Showing posts with label IFA Berlin. Show all posts
Showing posts with label IFA Berlin. Show all posts

Friday, 31 August 2018

@HuaweiZA Launches Kirin 980, the World’s First Commercial 7nm SoC #ExperienceSmarter #HuaweiIFA2018 #IFABerlin #IFA18

Hi Friends, 
 
In his IFA 2018 keynote titled “The Ultimate Power of Mobile AI”, Huawei Consumer Business Group CEO Mr. Richard Yu introduced the Kirin 980, the system on a chip (SoC) that will bring about the next evolution of mobile AI. As the world’s first commercial SoC manufactured with Taiwan Semiconductor Manufacturer Company’s (TSMC) 7nm process, Kirin 980 combines best-in-class performance, efficiency, connectivity features, and Dual NPU AI processing power.
@HuaweiZA Launches Kirin 980, the World’s First Commercial 7nm SoC #ExperienceSmarter #HuaweiIFA2018 #IFABerlin #IFA18
“Last year, we showed the world the potential of On-Device AI with the Kirin 970, and this year, we’ve designed an all-around powerhouse that not only features outstanding AI capabilities but also brings cutting-edge raw performance to consumers,” said Mr. Yu. “Equipped with all-new CPU, GPU, and Dual NPU, the Kirin 980 is the ultimate engine to power next-generation productivity and entertainment applications.”

Absolute Superiority
The cutting-edge TSMC 7nm process technology enables Kirin 980 to pack 6.9 billion transistors within a 1cm2 die size, 1.6 times of the previous generation. Compared to the 10nm process, the 7nm process delivers 20 percent improved SoC performance and 40 percent improved SoC power efficiency.

The Kirin 980 is also the first SoC to embed Cortex-A76 based cores, which are 75 percent more powerful and 58 percent more efficient compared to their previous generation. The Kirin CPU subsystem uses an intelligent Flex-scheduling mechanism that creates a 3-level energy efficiency architecture consisting of two super-big cores based on Cortex-A76, two big cores based on Cortex-A76, and four little cores Cortex-A55. Compared with the traditional big.LITTLE design, this solution designates the large high-performance cores to handle immediate, intensive workloads; the large, high-efficiency cores to provide sustained performance; and ultra-efficiency cores to tackle everyday, light activities with extreme power efficiency. Running at higher clock speeds compared to the prior generation, Kirin 980 enables quicker app launch times, better multi-tasking and a generally smoother user experience.

As graphics in mobile games have become more and more sophisticated in recent years, Huawei has integrated the Mali-G76 GPU into the Kirin 980 to deliver unparalleled gaming experiences. Debuting with the Kirin 980, Mali-G76 offers 46 percent greater graphics processing power at 178 percent improved power efficiency over the previous generation. Mali-G76 also features an innovative clock boosting technology that utilizes AI to intelligently identify gaming workloads and adjust resource allocation for optimal gaming performance.
@HuaweiZA Launches Kirin 980, the World’s First Commercial 7nm SoC #ExperienceSmarter #HuaweiIFA2018 #IFABerlin #IFA18
Industry’s First “Dual-Brain” Power
The latest Kirin SoC represents a new era of On-Device AI. The Dual NPU Kirin 980 elevates the On-Device AI experience with greater processing power and intelligence. The synergy between the Dual NPU results in an image recognition capability that is greater than the sum of two—the Kirin 980 can recognize up to 4,500 images per minute, up 120 percent compared to Kirin 970, further demonstrating Huawei’s industry leadership in the On-Device AI space. Additionally, Kirin 980 supports common AI frameworks such as Caffee, Tensorflow, and Tensorflow Lite, and provides a suite of tools that simplify the difficulty of engineering On-Device AI, allowing developers to easily tap into the leading processing power of the Dual NPU.

Full-Featured ISP
In pursuit of the best smartphone photography experience, Huawei integrated its proprietary fourth-generation ISP into the SoC. In addition to a 46 percent increase in data throughput compared to its predecessor, the new ISP also provides better support for multi-camera configurations, as well as an all-new HDR color reproduction technology that can manipulate picture contrast to highlight objects on various parts of an image. In addition, Kirin 980 utilizes the Multi-pass noise reduction solution that accurately removes artifacts without scrubbing away image details, resulting in better quality on images taken in low-light scenarios. Another new feature of the ISP is improved motion tracking. When a user attempts to snap a photo of a moving person, the ISP can still recognize the subject with 97.4 percent accuracy so any user can capture fleeting moments with ease.

