New @NokiaMobile Phones bring Technology that is built to last, Together with an all-new Audio Portfolio

Hi Friends, 

Finnish mobile company HMD Global introduces three new Nokia phones to its refreshed portfolio and significantly expands its audio accessory range

• Nokia XR20: Football legend Roberto Carlos and world champion freestyler Lisa Zimouche pair up to give the new life-proof Nokia XR20 its toughest test yet.
• Nokia 6310: a new member to the Originals family, revamped for the modern-day
• Nokia C30: bigger and bolder in every direction, this C-series hero arrives with the largest screen and battery yet
• Audio accessories: new Nokia audio accessories across four distinct new lines bring the quality you can trust – Go, Micro, Comfort, and Clarity
• Watch the ‘Toughest test’ here.

HMD Global, the home of Nokia phones, today announces three new phones and a new audio portfolio. Built to survive anything life can throw at you, the Nokia XR20 can withstand much more than you’ll ever demand of it.[i] The Nokia C30, a hero device to the C-series, features the largest screen and battery yet. Nokia 6310 is a new member of the Originals family, reimagined noughties classic. Today also marks the biggest Nokia accessory launch to date, with new lifestyle audio products streamlined into four distinct lines – Go, Micro, Comfort and Clarity.

Florian Seiche, CEO, HMD Global:

“We are tapping into consumer pain points around durability and longevity. We did a global trend report8 and found that 73% of consumers want to keep their phone for longer and would if their devices were maintained over time. At HMD, we are empowering people to avoid early device replacement and encouraging a more sustainable consumption through our longevity promises.

We are delighted to announce the Nokia XR20 – a life-proof phone[ii] with our trademark sleek, Nordic design that we built for both consumers and enterprises.

Today we also grow our refreshed X-series and C-series with two shining examples of what these ranges stand for. Our goal is to provide people with products they will love, trust and want to keep for longer.”

Built to withstand the test of life, the Nokia XR20 enhances the X-series

Extreme temperatures, 1.8m drops, 1h underwater and more[iii], the new Nokia XR20 is built for conditions far harsher than the rough and tumble of everyday life. This life-proof phone[iv] is concealed in a sleek, timeless design. So, whilst you’re probably never going to stretch your phone to the extremes of its capabilities, you can be reassured that the Nokia XR20 can endure more than you’ll ever demand of it.

Featuring one of the strongest of screens for extra peace of mind: Corning® Gorilla® Glass Victus™ – it’s amongst the toughest of glass out there.[v] To test its durability, Brazilian football legend Roberto Carlos and female world champion freestyler Lisa Zimouche put the new Nokia XR20 through a series of tough tests. From dunking it in icy water to being kicked, flipped and spun screen-first across a concrete gravel football pitch.

Carlos even recreated his famous banana shot from the 1997 Brazil vs France match to test the device’s durability – three Nokia XR20s were positioned on a goal post for the football sensation to hit in a free kick shootout.

Roberto Carlos, Brazil World Cup winner and Real Madrid legend, said: “I’ve been asked to recreate my ’97 free kick many times over the last twenty years, but never like this before, so I had to accept the challenge. Surely a mobile phone couldn’t survive the wrath of a football. I didn’t think the Nokia XR20 could have withstood the power of my kick. I may not be professional anymore, but I know I still pack a punch, so it was an impressive result.”

Future-proof means freshness that is not just for the day you unbox your smartphone. In addition to the existing X-series longevity promises, the Nokia XR20 comes with four years of monthly security updates, and three years of OS upgrades.

The Nokia XR20 has a reliable 48MP+13MP dual-camera with ZEISS Optics, OZO spatial audio and innovative imaging solutions. The all-new SpeedWarp mode lets you capture a whole lot of adventure in a compact, exciting montage. Pushing the boundaries of the mid-range, it also comes with 5G speeds, 15W wireless charging and superior durability that you’ll love.

Nokia C30 is here to provide more room for your big ideas

Introducing two firsts to the Nokia smartphone portfolio, the new Nokia C30 is a hero of the popular C-series. It comes with the largest battery and biggest screen yet on a Nokia smartphone.

