The Life's Way - Journey of Visual and Written Content through Brands

Wednesday, 28 October 2015

Desire 626 comes to @HTCSouthAfrica #HTCOneLifeSA

Hi Guys,

HTC Corporation (“HTC”), a global leader in mobile innovation and design, has announced the HTC Desire 626, the successor to the HTC Desire 620. With a variety of color combinations, endless personalisation options, and an enhanced camera that enables sharper photography, the affordable smartphone lets you express yourself your way like never before.

Unique design and advanced features enable self-expression
The HTC Desire 626 offers vivid colours in a beautifully crafted dual-tone design, and delivers a unique user experience. Easy and intuitive to use, it runs on Android™ 5.1 and features HTC Sense™, which provides an enhanced, fully customised Android functionality. With the HTC Sense interface, you can change the look of your phone’s interface as often as you change your own style; maximum customisation, minimum effort. These endless personalisation possibilities allow you to create, share and realize your full potential.

Powered by a Snapdragon™ 1.2GHz Quad-Core processor, the HTC Desire 626 delivers a smooth and reliable experience with the capability to allow you to effortlessly stream videos, run your latest app, play your favourite games or flick through your latest photos and it all comes to life on the vibrant 5 inch HD LCD screen.

Keeping an eye on breaking stories or your social feeds is made easy with HTC BlinkFeed™, which provides easy access to your own personalised stream of online content in seconds, allowing you to stay updated at a glance, directly from your homescreen.
Capture life from all angles wherever you are
Whether you have a passion for photography or capturing short impactful videos, the HTC Desire 626 can be your perfect pocket companion. With the choice of an enhanced 13MP main camera or a 5MP front camera, photos and selfies can be taken from any angle, ensuring you can fully express yourself with sharper images and selfies.

The HTC Eye™ Experience allows you to easily edit your shots for instant effects thanks to built-in enhancements. The HTC Desire 626 also features the ability to capture high-quality 1080p video using either the front or rear facing cameras, which can be turned into mini movies that can be shared with friends and family using the HTC Zoe Highlights feature.

With a range of storage options, from 16GB internal memory to a MicroSD slot that supports up to 2TB additional storage, you can save and share every photo, video and experience that defines you, as often as you wish.

The HTC Desire 626 will be available from MTN stores nationwide in November 2015. I am looking forward to review the same as soon as it's available for the same. It will be my first HTC phone in affordable range to be reviewed. 

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Tuesday, 27 October 2015

Rush to @MontecasinoZA for Second Annual @MercedesBenz_SA Club 2 Door Day #1Nov

Hi Guys,

Clear your diary in advance and join Montecasino later this year to feast your eyes on one of the most sought-after car brands in the world! 

Yes, you guessed it right - It's Mercedes Benz from the start to till date all for your eyes to cherish!

After a successful debut event last year, the Mercedes Club 2 Door Day will return for its second annual offering on Sunday the 1st of November. The Montecasino Outdoor Piazza will be filled with around 70 2-door Mercedes Benz cars dating all the way back to the pre-50s era, from coupes and convertibles to gullwings, roadsters and AMG derivatives, to name but a few!

Book your table at one of Montecasino’s diverse range of restaurants and bring the family out to commemorate one of the most respected names in motoring history. Entry is FREE of charge, with Alchemy performing live on stage throughout the day.

· Date: 01 November 2015
· Time: 09h00 – 14h00
· Venue: Montecasino Outdoor Piazza
· Cost: FREE entry to all

For more information on the various entertainment options offered by Montecasino, go to www.montecasino.co.za, join us on Facebook at www.facebook.com/montecasino or follow us on Twitter at @MontecasinoZA.

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

A Memoir - This Month Last Year - Nov 2014

Hi Guys,

November last year was something I was looking forward to as it was time to plan the upcoming holidays in the festive season of December. I was very happy with the success of my blog as it started picking up and I got a lot of invites to attend the launch events from many brands. 

1. @SamsungSA #GALAXYNote4 - WORLD TOUR 2014 - CAPE TOWN - http://www.thelifesway.com/2014/11/samsungsa-galaxynote4-world-tour-2014.html & http://www.thelifesway.com/2014/11/samsungmobilesa-galaxy-note-4-media.html - Samsung launched their flagship phablet Note4 and everything was grand about the launch event. I stayed at The Cullinan in CapeTown for the same and really loved the weather of the city. Cape Town is one of the best beach cities around the world. I really loved Note4 a lot as I got to review the same for a week. I took my Nikon D7000 to the event and took all the photographs using the same. 