The rise of video-centric social media platforms brought together with it a surge in demand for video capture features. Kirin 980 adopts a new pipeline dedicated to processing video captures, allowing the camera module to shoot videos with 33 percent shorter delay.

World-Class Connectivity
To deliver the best connectivity to users of Kirin 980-powered devices, Huawei integrated the world’s first modem supporting LTE Cat.21 with a peak download speed of 1.4Gbps. Additionally, the Kirin 980 supports carrier aggregation, even across frequency bands, so users are free to choose their mobile operators and still enjoy the same premium connectivity experience, regardless of where they are.
@HuaweiZA Launches Kirin 980, the World’s First Commercial 7nm SoC #ExperienceSmarter #HuaweiIFA2018 #IFABerlin #IFA18
Inspired by Nature
At IFA 2018, Huawei also announced the launch of two new gradient variants for the HUAWEI P20 Series: Morpho Aurora and Pearl White, expanding its range of gradient colors to four. When creating these two unique hues, Huawei once again turned to nature for inspiration. The Morpho Aurora was inspired by the Morpho butterfly, while the Pearl White exudes the same elegance as the iridescent mother-of-pearl.

The next-generation AI experience is around the corner. Stay tuned for the launch of the first Kirin 980-powered Mate Series device, which is scheduled to arrive in October*.
 
Cheers!!!
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Tuesday, 24 October 2017

@HuaweiZA Unveils The HUAWEI Mate 10 and HUAWEI Mate 10 Pro #AndroidSmartphone

Hi Friends,

Disruptive innovation often begins with bold dreams. During IFA Berlin, Huawei Consumer Business Group introduced its first AI mobile chipset, the Kirin 970. Huawei in Munich, Huawei announced the Mate 10 Series, which will open the door to new AI mobile applications. The HUAWEI Mate 10, HUAWEI Mate 10 Pro, and PORSCHE DESIGN HUAWEI Mate 10 are breakthrough AI devices that combine innovative hardware, the Kirin 970 chipset and EMUI 8.0. The HUAWEI Mate 10 Series continues its legacy of superior product performance and long-lasting battery life, while integrating New Leica Dual Camera technology.

“As we enter the age of intelligence, AI is no longer a virtual concept but something that intertwines with our daily life. AI can enhance user experience, provide valuable services and improve product performance,” said Richard Yu, CEO, Huawei Consumer Business Group. “The HUAWEI Mate 10 Series introduces the first mobile AI-specific Neural Network Processing Unit, launching a new era of intelligent smartphones.” 
@HuaweiZA Unveils The HUAWEI Mate 10 and HUAWEI Mate 10 Pro #Mate10Pro
South Africa will be among the first to have the Mate Series smartphone in country, with the HUAWEI Mate 10 Pro and the PORSCHE DESIGN HUAWEI Mate 10.

“We are delighted to bring the Mate 10 Pro and the Porsche Design Mate 10 to South Africa as we believe these smartphones will cater for the South African consumer needs as we enter the age of AI,” said Likun Zhao, GM, Huawei Consumer Business Group SA.

“Consumers will be able to pre-order their devices online after our local launch on the 6th of November 2017,” he added.

Key features include:

  • Kirin 970, the world’s first AI processor for smartphones with a dedicated Neural Network Processing Unit (NPU);
  • A 3D Glass Body featuring a barely-there-bezel, HUAWEI FullView Display and HDR10 supported technology for intensely vivid and brighter colors;
  • TÜV Fast-Charge Safety Certified HUAWEI SuperCharge and 4000 mAh battery with AI-powered Battery Management;
  • New Leica Dual Camera with SUMMILUX-H lenses, with both featuring an aperture of f/1.6, and intelligent photography including AI-powered Real-Time Scene and Object Recognition and AI-powered Bokeh Effect;
  • An all-new, simplified EMUI 8.0 based on Android™ 8.0.
@HuaweiZA Unveils The HUAWEI Mate 10 and HUAWEI Mate 10 Pro #Mate10Pro
A New, Mobile AI Computing Architecture for Intelligent Mobile Experiences
The HUAWEI Mate 10 and HUAWEI Mate 10 Pro are the first devices powered by the new Kirin 970 processor and deliver AI enhancements for a faster, more customized mobile experience. The Kirin 970 is built using an advanced TSMC 10nm semiconductor manufacturing process, and features an octa-core ARM Cortex CPU, a first-to-market Mali G72 12-core GPU and the first NPU designed specifically for a mobile device. The Kirin 970 also has a new dual ISP for AI-powered intelligent photography.