The ever increasing demand for larger screens[vi] sees the current 82% of consumers who are looking for smartphones between 6” and 7” in size grow to 96% by 2025. The huge 6.82” HD+ display on the new Nokia C30 is here to supply what fans have been asking for.

Hard-working individuals and busy days ask for a battery that can keep up. On the Nokia C30, it’s been supersized to an impressive 6000 mAh, giving you enough energy to work up to three days on a single charge – so you can upskill, stream, and connect to those that matter most. Complemented by the quality feel that only a truly durable build can provide. The Nokia C30 is wrapped in a sturdy polycarbonate shell that you can trust, giving you a device that will last.

Awaken the noughties love with Nokia 6310

The newest member of the Originals family celebrates the iconic Nokia 6310 with a fresh new take. The Nokia 6310 is a classic reimagined for today’s connected users. Bringing advanced accessibility, optimised ergonomics, and battery for weeks, it honours everything that Nokia phones stand for. And yes – it still has Snake.

With accessibility at its core, the refreshed larger push buttons and ample display make screen time more effortless and enjoyable. The new zoomed-in menus and larger font options improve readability and text messages can be listened to for ease of use.

New Nokia lifestyle audio accessories that people will love, trust, and keep for longer

Introducing a revamped Nokia audio portfolio, the new accessories bring fans reliable sound on the go. Streamlined into four new, distinct lines – Go, Micro, Comfort and Clarity – each range brings maximum value via unique propositions.

• Go: ultra-high value products offering the highest quality at the lowest possible prices
• Micro: meeting the demand for the compact form factor
• Comfort: a result of consumers seeking optimal comfort in wearables
• Clarity: top-of-the-range quality earbuds integrating the latest tech

Arriving hand in hand with the Nokia XR20, the new Nokia Clarity Earbuds Pro give a high-performance sound with the build quality and battery life that can keep up. The powerful combination of dual-mic environment noise cancellation (ENC), Qualcomm® cVc™, and active noise cancellation (ANC) captures and eliminates background noise for superb call and music clarity.

Alex Lambeek, Global Head of Accessories, HMD Global: “Much like our smartphones, the excellence in Nokia accessories is a result of industry-leading testing for quality. The invaluable insight from our Nokia smartphone community combined with regional insights across the globe has allowed us to grow our ecosystem of companion products to an impressive portfolio. It’s supported by a network of strong partnerships like Binatone that allow us to provide the best for our growing fanbase. Inspired by nature and packaged in paper and soy-based ink to protect it, each new line delivers premium lifestyle experiences at accessible price points.”

Trusted partnerships for best-in-class experiences

Today marks the beginning of two new partnerships with industry-leading providers. Spotify will give Nokia smartphone owners access to 70 million tracks and 2.6 million podcasts out of the box[vii]. Offering added reassurance against malware, ExpressVPN will be available on all new Nokia smartphones in selected markets with a 30-day free trial.

Stephen Taylor, CMO, HMD Global: “We’ve always been proud to partner with the industry’s best for our fans. Today we add two more names to this extended family of leading brands that allow for the most innovative experiences for Nokia phone owners. Every partnership further enhances what we stand for and we collaborate with those we trust, so you can too.”

Pricing and availability

The Nokia XR20 will be available in Ultra Blue and Granite colour options and comes in 4/64GB and 6/128GB configurations. Local pricing, variants and availability will be shared in-market at a later stage

The Nokia C30 will be available in Green and White colour options and comes in 2/32GB, 3/32GB and 3/64GB configurations. Local pricing, variants and availability will be shared in-market at a later stage

The Nokia 6310 will be available in Dark Green, Yellow, Black. Local pricing, variants and availability will be shared in-market at a later stage

[i] Manufactured to a MIL-STD-810H standard which tests equipment to withstand environments expected in certain military applications

[ii] Manufactured to a MIL-STD-810H standard which tests equipment to withstand environments expected in certain military applications

[iii] Based on durability test conducted by HMD Global Oy. MIL-STD-810H certified up to 1.5m drop protection and 1.5m water protection for up to 30 minutes.