2. @SurteeGroupZA - 7 For All Mankind - @SandtonCity Store Launch - http://www.thelifesway.com/2014/11/surteegroupza-7-for-all-mankind.html - I really loved the photographs that I took at the launch event using my Samsung NX300. These branded jeans was way beyond the reach of my purchasing ability as the range starts from around R4500. It was great to be invited to all the launch events as you get to meet new people and make friends out of them. 
3. Automobilia Artworks & Memorabilia - Launch Johannesburg - http://www.thelifesway.com/2014/11/automobilia-artworks-memorabilia-launch.html - If you a fan of F1 and everything related to fast cars and bikes then this will be a heaven for you in Johannesburg for all the collectibles that you can buy here at this shop. The launch was really an eye opener for me to go through all the types of collectibles that can be bought if you are a real fan. I used Samsung NX300 for covering this event. 

4. @FrysFamily Vegetarian Event @ Capsicum Culinary Studio, Johannesburg - http://www.thelifesway.com/2014/11/frysfamily-vegetarian-event-capsicum.html - It was my first class of cooking in a professional environment from everything that is vegetarian. I never thought that I can make some great dishes just following instructions of the experienced chef's from Capsicum Culinary School. The difficult part was the collaboration that I had to do with my partner in the class as we disagreed on presentation of our cooked food. Anyways, we won a dinner party for 10 fully sponsored by the Fry family of meat free vegetarian products made of Soya. I used Samsung NX300 for covering this event. 

5. Product Review - Mitchum Deodorants with Oxygen Odor Control
- http://www.thelifesway.com/2014/11/product-review-mitchum-deodorants-with.html - I really loved using the Mitchum Deodrants as they keep you sweat free for long hours. Deodorants is a necessity in summers and some people who don't use it really kills other people if they are travelling in bus, metro or any means of public transports. Revlon is the parent company behind the Mitchum range of deodorants. 

Overall, November was the month of packing as I was shifting my house as my family was joining me in Johannesburg. I really missed my time in my previous house as I watched and saw a lot of TV series online. From 24 to House of Cards to Breaking Bad and Game of Thrones I loved watching all the serials. 

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Titanic – The Artifact Exhibition @TitanicExpo #Johannesburg #SouthAfrica

Hi Guys, 

"Titanic" needs no introduction and those who are not old enough still knows about the movie starring Leonardo DiCaprio and Kate Winslet with "Every night in my dreams - My Heart will go on" playing in your background by Celine Dion.

Expo RSA's - Titanic: The Artifact Exhibition is in South Africa this year, opened at the Zone in Rosebank from 18th September until 8 November, before it moves to the Watershed at the V&A Waterfront in Cape Town from 27th November until March 2016. There are only 10 days left of the great history in Johannesburg to go and see the same.
“Although the ‘ship of dreams’ met its demise over a century ago, the spirit of the Titanic and its passengers live on through ‘Titanic: The Artifact Exhibition,’" says Nick Dreyer, COO of Expo RSA. 

The 1500-square-meter exhibit features numerous real artifacts from the Titanic and scale recreations of parts of the famous ship. The exhibit also features a re-creation of the freezing temperatures felt on that fateful April night complete with an interactive ice-berg. In addition, visitors can walk through authentically recreated first- and third-class rooms, with furnishings by the original manufacturers.
Educational, emotional, and appropriate for all ages, Titanic: The Artifact Exhibition takes visitors on a journey through the life of Titanic, paying homage to the indomitable force of the human spirit in the face of tragedy. 

Tickets are available at www.webtickets.co.za and priced for all ages including adults, students, pensioners and children, with special discounts available for big groups, school groups and corporates. In addition there are both Titanic Dining Experiences available in Johannesburg and Cape Town.
I have 10 couples tickets to giveaway to the Titanic exhibition, just tell me "Why do you want to see the exhibition?" - Reply via comments, tweets and follow @TitanicExpo & @Thelifesway on twitter 
Do reply as soon as possible as winners are bring drawn till it reaches 10 tickets. 

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Wednesday, 21 October 2015

#BeBrilliant With The Latest @HTC One A9 #HTCOneLifeSA

Hi Guys,

HTC unveiled the latest addition to the award-winning HTC One family, the HTC One A9. Melding the best of HTC’s acclaimed design and innovation with the latest from Google’s Android, this is a stunning, no-compromise smartphone that stands out from the crowd. Built for people who want a better choice, the HTC One A9 is a smartphone that combines striking design on the outside with the newest features of Android 6.0 Marshmallow with HTC Sense on the inside to create an unrivaled smartphone experience.