The specialized NPU, combined with Huawei’s innovative HiAI mobile computing platform, means the Kirin 970 delivers 25x better performance and 50x greater energy efficiency for AI-related tasks, compared to four Cortex-A73 cores. The HUAWEI Mate 10 Series is also the world’s fastest smartphone supporting super-fast LTE connectivity and download speeds. The device comes with the world’s first dual 4G SIM support and dual VoLTE connections.

By combining individual and collective intelligence for on-device AI, the new HUAWEI Mate Series delivers real-time responses to users, including AI-powered Real-Time Scene and Object Recognition and an AI Accelerated Translator. Kirin 970 is an open, mobile AI computing platform for third parties to create new and imaginative AI applications and which extends Huawei’s processing capabilities to the entire value chain.

Design Qualities for New Levels of Sophistication and Comfort

With an all-new HUAWEI FullView Display, the HUAWEI Mate 10 features a stunning 5.9-inch screen with a 16:9 display, barely-there-bezel and HDR10 to support vivid colors. The 6-inch HUAWEI Mate 10 Pro features an 18:9 OLED display, high screen-to-body ratio and HDR10 for dynamic video viewing.

The iconic devices feature a 3D Glass Body, beautifully and symmetrically curved on all four sides for an ergonomic hold. The back of the devices feature a reflective band design to highlight the New Leica Dual Camera.

The HUAWEI Mate 10 Pro is also IP67 Water and Dust Resistant. 
@HuaweiZA Unveils The HUAWEI Mate 10 and HUAWEI Mate 10 Pro #Mate10Pro
New Leica Dual Camera and AI-powered Battery Management for the Next Era of Smartphone Use
Huawei has again partnered with Leica to co-engineer the dual lens camera for the HUAWEI Mate 10 and HUAWEI Mate 10 Pro. They combine 12-megapixel RGB + 20-megapixel monochrome sensors, Optical Image Stabilization (OIS), dual lenses with the world’s largest aperture of f/1.6, AI-powered Bokeh Effect and AI-powered Digital Zoom. New AI-powered Real-Time Scene and Object Recognition, which automatically chooses camera settings based on the object and scene, supports an advanced AI-powered Digital Zoom function with AI Motion Detection for clearer and sharper pictures.

The HUAWEI Mate 10 and HUAWEI Mate 10 Pro pack a 4000 mAh high-density battery featuring a smart battery management system that understands user behaviour and intelligently allocates resources to maximize battery life. It supports 4.5V / 5A low-voltage fast charging, powering the device from 1 percent to 20 percent in 10 minutes, and 1 percent to 58 percent in 30 minutes.² Additionally, HUAWEI SuperCharge is the world’s first fast charging technology to receive TÜV Fast-Charge Safety Certification, ensuring safe end-to-end charging.

The HUAWEI Mate 10 and HUAWEI Mate 10 Pro will launch with Huawei’s all-new EMUI 8.0 powered by Android™ 8.0. Features include an AI Engine to fully leverage the capabilities of the Kirin 970; an AI Accelerated translator to deliver faster and more accurate interactive translation for a smoother communication experience; an easy projection feature to connect the new Huawei Mate Series to a larger screen; support for a full desktop experience – either mirroring or extending the smartphone display like a PC.

New Accessories
Huawei also launched three HUAWEI Mate 10 accessories: the EnVizion 360 Camera, SuperCharge™ Power Bank, and Smart Scale.
  • The EnVizion 360 Camera can shoot 5K photos and 360-degree 2K videos with multiple viewing modes for users to share across their social media channels.
  • Huawei’s SuperCharge™ Power Bank supports a 4.5V / 5A low-voltage fast charge.
  • The Smart Scale can monitor and analyze health information such as body fat percentage and Body Mass Index through a mobile app.
For more information, please visit: http://consumer.huawei.com/en/
Facebook: https://www.facebook.com/huaweimobile/
Twitter: https://twitter.com/HuaweiMobile
Instagram: https://www.instagram.com/huaweimobile/
YouTube: https://www.youtube.com/user/HuaweiDeviceCo
LinkedIn: https://www.linkedin.com/company/10617746/

Cheers!!!

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