[iv] Manufactured to a MIL-STD-810H standard which tests equipment to withstand environments expected in certain military applications

[v] Compared to competitive aluminosilicate glasses from other manufacturers. More info: https://www.corning.com/gorillaglass/worldwide/en/glass-types/gorilla-glass-victus.html

[vi] Android Authority survey, 2020: https://www.androidauthority.com/battery-features-poll-results-1141301/

[vii] https://newsroom.spotify.com/company-info/

viii  https://www.hmdglobal.com/press-releases/biggest-nokia-phones-launch-smartphones-more-affordable-and-long-lasting

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Roberto Carlos Recreates his Classic #FreeKick in ‘Toughest Test’ Against New @NokiaMobile #NokiaXR20 #LoveTrustKeep

Hi Friends, 

• Introducing the first-ever life-proof Nokia phone, built to withstand life’s rough and tumble
• Football legend Roberto Carlos and world champion freestyler Lisa Zimouche pair up to give the new life-proof Nokia XR20 its toughest test yet
• Carlos repeatedly boots the new phone across a concrete gravel football pitch in Madrid, Spain and recreates his famous 1997 banana shot in the ultimate crossbar challenge with the Nokia XR20
• The 5G smartphone is built to survive everything life throws at it: extreme temperatures from +55C to -22C, 1.8m drops, 1 hour under water[i], and more
• Watch the ‘Toughest Test’ here

Footballing sensation Roberto Carlos collides with HMD Global, the home of Nokia phones, to reveal a brand-new life-proof[ii] handset, the Nokia XR20.

From lab testing conditions to a football pitch, the brand-new 5G smartphone met its match when Brazilian legend Roberto Carlos and world freestyle champion Lisa Zimouche put it to test in Madrid, Spain.

The skilled footballing pair put the new Nokia XR20 through a series of tough tests from dunking it in ice water to being kicked, flipped and spun screen-first across a concrete gravel football pitch.

Nokia phones are built on the belief that technology should last for longer; the brand-new life-proof smartphone has been built to last with military-grade resilience paired with four years of monthly security updates, the latest software upgrades for up to three years, and future-proofed 5G[iii].

Stephen Taylor, CMO, HMD Global said: “The average person breaks their smartphone within just 10 weeks of owning it[iv]. The combined expense of protective cases, repairs and warranties can add up to hundreds, leading to early device replacement. We built the Nokia XR20 to be extremely tough to eliminate this cost and to empower people to feel good about keeping their smartphone for longer.”

Roberto Carlos, Brazil World Cup winner and Real Madrid legend, said: “I’ve been asked to recreate my ’97 free kick many times over the last twenty years, but never like this before, so I had to accept the challenge. Surely a mobile phone couldn’t survive the wrath of a football. I didn’t think the Nokia XR20 could have withstood the power of my kick. I may not be professional anymore, but I know I still pack a punch, so it was an impressive result.”

Lisa Zimouche, World Champion Freestyle Footballer, said: “I’m used to kicking and flicking footballs, so I thought trying it with a smartphone would be tough, but within seconds of seeing the set up I was so eager for the challenge. I’ve dropped phones before, and it’s never been a happy ending, so it’s impressive what the Nokia XR20 can do.”

The ‘Toughest Test’ opens with a strong left kick to the ball aimed at the Nokia XR20 from Roberto Carlos, then you see it slide screen-first across the gravel concrete. But owners of the Nokia XR20 can say goodbye to those heart-stopping moments when your phone falls screen-first to the floor. Made from Gorilla® Glass Victus™, it’s four times more scratch-resistant than its competitors[v]. Plus, the clever design of the Nokia XR20 ensures you can enjoy good visibility in direct sunlight and smooth browsing even with wet hands and gloves.

The ‘Toughest Test’ continues with Zimouche’s quick feet putting the device through its paces, as she kicks the ball at three handsets, and knocks them down one by one.

Tension builds as legend Carlos puts the ball down and steps back as he recreates the famous banana shot that made history in the 1997 Brazil vs France match. In the ultimate crossbar challenge, three phones are positioned to a metal red and white striped goal post with their cameras on and filming through a 48MP ZEISS Optics dual camera. The ball careers through the air at an eye-watering speed, and in a matter of milliseconds, the Nokia XR20 captures the ball smashing into it and crashing to the ground.