“HTC is a smartphone pioneer, having delivered the first Android smartphone, the first Windows smartphone, the first 4G smartphone, and the first all-metal smartphone,” said Cher Wang, chairwoman and CEO, HTC. “Today we’re taking that heritage of innovation to the next level, unveiling a phone that stands apart in a market increasingly dominated by a company which controls every aspect of your phone. The HTC One A9 breaks from this trend by offering an incredible design, fantastic performance, cutting-edge software features and the freedom to take full control of your smartphone experience.
Metalmorphics: A new standard of all-metal design excellence 
An evolution of the iconic HTC One family design, the HTC One A9 draws on the natural beauty around us, by using rich, striking colors and unique finishes – an approach called “metalmorphics.” New curves, refined edges, and precision-cut ridges on the power button flawlessly combine with the super-thin metal frame giving the phone a natural and lightweight feel. The elegant dual finish, available in a Carbon Gray, Opal Silver, Topaz Gold and Deep Garnet, is painstakingly brushed with hairline detail and bead-blasted before the sides are polished, giving additional depth and richness that is unique to the smartphone market. Finally, in a stunning fusion of metal and glass, a 5-inch, edge-to-edge, 2.5D Corning® Gorilla® Glass 4, Full HD AMOLED screen cascades into the metal frame, giving you brighter and more vivid colors for brilliant graphics and gaming, even in direct sunlight. 
Unleash your inner photographer 
Your best camera is the one you use whenever the moment strikes, so it should be able to capture stunning shots in any situation. The HTC One A9’s front and rear cameras, coupled with powerful yet simple editing tools, mean epic photos and videos are only a tap away. Its main 13MP rear camera features Optical Image Stabilization (OIS), which automatically minimises hand shake and corrects vibrations to give you a crystal-clear picture every time. Meanwhile, the front UltraPixel camera delivers the best self-portraits in any lighting condition, using HTC’s UltraPixel sensor to capture 300% more light than conventional smartphone cameras.

With the HTC One A9, no detail is too small. Offering an optional Pro mode to capture the perfect photo without being a photography expert, you can also save photos using RAW capture – a tool used by professional photographers – for an unmatched level of detail and post-shot editing flexibility. Or you can keep things simple with Photo Editor’s one-button enhancement feature, which automatically brightens colors and sharpens edges for unbelievably clear and crisp photos.

Sometimes a still photo just isn’t enough. With the HTC One A9’s Hyperlapse editing tool you can speed up your videos to 12 times as fast for a dramatic time-lapse effect, creating an immersive video that perfectly captures the moments that matter. Speed through your video or use capture mode to edit in slow motion, highlighting those unforgettable memories. Or use HTC Zoe to easily and automatically mix your best shots and videos into one professional-looking highlight reel that can be shared with friends and family to tell the story of any moment from every angle.
Awesome audio: music the way it’s supposed to sound 
Game changing audio has always been core to the HTC One family - the HTC One A9 delivers amazing sound quality, with HTC BoomSound™ integrated into the headset combined with Dolby Audio™ surround technology, delivering immersive, vibrant sound that matches a live experience in your headphones by taking high-resolution audio to the next level. With a built-in DAC that delivers audio at 24-bit, 192KHz quality – better than CD quality – it provides a richness and depth like you’ve never before heard from your music collection. A powerful high-output headphone amplifier, with double the output of other handsets, provides more power and dynamic range so you can hear every nuance of your favorite music, videos and games. Optional high-resolution audio certified HTC Pro Studio Earphones deliver both noise isolation and truly immersive sound.

Cutting-edge software: Android 6.0 Marshmallow
The first non-Nexus smartphone powered by Android 6.0 Marshmallow, the HTC One A9 brings Google’s latest innovations and the simplicity of HTC Sense right out of the box. Combined with a multi-directional fingerprint scanner, Android Pay makes purchasing items as secure and as easy as “tap, pay, done.” Google’s Now on Tap feature also intuitively provides contextual information about whatever is on your screen – look up reviews for a movie from a text, hear a song mentioned in a blog post, or book seats at a restaurant from an email, all at the press of the home button.

With so many new features, the HTC One A9 has also been designed with all new power-saving capabilities to maximize battery life. Doze automatically turns off power hungry applications when your phone is left idle, such as when charging overnight, while App Standby knows when an app open in the background isn’t being used and shuts it down until you need it again. In addition, the phone’s new processor, AMOLED screen and support for the optional HTC Rapid Charger 2.0, for up to 75% faster charging are all optimized to maximize battery life throughout the day7. In real terms this means, for example, that you can play 12 hours of HD video on one charge.
Performance designed for the way YOU use your phone

Featuring the newest Qualcomm® Snapdragon™ 617 processor with integrated X8 LTE and 64-bit octa-core CPUs, the HTC One A9 is designed to deliver a perfect balance of powerful performance, fast connectivity and better battery life. With support for epic LTE wireless speeds through next-generation carrier aggregation technology, it delivers more high-definition streaming videos, more pulse-pounding high-resolution audio and more storage in the cloud to hold everything your heart desires. The phone is available in both 16 and 32GB configurations and features expandable memory, supporting up to 2TB in SD card storage, perfect for storing all your apps, games, photos, music and videos. 

