Showing posts with label IFA. Show all posts
Showing posts with label IFA. Show all posts

Tuesday, 19 September 2017

A Memoir - This Month Last Year - Sep 2016 www.thelifesway.com #TheLifesWay

Hi Guys, 

September is the start of the spring season and also the launch events starting from iPhone to many others who wants to cash in on the festival season in India. This is the time when Hindu community starts their celebrations towards the festival of lights and in Johannesburg Spring Walks is the talk of the season which converts to Jacaranda takes the center stage in October. 

1. Escape to Planet rAge - The Awesome Gaming Expo 07 to 09 October 2016 @rAgeExpo @TicketProDome - http://www.thelifesway.com/2016/09/escape-to-planet-rage-awesome-gaming.html - rAge has been one of my favourite events and this was my 3rd year at the show and this time I went with my family. The show was fully packed and there was no space to walk too. I really missed the CNA shop but there has been some new brands to showcase their latest gaming technology. Again this year rAge expo will celebrate it's 15th anniversary and it's going to be even bigger and better. I am looking forward to this year's event. 

2. Sometimes you do a lot of stuff for several brands but receive nothing in return, so is the case with Huawei. I have always tried to win their sponsorship to get one of the best product either Mate series or the P series smartphone but it never happened till now. The number of posts I have done for them is much more than their most of the sponsored media and celebrities also but still nothing in return. These are all the posts in a single month of September 2016 for the brands leading to hundreds of tweets, retweets and other social media sharings. 
3. Acer Africa too launched several products this year as well as in IFA 2016 and send me various press releases to share on my channels. This year they launched their online shop and you can buy some of their products at some amazing deal prices at shopacer.co.za


This brand also feels that my social media influence is not that much but never received the data from their end as to how much it is? Sometimes, it makes me think to close down The Life's Way social media channels but then I see a lot of unfinished tasks at my hands that I can't close this business in such adversaries.
  
4. Lenovo in all my engagements till now, I have only received one 4gb pendrive that too at one smartphone launch and nothing else. I don't know what to say about the same but here are some posts which I did for them in Sep 2016. 


5. A Memoir - This Month Last Year - Sep 2015 www.thelifesway.com #TheLifesWay - http://www.thelifesway.com/2016/11/a-memoir-this-month-last-year-sep-2015.html - My favorite stories from last years September and connecting the dots during those times. 

Spring Cleaning can be applied to all parts of your life if I think about it, it can be used to clean all those brands and PR companies where you are getting nothing in kind or favour. As social media is all about give and take and If I am not getting benefits out of the brand, I won't invest my time and efforts into that brand. It can also be applied to all your old stuff which you haven't used in the last year. It's just that we are attached to so many things and always think that it might be handy sometime or someday but that time never comes and we are caught in that vicious circle all the time. 

Cheers!!!

Contact me at thelifesway@gmail.com to blog, share and influence about your products and services on all my Social Media channels #TheLifesWay #PhotoYatra !

Tuesday, 8 September 2015

Smart Watch @HuaweiZA finally makes it's debut #IFA2015

Hi Guys,

Huawei today officially introduced the new Huawei watch to European markets at the IFA trade show in Berlin. The watch, with its classic design inspired by Swiss timepieces, is the first smartwatch in the Huawei wearable family and seamlessly bridges the gap between fashion and technology. Beyond a fashion statement, the watch enables users to stay connected wherever they are with notifications of calls, texts, instant messages and emails. 

Crafted to meet the expectations of the fashion conscious user, including a fully circular 1.4-inch touch-sensitive AMOLED display, coated in scratch-proof sapphire crystal (the favoured choice among Swiss watch manufacturers) and a cold-forged stainless steel frame, its design embodies the space where fashion meets technology. The watch is 42mm in diameter - the traditional dimension for wristwatches – with a unique design with its crown located at the two o’clock position. 


The watch comes in a three different colours including rose gold, stainless steel and black and the ability to select from a variety of bespoke watch face designs, across a range of classic, luxury, business, feminine, modern and simple aesthetics. There is also a choice of straps including stainless steel mesh, stainless steel links, rose gold, and black-plated stainless steel links, and brown and black leather. The straps are easy to change and users can fit any watch strap with 18mm width lug interface.
The Huawei watch is a perfect exercise companion with a heart rate sensor to measures heart rate and the 6-axis motion sensor can track activities including walking, running, cycling and mountain climbing. It is also able to download music for offline playback via Bluetooth, which can also link up to wireless headphones.

The watch is powered by the latest version of Android Wear, which for the first time supports both Android and iOS devices. Music can be started with voice commands and users can search for destinations and navigate there using the same voice actions. Locating missing phones has never been easier than with the watch’s “find my phone” function.

While the watch sets the bar from a technology standpoint Huawei is teaming up with international fashion photographer, Mario Testino to produce a campaign featuring American supermodel Karlie Kloss and one of the world’s top male models, Sean O’Pry. This is the first time that Huawei has worked with these fashion icons to convey its vision of a world where fashion and technology converge. 