But it wasn’t just the famous free-kick that the device had to contend with, as the scorching sunshine exposed the handset to 33-degree heat in Madrid, and still, it never wavered or overheated.

Nokia XR20 – the 5G phone built for life’s rough and tumble

Tough on and off the pitch

Built to endure blistering temperatures, this device will follow you on all your family ventures, from sunny beach scrolling in scorching +55C to the icy ski slopes of –20C. For the adventurous or just those that are clumsy, the new handset can also survive the steepest of drops measuring up to 1.8m and survive one hour underwater. Also, if it gets dirty, you can give it a good scrub with soap and water.

Stamina and endurance

Future-proof as well as life-proof, the Nokia XR20 boasts the longest-ever monthly security updates from Nokia phones maker – four years – and up to three years of software upgrades.

With an up to two-day battery life[vi], it will also go the distance on a single charge, but should you need to power up quickly it supports 15W Qi wireless charging and 18W fast charging.

Photo finishes

For memories you want to remember forever, the reliable 48MP ZEISS Optics dual camera will provide excellent portraits or broad landscape shots. Plus, the two flashes bring in the light to the darkness.

The all-new SpeedWarp mode lets you capture a whole lot of adventure in a compact, exciting montage. The Nokia XR20 keeps a steady hand on precious family memories – even when you’re at a sandbox or an adventure park, your footage will look stable with Action Cam mode.

And those moments that need to be recorded and brought back to life, the OZO spatial audio with wind-noise cancellation will ensure your videos are a true representation of the moment itself, without any unwanted sounds interrupting.

When you want the audio to reach further afield, the OZO Playback will be there to broaden the sound with the support of extra loud stereo speakers – they’re mighty enough to hear over a crowd at a BBQ this summer.

The all-new Nokia XR20 is available in Ultra Blue and Granite Grey and comes in 4/64GB and 6/128GB[vii] configurations. Local variants, pricing and availability will be shared in-market at a later stage.

[i] Nokia phones go through 50 rigorous assessments, from force measurement to wear and scratch, as part of Standard Product Requirement (SPR) tests. The assessments are known to be some of the most stringent in the industry.

[ii] Based on durability tests conducted by HMD Global Oy. MIL-STD-810H certified up to 1.5m drop protection and 1.5m water protection for up to 30 minutes.

[iii] 5G coverage is limited and might not be supported by your network service provider. Actual speed depends on network and other factors.

[iv] Statista, 2020

[v] Compared to competitive aluminosilicate glasses from other manufacturers. More info: https://www.corning.com/gorillaglass/worldwide/en/glass-types/gorilla-glass-victus.html

[vi] Based on a real-life usage test by HMD Global. See more info here: https://www.nokia.com/phones/en_za/nokia-xr-20

[vii] Pre-installed system software and apps use a significant part of memory space.

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Football Stars Teased for Launch of the first life-proof Phone, designed for the long run @NokiaMobile

Hi Friends, 

The owner of one of the most powerful kicks in football is set to go head-to-head with a resilient new device expected to be announced globally on 27th July. 

The time has come for one of the most powerful kicks in football to collide with the strength of a brand-new Nokia device, and there’s only room for one winner. A footballing legend will join freestyle champion, Lisa Zimouche, to put a new life-proof phone through a series of high impact challenges.

Stephen Taylor, Chief Marketing Officer for HMD, the home of Nokia phones said: “Our latest phone is tougher than the status quo, it’s built for everything life can throw at it, literally. And it is about to take on its toughest match yet.

We create Nokia phones with technology that lasts for longer, we want our customers to be able to love, trust and keep their phones. In the coming days, we will truly demonstrate our latest devices capabilities with the hand of the talented freestyle champion, Lisa Zimouche and a footballing sensation.”

More info is expected on 27th July. 

Cheers!!!

Support me if you like reading this blog post by buying me a cup of tea or coffee - https://www.buymeacoffee.com/TheLifesWay Contact at thelifesway@gmail.com to collaborate and promote your services and products. Subscribe to my YOUTUBE Channel for giveaways, product reviews and mystery unboxings. #TheLifesWay #9YearsofTheLifesWay. Namaste!