To protect your smartphone, pair it with the HTC Dot View™ II case, available in Obsidian, Deep Garnet, Sea Coral and Turquoise Blue. Its retro-inspired dot matrix cover reveals instant notifications, weather updates, caller ID and more, even while closed, and simple gesture controls bring music, flashlight, radio and voice recording tools closer than ever. I am looking forward to see this phone in South Africa asap!

Cheers!!!


Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Meet Your Stars @DiscopAfrica #Johannesburg 4-6 Nov #Media

Hi Guys,

The organizers of the 11th edition of the DISCOP AFRICA television industry gathering to be held at the SANDTON CONVENTION CENTER from 4 to 6 November, have unveiled MEET YOUR STARS, a sidebar event showcasing new series and marquee shows and to run parallel to the 3-day market and co-production forum.

MEET YOUR STARS will enable media buyers, advertisers, brand managers and influential leaders in the industry to be the first to hear - in advance of South Africa’s next television season – all the information on new and returning hit-shows as well directly from talent attached to each of them.

MEET YOUR STARS is designed to help advertisers, brand managers and media buyers to:
  • Learn more about next season’s television programs line up, 
  • Measure the potential level of engagement of TV viewers for each of these shows 
  • Optimize airtime purchase decisions 
  • Address questions directly to the stars of the shows 

MEET YOUR STARS will feature the top talent from over thirty brand new programs and returning hits including popular TV series and soaps, reality, competition and talent shows and more. Over three days over THIRTY pop shows and stars will be present. Just some of the major shows and stars attending include: 

Isidingo (SABC 3): Temanyana Sebopedi and Michaella Russell
Generations The Legacy (SABC 1): Connie Ferguson, JT Medupi and Rapulana Seiphemo
Hectic Nine-9: (SABC ) Laurian Nortjie, Ayanda Makuzeni, Samora Mangesi and Mbasa Fefe
Skeem Skaam (SABC 1): Clement Maosa, Paulina Mothlatswi and Afrika Tswai
Muvhango (SABC 1): Gabriel Temudzani, Lesley Musina and Cindy Dlathu
eXpresso (SABC 3): Graeme Richards, Leigh-Anne Williams, Katlego Maboe, Elana Afrika-Bredenkamp
Afternoon Express (SABC 3): Bonang Matheba, Bonnie Mbuli, Jeannie D 
7 de Laan (SABC 2):Annelisa Wylandt, Anneliza van der Ryst and Pierre van Pletzen
Top Billing (SABC 3): Lorna Maseko
Soul Foodie (SABC 3): J’Something
Showville: (SABC 3): Rob van Vuuren and Bontle Modiselle
Scandal (etv)
Rhythm City (etv): Hlubi Mboya, Dumisani Mbebe
Gold Diggers (etv)

Invited guests will be the first to hear about the prime-time schedules on all SABC and etv channels from the stars themselves. In fact, SABC 1, 2 and 3, as well as etv, Ebony Life, Star One and TMTv-SA are all confirmed partners for MEET YOUR STARS, and will be presenting their top returning shows as well as premiering a number of new, previously announced shows for 2016. This event therfore is not-to-be-missed for anyone responsible for media planning, sponsorship management, or brand development

MEET YOUR STARS will run parallel to the 11th edition of the DISCOP AFRICA television industry gathering to be held at the SANDTON CONVENTION CENTER from 4 to 6 November, an event exepcted to draw 1,500+ delegates and 250+ exhibitors from 90+ countries driving television content business and distribution across Africa.

“In today’s digital multichannel environment, MEET YOUR STARS will be an opportunity for strategic advertising industry influencers to learn a great deal more about next season’s television programs line-up,” says Patrick ZUCHOWICKI, General Manager of DISCOP AFRICA, and adds, “and for networks to prove to brands that their shows will engage viewers despite continued audience fragmentation.” 

MEET YOUR STARS is a global concept that is new concept to South Africa, but already secured major support from a host of top brands. VW Motors, Uber, TMTv-SA and Pepsi have all come out strongly in support of the event as Anele Tshabalala, Pepsi Brand Manager explains, “Pepsi is thrilled to be partnering with ‘Meet Your Stars’ and be part of the festivities to introduce the exciting new content line-up planned for South African viewers in the New Year. Event goers will have an opportunity to experience Pepsi’s deliciously refreshing beverage range while they partake in the event activities.’’ 