South African availability and pricing will be announced at a later date. Every smartphone and other brands are running towards making these smart as well as lifestyle watches and Huawei has made an impressive attempt on the same too. I am still thinking which one I will wear on my wrist first but I am totally fallen for Fitbit Charge HR which has limited functionality as compared to smartwatches but it has what I want to check daily and that is my sleeping pattern. 


For more information, please visit: consumer.huawei.com  /follow them on: Facebook: facebook.com/HuaweiDeviceTwitter: twitter.com/HuaweiDeviceGoogle+: google.com/+HuaweiDeviceYouTube: youtube.com/HuaweiDevice /Flickr: flickr.com/HuaweiDevice

Cheers!!!

Follow me on twitter @araijain or @thelifesway 
Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in 
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Monday, 7 September 2015

Mate S: @HuaweiZA Luxurious Smartphone unveiled #IFA2015

Hi Guys, 

Huawei unveiled its new flagship smartphone, the Huawei Mate S, at a special event in Berlin. The Mate S features new luxury-focused design packed with innovative technology to deliver the best possible Android experience. Key features of the new phone include a floating 2.5D screen, a pressure sensitive touch system and a new battery technology to give the users the maximum usages from a single charge. This is in addition to enhancements to the camera, the fingerprint reader and the touch controls introduced in previous models. 
“Our goal in designing the Huawei Mate S was to develop a smartphone that offers a personalised experience, rather than a commoditised one,” said Richard Yu, CEO of Huawei Consumer BG. “The Huawei Mate S is based on insights we gathered about human interaction – most notably that touch is a natural action we take to understand our world. The Huawei Mate S redefines how we incorporate touch technology into our smartphones, breaking through the conventional way of touch screen control and ushering in new imagination for human-machine interaction.”

The Mate S’ touch screen control technology uses an unconventional design to strike a balance between the phone’s brilliant capabilities and its stunning visual appearance. Building on the revolutionary Huawei Mate 7 smartphone, the Mate S features a 5.5 inch 2.5D AMOLED screen that is 7.2 millimeters thick at the centre but with a width on the edges of just 2.65 millimeters. The arched back cover is designed to fit perfectly into the palm of a hand, making the phone less likely to be dropped. 

Touch is at the heart of the Huawei Mate S, creating an enhanced experience for users that simplifies their interaction with the device. When viewing photos, they can be quickly previewed and enlarged by pressing the screen with one finger, streamlining the operations of a traditional phone. The Mate S can also be used as a scale to weigh objects. The phone is equipped with Fingerprint 2.0, an upgraded version of the advanced chip level security and one-key unlock technology pioneered in the Mate 7. Fingerprint 2.0 halves recognition speeds, with more accurate self-learning functions. It can also be used to control the notification bar, erase unread notifications, preview pictures, and hold and take phone calls. All of these options improve the one hand operation of the phone. 

Fingerprint 2.0 and Knuckle Control 2.0 – technology first introduced in the Huawei P8 – simplifies how users switch between app operations and take screenshots. The feature offers users a new way to interact with their phone: drawing a “C” with their knuckle activates a camera, while double-clicking the screen with a knuckle records the screen in the form of a video. With these options, every type of touch provides an opportunity to be innovative.

The Mate S is equipped with a camera that considers users’ needs in everyday life as well as professional camera setting. The 13-megapixel rear camera features an advanced sensor with optical image stabilisation, dual color-temp LED flash lights, and independent image signal processor camera units, all of which combine to capture higher quality pictures faster. The Mate S takes camera capabilities one-step further by offering an 8-megapixel front camera with soft, front lights to improve selfies. 

The professional camera mode allows for manual adjustment of ISO, exposure compensation, exposure time, white balance and focusing, and functions such as the grid, and flash-assisted focusing. 
The Mate S takes regular recording functions to the next level by leveraging three microphones to support a smart direction algorithm. The Mate S’ beam-forming algorithm allows all three mics to focus on the sounds coming from where the phone is facing, enabling a clear recording with minimal background noises. For consumers on the go, the Mate S also supports Mopria printing general protocol, which includes 700 printer types across 29 leading brands. 

The Mate S will be initially available in more than 30 countries including China, France, Germany, Israel, Japan, Spain, South Africa and UAE. The Mate S will be available for pre-order in Western Europe on Vmall.eu starting Tuesday, September 15. Exact South African availability and pricing will be announced at a later date. I am awaiting this awesome new upgrade as I loved Huawei Mate 7 when I had it for review. I am loving some of the latest features in Huawei P8.  

For more information, please visit: consumer.huawei.com

Follow the brand on:  Facebook: facebook.com/HuaweiDeviceTwitter: twitter.com/HuaweiDevice /

Cheers!!!

Follow me on twitter @araijain or @thelifesway 
Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in 
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay