax brings new shows such as “The Late Late Show with James Corden” to the South African audience. The content catalogue, which totals more than 10,000 hours, spans major production studios from across the globe as well as local African content. This brings ShowMax customers two unique benefits – a library many multiples larger than those currently available via local services, and also African content not available via services originating outside the continent.

ShowMax is available via a wide range of smart devices with an Internet connection. This includes mobile phones and tablets via iOS and Android apps, laptop and desktop computers using a range of web browsers, and Samsung and LG smart TVs.

ShowMax is offering a seven-day trial period, with free access to the entire library in order to test the service. The ongoing cost of subscription is R99 per month, which allows access via five different devices. Two different video streams may be watched simultaneously on separate devices using the single monthly subscription. More information is available via www.showmax.com.

The company is aiming to change the game. ShowMax won’t just be the best subscription video on demand service available in South Africa - we’re competing with the best in the world, confirms John Kotsaftis, General Manager of Showmax South Africa.
 

I am really looking forward to using this service for 7 days as I really want to start watching Entourage and other local productions. If I liked the same, I will get the premium services so that the continuity of watching my favorite series is maintained on all my devices.

 

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Product Review - HUAWEI Mobile WiFi E5220

Hi Guys,

Internet is what keeps us connected and data is what we are paying for to the telecom companies to stay connected. Smartphones are capable these days with Dual SIM to keep you connected to calls as well as data bundles. I am still using a single SIM mobile phone and data bundles along with calls is very expensive package. I bought only data bundle deal and was searching for something to convert that SIM card to wifi connection. I was using my old Nexus One mobile phone as a portable hotspot but with change to a particular telecom connection, it stopped working as one.

I bought Huawei Mobile WiFi E5220 and was very much impressed by the device. The device was easy to setup and takes your regular SIM to connect to your telecom provider. E5220 comes in white and black colors and is less than 30gm in weight. The package contains the main device, rechargeable battery (1150mAh), USB cable to charge the device. You can also use your mini-USB cable to charge the device.

Huawei E5220 can connect upto 10 Wi-Fi enabled connections at the same time with devices like tablets, smartphones, laptop and every device which has wifi receiver built into it. LED light display gives you information about the device in use and connection range just like mobile bars. The device can be switched on from the power button on the front of the device. The battery is replaceable and gives upto 4 hours of continuous wifi connection. On my regular usage after using it for 4 months, the battery life has decreased to about 2-3 hours on continuous switched ON. Also sometimes the device hangs and can't be switched on-off then you need to remove the battery and restart the device for a stable connection.

The best part is that it can be carried anywhere in your pockets and stay always connected to the internet upto the speed of HSDPA 21.6Mbps/HSUPA 5.76Mbps. The device has internal antenna but sometimes in the basement floors or parking, it doesn't work on the same network based on your telecom providers range. The LED indicators are for Signal, Wi-Fi, Battery and Messages. Signal strength is shown by Green, orange and Red in decreasing order of reception. Battery strength is shown as Green, Blinking Green (charging) and Red as low battery.

The wifi device has the same password which is written on the inside of the back cover and can be shared with your family easily. But there is a process to change the same in case someone is using or abusing your expensive data connection. Go to the web management page (http://192.168.1.1) and you can change your SSID and wireless network encryption key using the username and password as admin. Huawei has a Mobile Wifi app also which can control various settings related  to the actual device like battery power remaining, SMS and various other reports on data consumed etc. The device has a RESET button to restore it to factory default settings.

Overall, this is a great device which you can get in the market for around Rs 2500-3000 or R700-800 and it will serve  you well for connecting all your wifi devices to internet. 

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Product Review - HUAWEI E3121 HSPA USB Datacard

Hi Guys, 

Wifi or Internet connection is the basic necessity along with food these days. We all want to stay connected to the internet wherever we are and sometimes the data plans are much cheaper separately as compared to available on mobile bundled plans. In all these cases the USB datacard comes in handy and Huawei is a leader in providing computer accessories. Huawei datacards are not only reliable but works far more better & faster than the other open datacards available in the market. You can choose your own telecom operator as per the cheapest data plans available in the market.

I bought Huawei E3121 from Flipkart and found the device to be very useful with it's SOFT WI-FI feature to convert USB dongle into a wifi hotspot to be used for your iPad, mobile etc. Not only this feature worked perfectly fine but also gave you an extra feature which many datacards don't offer at all.

The datacards looks cool in it's white color body.

The device is easy to install and contains the installations files on it's inbuilt memory. 

The device also has the slot to insert SD card upto 32gb so as to store your files etc. and works as a pen drive too.

 I really liked this product very much and it provides value for money. It's available on Amazon and flipkart for around Rs. 1500. I am using this Huawei device with Afrihost mobile connection here in Johannesburg, South Africa. I would love to review the latest mobiles from the house of Huawei that has taken market by storm. Looking forward to the same...

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