Qualified executives will be invited to participate in the MEET YOUR STARS program, free of charge, and also attend other DISCOP AFRICA highlights to include conferences, workshops, matchmaking sessions and numerous networking functions. Follow them on twitter & facebook & Instagram.

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Tuesday, 20 October 2015

Go Further with @MontecasinoZA New Promotion @TsogoSun

Hi Guys,

Start your summer in style and stand the chance to win your share of over R6 million in cars, cash and FreePlay from 01 October to 10 December. 

Already launched on the 1st of October 2015 and running right the way through until the final on the 10th of December 2015, Go Further entrants stand a chance to walk away with over R1 million in cash! As if that wasn’t enough reason to get down to Montecasino to try your luck today, each and every month one lucky Black cardholder will win a Land Rover Discovery Sport, while a Gold or Platinum cardholder will drive away in an Audi Q3. But that’s not all! Montecasino is giving its loyal cardholders one extra opportunity to win big, with a bonus draw on the 10th of December which will see the ultimate winner Go Further in a Land Rover Discovery Sport HSE – and another four lucky guests will win their share of R400 000 in cash!
Exclusive to Montecasino Rewards cardholders, Go Further entrants simply have to play Slots or Tables using their card to earn points for draw entries. 

Don’t miss out - if you are not a Montecasino Rewards cardholder, be sure to sign up to join in on the action. To become a Rewards cardholder and to view the full details on Go Further, simply visit montecasino.co.za. Be sure to join us on Facebook at www.facebook.com/montecasino or follow us on Twitter at @MontecasinoZA

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

@NATIVE VML Celebrates 5 Years #NativeMedia

Hi Guys,

In 2010, a historic industry landmark event saw the merging of three of South Africa's leading specialist digital agencies (Brandsh, Cambrient and Stonewall+ Digital Marketing) to form NATIVE, with the bold ambition to become South Africa's leading digital agency. The newly formed entity had a clear vision to create purpose-driven work that lives in people’s lives and quickly became a force to be reckoned with, winning Agency of the Year at Bookmarks 2013 and celebrating a spot in the top five Large Agency category as well as being named the 3rd most awarded agency in Digital at Loeries 2014. 

NATIVE’s fully scalable and integrated complement of strategic and creative services saw the agency secure new clients Nedbank and Pernod Ricard soon after the merger and partner with a host of brands across the automotive, beauty and health, aviation, consumer goods and electronics, financial services, banking, manufacturing, retail, tourism and entertainment sector.

The launch of NATIVE VML in 2013 marked another profound step in the agency’s history. The partnership with global digital marketing giant VML saw NATIVE further drive its leadership position in South Africa by bringing world-class skills and the power of VML and the Y&R network to the continent. 
In what turned to be another monumental year, 2014 saw NATIVE VML welcome some of SA’s most-loved brands as its clients including kulula.com, Ster-Kinekor, Red Bull and Liberty as well as Lead Digital Agency appointment for BMW and PepsiCo. “NATIVE VML’s journey has been a deliberate one. Every step in the agency’s growth was in service of our vision to create purpose-driven work that lives in people’s lives. It is this positioning that resonated with the brands that joined our family”, says Jason Xenopoulos, NATIVE VML CEO. 

In an industry hard-hit by ever tightening budgets NATIVE VML has managed to turn a healthy profit year on year converting solid top line growth into exceptional gains in profitability. This financial success helped the agency to gain momentum in their mission to become an Agency for the Digital Age. 

“Over the past year we’ve begun to spread our wings even further, transforming ourselves from a digital agency into an Agency for the Digital Age. It’s a significant distinction that sets us apart from our competitors and puts us firmly on a path of creating truly integrated work for a connected world,” adds Xenopoulos. 

The agency has taken meaningful strides to reach the full expression of becoming an Agency for the Digital Age. Not only through its recent launch of NATIVE MEDIA – an integrated, performance-led media buying and planning division with digital at its core, as well as Lead Agency appointment on not one but two of Pernod Ricard’s key strategic brands – Absolut Vodka SA and Chivas Regal. 

“An Agency for the Digital Age is a strategic partner who works with clients to re-invent their brand – to not only survive in this connected world, but to thrive in it. It is a big leap for a company barely five years old but remains true to our ambitious nature,” concludes Xenopoulos. Follow them on twitter and facebook.

Cheers!!!
Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Saturday, 17 October 2015

A Memoir - This Month Last Year - Oct 2014

Hi Guys,

October last year was the time when some of the friends left for India and this year also this happened. It gives a lot of pain when someone close to you leaves the town and you suddenly starts feeling alone in the city. Last year, October brought me a lot of event invites as well as goodies coming my way for the first time. My first CapeTown trip happened for Samsung Galaxy Note 4 launch and I made some new friends also.

1. #PIHT - POLO Pink Pony Brunch - Kyalami Johannesburg 3 Oct 2014 - http://www.thelifesway.com/2014/10/piht-polo-pink-pony-brunch-kyalami.html - This one was a high profile event and I really loved visiting the same. I got some nice Polo branded goodies at the end of the event as well as took some awesome photographs learning from the professional photographers at the fashion show. Check out some of the photographs on my instagram handle - @araijain

2. Product Review - COCOON Boutique Spa @ Radisson Blu Hotel, Johannesburg - http://www.thelifesway.com/2014/10/product-review-cocoon-boutique-spa.html - This was my first ever trip to the spa and I really felt relaxed after the full body massage treatment. I took some photographs and became good friends with the fellow blogger who runs this spa. Do check out the deals on GroupON in case you want to visit the spa or call them directly.
3. Product Launch - Microsoft Lumia 730 #LoveThySelfie -
http://www.thelifesway.com/2014/10/product-launch-microsoft-lumia-730.html - This was my first product launch event with Microsoft here in Johannesburg and I really loved winning the Selfie competition. This was the last time till this year, I have won something in twitter competitions. They also gifted each one of us with the caricature photographs of us drawn live by two artists and framed it for us too.

4. @Zomato - The delicious evening @WalnutGroveSA @SandtonCity Johannesburg -
http://www.thelifesway.com/2014/10/zomato-delicious-evening-walnutgrovesa.html - This is the one and only meet I attended for Zomato SA. I really took some great food photographs and really enjoyed the vegetarian options at Walnut Grove. I loved their rainbow cake and it is simply delicious. Zomato is a nice app to check about the new places where you have not tried eating before with customer's reviews as well as photographs posted of the food, drinks and ambience.

5. #TheEmptyShop - Charity begins @SandtonCity Johannesburg -
http://www.thelifesway.com/2014/10/theemptyshop-charity-begins-sandtoncity.html - The Empty Shop was a nice concept to donate your clothes to the needy. It was a great event which generated a lot of support from all the who's who of Johannesburg. I really enjoyed the event and met a lot of new people. 

Sometimes in life you get so adamant or confident that you know everything and that's the path of failure. I am also going through that phase of life so I have thought to re-learn everything from the scratch in terms of what I understand of blogging and social media. I will be reviewing all my social media channels and will create proposals/campaigns to be sent to brands for sponsorship in this festive season. I will get what I rightfully deserve for every blog post, every photograph and every tweet I post on the social media for the brands.

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
Like The Life's Way Page on Facebook - https://www.facebook.com/TheLifesWay

Friday, 16 October 2015

Girlfriends’ Getaway with Bradley Cooper's #BURNT @SterKinekor #Movies

Hi Guys,

Gather your girlfriends and get ready to see Hollywood heartthrob Bradley Cooper cooking up a storm… as you’ve never seen him before! In the new release, Burnt, Cooper returns to the big screen as a brilliant but troubled chef with great ambition, an even greater ego… and everything to lose.

Make sure you book your seats now for Ster-Kinekor’s exclusive ‘Girlfriends’ Getaway’ evening – and a special pre-screening of Burnt – on Wednesday, 21 October from 19:00. This girls-only event includes pampering, a Goodibox filled with wonderful products for you to sample, plus the chance to see Cooper turning up the heat in this delectable movie.

In Burnt, we see Cooper as the exceptionally talented chef Adam Jones, creating explosions of taste at a top restaurant in Paris. With two Michelin Stars and a name that pulls crowds, Jones’ ego soon exceeds the size of his kitchen. This, coupled with excessive drinking and drug abuse, soon ruin his reputation. Having lost everything but his passion for cooking, Jones sets out on a quest to open his own restaurant in London and bag that elusive third Michelin Star. 

Written by notable British screenwriter Steven Knight and directed by Emmy nominee John Wells, the film also stars Sienna Miller, Omar Sy, Uma Thurman, Matthew Rhys, Emma Thompson and Daniel Brühl.


Goodiboxes are beautifully packed individual treats, hand-made to ensure that you receive the highest quality products. It’s an exciting gift for you and your girlfriends and a beautiful memento of a vibrant and happy experience (www.goodibox.com). It is filled with products from Himalaya Herbals, Ina Paarman, Wedgewood, Carmien and Truda products, to inspire you and your girlfriends.

Cinema foyer activities include welcome drinks by Amarula and 4th Street wine, delectable desserts from First Choice and the opportunity for you and your ‘besties’ to capture the moment with Photo-Bomb. Before the film starts, some lucky ladies could also walk away with exclusive prize hampers from Daniel Klein His & Hers Watches, Bakeware from Kitchenaid and delicious treats from Carmien Tea and Ina Paarman.

For a truly indulgent experience, why not watch the film in Ster-Kinekor’s lavish Cine Prestige cinemas? With an exclusive VIP Lounge area, high-class catering to order and huge, red leather chairs that are fully-reclinable and fit for a queen, all you have to do is lie back, relax and enjoy seeing the scrumptiously sexy Cooper on the big screen – in the lap of luxury! 

All Cine Prestige cinemas will be screening Burnt for the special Girlfriends’ Getaway event this month. These can be found at Ster-Kinekor complexes at: The Zone, Cradlestone and Sandton in Johannesburg, The Grove in Pretoria, Gateway in Durban, Cavendish in Cape Town, and at Baywest Mall in Port Elizabeth.

WESTERN CAPE:
Cape Gate | Cavendish | Tygervalley| Somerset Mall

EASTERN CAPE:
Baywest Mall (PE) 

KWAZULU-NATAL:
Gateway | Watercrest Mall (Hillcrest)

GAUTENG:
Sandton | Rosebank Zone | Cradlestone | Eastgate | Brooklyn | The Grove 

Bookings are now open, so make sure you secure your seats for what promises to be an unforgettable ‘Girlfriends’ Getaway’ event. This emotional story about the love of food, the love between people, and the power of second chances is not to be missed. ‘Girlfriends’ Getaway’ will take place at the following Ster-Kinekor cinemas on Wednesday, 21 October, from 19:00, with the film screening at 20:00:

Burnt releases at Ster-Kinekor cinemas countrywide on Friday, 23 October 2015. View the official trailer here for Burnt: http://www.sterkinekor.com/#/book/7638/Burnt%20/

For more information on and to make bookings for Burnt at Ster-Kinekor, visit the website, www.sterkinekor.com. Avoid the queues – book your ticket today at www.sterkinekor.com or www.sterkinekor.mobi or via the SK App on your smart phone. You can also book at the box office. For news and updates, go to Facebook: Ster-Kinekor Theatres and follow Ster-Kinekor on Twitter: @sterkinekor. For all queries, call Ticketline on 0861 Movies (668 437).

Cheers!!!

Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
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Sizzling @rAgeExpo #2015 #Johannesburg #SouthAfrica

Hi Guys,

The weather wasn’t the only thing blazing hot in Johannesburg this past weekend. rAge was scorching too, with a record-breaking attendance of over 33,000 visitors. 9-11 October 2015 saw the South African gaming community converge on the TicketPro Dome for rAge 2015. The excitement was palpable as thousands of gamers, geeks, cosplayers and technology enthusiasts arrived at the venue (some of them even two hours before the doors opened). The 13th edition of this highly anticipated expo once again brought together the top names in gaming, game development, geek culture, technology and media.

Building on its strong tradition of providing attendees with exciting, hands-on experiences with the latest innovations in gaming and technology, rAge drew an all-time high total of 33,068 visitors from all over South Africa. This is just under 6% up on last year’s attendance. “This show is a fantastic spectacle and serves as a reminder to the whole industry why we work so hard all year,” says Michael James, senior project manager at rAge.
This year’s edition saw the return of crowd favourites such as Learn 3D, PlayStation, Xbox, Megarom, home_coded, LEGO, Disney, BT Games, Dark Carnival, Rectron, the Telkom DGL Championships, the Legion Ink cosplay competition and the Artist’s Alley while hundreds of industry experts and professionals contributed to the strong line-up of exhibitors. There were goodies giveaways, selfie contests and various other stuff to keep everyone engaged. 

The 53-hour, 2,568 player NAG LAN captured the imagination and tested the skills of its dedicated participants with the final LAN statistics reaching 143TB downloaded and 46TB uploaded – a mind-blowing 189TB in total. Internet Solutions provided the 6.5Gbps connection, representing a 25% increase from 2014. HP and Intel provided the networking equipment and servers that sewed everything together.

Sue Gannon, EXSA general manager, believes that rAge 2015 was an exceptional experience and praised its success. “It’s great to see shows like rAge increasing their footprint in South Africa – proving that exhibitions are the ideal tool to reach your target market.”

Based on all this, Cape Town visitors will have something special to look forward to in 2016! To find out more about rAge Cape Town (18-20 March 2016) call (011) 704 2679 or email rage@nag.co.za.

This year I went on the very first day on Friday and got some good deals from CNA but subsequently I found out on Sunday that it's the cheapest day (because they don't want to take it back to warehouses) for items which are available in bulk. Some items just flew from the shelves on the first day itself but overall it's a platform to buy your favourite games, consoles or anything else on the shelves too. 

Cheers!!!

Follow me on twitter @araijain or @thelifesway 
Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
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Journalist of the Year Awards @Vodacom #VJOY2015 #Gauteng

Hi Guys,

This year, the Vodacom Journalist of the Year Awards celebrate the theme Write Here. Right Now. Looking back on a year that has seen huge news stories and seismic changes in the media landscape the entries were once again of a high standard. We saw journalists pushing the boundaries to get their stories and tell them to the country and the world.

Convenor of the judging panel, Mary Papayya said: “This is the 14th year of the Vodacoms, every year the judges find themselves having to make incredibly hard decisions about winners and this year was no different. We were presented with excellent entries across the board and we’d like to congratulate all the winners.”

This year, 832 entries were received in the 12 categories: CSI/Sustainability, Editor’s Choice, Financial/Economic, Online, Photography, Print Feature, Print News, Radio Feature, Radio News, Sport, Television Feature and Television News. There were 296 entries from the Gauteng Province, making it the province with the most entries. 
Winners of the 2015 Vodacom Journalist of the Year Regional Awards for the Gauteng Province with Vodacom executives, Suraya Hamdulay and Tshepo Ramodibe and Convenor of the judging panel, Mary Papayya and Megan Rusi.
 Back Row winners: Marida Fitzpatrick. Beeld,Sebabatso Mosamo. Mail & Guardian Multimedia
Front Row winners: Yusuf Omar of eNCA, Joel Matlala.  eNews Channel Africa, Beauregard Tromp. Sunday Times and Malungelo Booi eNCA. 
Maya Makanjee, Chief Officer for Corporate Affairs at Vodacom Group said: “I would like to pay tribute to the judges, who year after year provide their expertise and knowledge to the judging of these prestigious awards. This year’s judging panel comprised experts in their fields, and I would like to thank Mary Papayya, Elna Rossouw, Collin Nxumalo, Arthur Goldstuck, Albe Grobbelaar, Ryland Fisher, Patricia McCracken, and Megan Rusi, who made their time and expertise available to us.”

Regional winners for the Gauteng Province were announced on 14 Oct 2015 at a function at the Protea Fire & Ice Hotel, Melrose Arch in Johannesburg. Each of the regional winners took home R5000 and will travel to Johannesburg for the national finals in November.

The winners of the 2015 Vodacom Journalist of the Year Regional Awards for the Gauteng Province are:

2015 CSI/Sustainability winners
Phillip de Wet, Sipho Kings, Sarah Wild, Rapula Moatshe. Mail & Guardian, SA’s Great Thirst Has Begun

2015 Financial/Economic winners
Lionel Faull, Vinayak Bhardwaj, Matuma Letsoalo, Sam Sole, and Stefaans Brummer. Mail & Guardian, Transnet Tender Boss’ R50-bn

2015 Online winners
Laura Lopez Gonzalez. Health-e News, Thousands Face Disability
And
Sebabatso Mosamo. Mail & Guardian Multimedia, Still No Furniture at Eastern Cape Schools

2015 Photography winner
James Oatway. Sunday Times, The Killing of Emmanuel Sithole

2015 Print Feature winner
Marida Fitzpatrick. Beeld. Series of Interviews, particularly with Jani Allan and Willem Boshoff (Body of Work)
The Judges commended Mia Malan of Mail & Guardian for her Body of Work, especially for her reporting on medical matters (Body of Work)

2015 Print News winner
Beauregard Tromp. Sunday Times, The Killing of Emmanuel Sithole
The Judges commended Marida Fitzpatrick of Beeld for her body of work, especially her reporting on the Oscar Pistorius verdict

2015 Radio Feature winner
Noma Bolani. AM Live, SABC Radio News. The Murder of Toddler Taegrin Morris

2015 Radio News winner
Vumani Mkhize. EWN, Bafana Bafana Captain Murdered

2015 Sport winner
Sameer Naik. Saturday Star, The Highs and Lows of SA Sport (Body of Work)

2015 Television Feature winner
Joy Summers. Carte Blanche, Bobroff’s Fall From Grace
The Judges commended Sophia Phirippides of Modern Times for her body of work, especially her reporting on Finding Leigh

2015 Television News winners
Malungelo Booi, Jacques Broodryk, Linge Ndabambi, and Joel MatlalaeNews Channel Africa. The Killing of Josias Sithole

2015 Editor’s Choice winner
Yusuf Omar of eNCA

“We’d like to congratulate all the winners in the Central region for thought-provoking and excellent journalism. We look forward to meeting you at the national finals, where we will be celebrating excellence in journalism in South Africa,” said Makanjee. 

Cheers!!!

Follow me on twitter @araijain or @thelifesway 
Email - thelifesway@gmail.com for invites to launch events / sponsored posts and product reviews!
Checkout my Instagram (araijain) page 
Checkout my photo blog - www.photoyatra.blogspot.in
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